Johnson Franchise Consulting, INC.

Advertising, marketing and promotion services; Collection of market research information; Market research services; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies

"RESEARCH INSTITUTE"

Class 035: Business assessment services consisting of evaluation of franchise opportunities

CONSULTING SERVICES IN THE FRANCHISING INDUSTRY; CONDUCTING RESEARCH AND SURVEYS IN THE FRANCHISING INDUSTRY, NAMELY, IN-PERSON INTERVIEWS, TELEPHONE INTERVIEWS, FOCUS GROUP INTERVIEWS, MAIL SURVEYS AND ON-LINE SURVEYS VIA A GLOBAL COMPUTER NETWORK; ANALYZING SURVEY RESULTS, PREPARING REPORTS AND DISSEMINATING SURVEY DATA; "FRANCHISE RESEARCH"

Conducting business research and surveys, namely, conducting an on-line survey which accumulates information from existing franchisees and then disseminates the information to franchise companies and to prospective franchisees