SANTA FE NATURAL TOBACCO COMPANY, INC. logo

SANTA FE NATURAL TOBACCO COMPANY, INC.

87 Marks
First Filed:Mar 1, 1989Latest Filed:Oct 13, 2025Address:401 N. Main Street, Winston-Salem, NC 27101, US

Portfolio Overview

Registered
44(51%)
Pending
5(6%)
Dead
38(44%)

Top Classes

Class 34
Smokers' Articles
82(94%)
Class 35
Advertising, Business Services & Retail
3(3%)
Class 9
Electronics, Software & Scientific Equipment
2(2%)

TTAB Proceedings

Total Proceedings
8
As Plaintiff
5(63%)
As Defendant
3(38%)

Top Firms

ENNS & ARCHER LLP(Oct 2025)
83

Trademark Activity Timeline(1989 – 2026)

Trademark Portfolio

87 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
NATURAL AMERICAN SPIRIT NATURAL AMERICAN SPIRIT TOBACCO AND WATER THAT'S IT.
NATURAL AMERICAN SPIRIT NATURAL AMERICAN SPIRIT TOBACCO AND WATER THAT'S IT.
Trademark
Combined
PENDING
Owner:
Serial:99440405
Filed:Oct 13, 2025
Classes:34
Goods & Services
Class 034: Cigarettes
99187233
99187233
Trademark
Design
REGISTERED
Owner:
Serial:99187233
Filed:May 15, 2025
Classes:34
Registration:8068855
Registered:Dec 16, 2025
Goods & Services
Roll your own tobacco
RESPECT FOR THE EARTH
RESPECT FOR THE EARTH
Trademark
Word
REGISTERED
Owner:
Serial:99187227
Filed:May 15, 2025
Classes:34
Registration:8068853
Registered:Dec 16, 2025
Goods & Services
Roll your own tobacco
RESPECT FOR THE EARTH
RESPECT FOR THE EARTH
Trademark
Combined
REGISTERED
Owner:
Serial:99187230
Filed:May 15, 2025
Classes:34
Registration:8068854
Registered:Dec 16, 2025
Goods & Services
Roll your own tobacco
THE SPIRIT CIRCLE
THE SPIRIT CIRCLE
Service Mark
Combined
REGISTERED
Owner:
Serial:98965608
Filed:Jan 15, 2025
Classes:35
Registration:8147276
Registered:Feb 17, 2026
Goods & Services
Customer loyalty services for commercial, promotional and/or advertising purposes, namely, customer loyalty services in the field of cigarettes
THE SPIRIT CIRCLE
THE SPIRIT CIRCLE
Trademark
Combined
REGISTERED
Owner:
Serial:98965816
Filed:Jan 15, 2025
Classes:34
Registration:8147277
Registered:Feb 17, 2026
Goods & Services
Cigarettes
THE SPIRIT CIRCLE
THE SPIRIT CIRCLE
Service Mark
Combined
PENDING
Owner:
Serial:98965619
Filed:Jan 15, 2025
Classes:35
Goods & Services
Customer loyalty services for commercial, promotional and/or advertising purposes, namely, customer loyalty services in the field of cigarettes
THE SPIRIT CIRCLE
THE SPIRIT CIRCLE
Trademark
Combined
REGISTERED
Owner:
Serial:98965591
Filed:Jan 15, 2025
Classes:34
Registration:8147275
Registered:Feb 17, 2026
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT TOBACCO AND WATER THAT'S IT.
NATURAL AMERICAN SPIRIT TOBACCO AND WATER THAT'S IT.
Trademark
Combined
PENDING
Owner:
Serial:98749925
Filed:Sep 13, 2024
Classes:34
Goods & Services
Cigarettes; "TOBACCO AND WATER"
AWAKEN YOUR SPIRIT
AWAKEN YOUR SPIRIT
Trademark
Word
PENDING
Owner:
Serial:98745263
Filed:Sep 11, 2024
Classes:34
Goods & Services
Cigarettes
THE SPIRIT CIRCLE
THE SPIRIT CIRCLE
Service Mark
Word
REGISTERED
Owner:
Serial:98453800
Filed:Mar 18, 2024
Classes:35
Registration:7625070
Registered:Dec 24, 2024
Goods & Services
Customer loyalty services for commercial, promotional and/or advertising purposes, namely, customer loyalty services in the field of cigarettes
TRUE TOBACCO TASTE
TRUE TOBACCO TASTE
Trademark
Word
REGISTERED
Owner:
Serial:98123685
Filed:Aug 9, 2023
Classes:34
Registration:7692204
Registered:Feb 18, 2025
Goods & Services
Cigarettes; "TOBACCO TASTE"
NATURAL AMERICAN SPIRIT FULL-BODIED RED
NATURAL AMERICAN SPIRIT FULL-BODIED RED
Trademark
Combined
REGISTERED
Owner:
Serial:98102481
Filed:Jul 26, 2023
Classes:34
Registration:7455987
Registered:Jul 23, 2024
Goods & Services
"FULL-BODIED"
NATURAL AMERICAN SPIRIT SMOOTH GOLD
NATURAL AMERICAN SPIRIT SMOOTH GOLD
Trademark
Combined
ABANDONED
Owner:
Serial:98102485
Filed:Jul 26, 2023
Classes:34
Goods & Services
"SMOOTH"
CRAFTED WITH AMERICAN SPIRIT
CRAFTED WITH AMERICAN SPIRIT
Trademark
Word
REGISTERED
Owner:
Serial:97806003
Filed:Feb 22, 2023
Classes:34
Registration:7403541
Registered:May 28, 2024
Goods & Services
Cigarettes
HOME OF THE BOLD, LAND OF THE SMOOTH
HOME OF THE BOLD, LAND OF THE SMOOTH
