Class 035: Digital advertising management services in the nature of development, operation and administration of digital signage systems and digital advertising systems for others, namely, providing advertising space by electronic means and global computer information networks to facilitate access to programmatic advertising marketplaces and supply-side platforms (SSPs) and providing advertising inventory management in the nature of aggregating and organizing third-party display screen inventory for exposure to advertising demand sources; advertising network matching services for connecting advertisers to small and medium-sized businesses (SMBs) with digital signage systems to enable small and medium-sized businesses (SMBs) to generate incremental advertising revenue through participation in programmatic advertising transactions.; Class 042: Platform as a service (PAAS) featuring computer software technology platforms for managing digital out-of-home (DOOH) advertising networks and for providing advertising network matching services, all the aforementioned for use by small and medium-sized businesses (SMBs) which operate digital display screens to onboard and make their screen inventory available for participation in aggregated digital out-of-home (DOOH) advertising networks.