Trademark
Word
REGISTERED
Owner:
Serial:97805993
Filed:Feb 22, 2023
Classes:34
Registration:7403539
Registered:May 28, 2024
Goods & Services
Cigarettes
UNIQUE BLENDS TRUE TO OUR AMERICAN SPIRIT
UNIQUE BLENDS TRUE TO OUR AMERICAN SPIRIT
Trademark
Word
ABANDONED
Owner:
Serial:97806008
Filed:Feb 22, 2023
Classes:34
WELCOME TO SPIRIT COUNTRY
WELCOME TO SPIRIT COUNTRY
Trademark
Word
REGISTERED
Owner:
Serial:97806000
Filed:Feb 22, 2023
Classes:34
Registration:7403540
Registered:May 28, 2024
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT ORIGINS
NATURAL AMERICAN SPIRIT ORIGINS
Trademark
Word
PENDING
Owner:
Serial:97791842
Filed:Feb 13, 2023
Classes:34
Goods & Services
Cigarettes
ART OF AGRICULTURE
ART OF AGRICULTURE
Trademark
Word
ABANDONED
Owner:
Serial:97604118
Filed:Sep 23, 2022
Classes:34
SPROUT CHANGE
SPROUT CHANGE
Trademark
Word
REGISTERED
Owner:
Serial:97604100
Filed:Sep 23, 2022
Classes:34
Registration:7517111
Registered:Sep 24, 2024
Goods & Services
Cigarettes
LEAF TO REEF
LEAF TO REEF
Trademark
Word
ABANDONED
Owner:
Serial:97602763
Filed:Sep 22, 2022
Classes:34
PROTECT THE EARTH FROM LEAF TO REEF
PROTECT THE EARTH FROM LEAF TO REEF
Trademark
Word
ABANDONED
Owner:
Serial:97602769
Filed:Sep 22, 2022
Classes:34
NATURAL AMERICAN SPIRIT GOLD
NATURAL AMERICAN SPIRIT GOLD
Trademark
Combined
REGISTERED
Owner:
Serial:97590676
Filed:Sep 14, 2022
Classes:34
Registration:7370831
Registered:Apr 30, 2024
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT SKY
NATURAL AMERICAN SPIRIT SKY
Trademark
Combined
REGISTERED
Owner:
Serial:97590668
Filed:Sep 14, 2022
Classes:34
Registration:7370829
Registered:Apr 30, 2024
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT TURQUOISE
NATURAL AMERICAN SPIRIT TURQUOISE
Trademark
Combined
REGISTERED
Owner:
Serial:97590673
Filed:Sep 14, 2022
Classes:34
Registration:7370830
Registered:Apr 30, 2024
Goods & Services
Cigarettes
THE SPIRIT CIRCLE
THE SPIRIT CIRCLE
Trademark
Word
REGISTERED
Owner:
Serial:97065375
Filed:Oct 8, 2021
Classes:34
Registration:7922155
Registered:Aug 26, 2025
Goods & Services
Cigarettes
MORE LOVE LESS LITTER
MORE LOVE LESS LITTER
Trademark
Word
ABANDONED
Owner:
Serial:97048986
Filed:Sep 28, 2021
Classes:34
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:97031417
Filed:Sep 16, 2021
Classes:34
Registration:7151847
Registered:Aug 29, 2023
Goods & Services
Cigarettes
FARM TO PACK
FARM TO PACK
Trademark
Word
REGISTERED
Owner:
Serial:90567542
Filed:Mar 9, 2021
Classes:34
Registration:6688210
Registered:Mar 29, 2022
Goods & Services
Cigarettes
ON COMMON GROUND
ON COMMON GROUND
Trademark
Word
REGISTERED
Owner:
Serial:90321760
Filed:Nov 16, 2020
Classes:34
Registration:6495210
Registered:Sep 21, 2021
Goods & Services
Cigarettes
RAISE YOUR EXPECTATIONS
RAISE YOUR EXPECTATIONS
Trademark
Word
REGISTERED
Owner:
Serial:90083312
Filed:Jul 30, 2020
Classes:34
Registration:6695067
Registered:Apr 5, 2022
Goods & Services
Cigarettes
DISCOVER SOMETHING DIFFERENT
DISCOVER SOMETHING DIFFERENT
Trademark
Word
REGISTERED
Owner:
Serial:88918061
Filed:May 15, 2020
Classes:34
Registration:6584343
Registered:Dec 7, 2021
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT HELP PROTECT OUR DESERTS MADE WITH ORGANIC TOBACCO TOBACCO INGREDIENTS: TOBACCO & WATER
NATURAL AMERICAN SPIRIT HELP PROTECT OUR DESERTS MADE WITH ORGANIC TOBACCO TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:88758851
Filed:Jan 14, 2020
Classes:34
NATURAL AMERICAN SPIRIT HELP PROTECT OUR FORESTS TOBACCO INGREDIENTS: TOBACCO & WATER
NATURAL AMERICAN SPIRIT HELP PROTECT OUR FORESTS TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:88758846
Filed:Jan 14, 2020
Classes:34
NATURAL AMERICAN SPIRIT HELP PROTECT OUR GLACIERS MADE WITH ORGANIC TOBACCO TOBACCO INGREDIENTS: TOBACCO & WATER
NATURAL AMERICAN SPIRIT HELP PROTECT OUR GLACIERS MADE WITH ORGANIC TOBACCO TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:88758842
Filed:Jan 14, 2020
Classes:34
NATURAL AMERICAN SPIRIT HELP PROTECT OUR MOUNTAINS TOBACCO INGREDIENTS: TOBACCO & WATER
NATURAL AMERICAN SPIRIT HELP PROTECT OUR MOUNTAINS TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:88758839
Filed:Jan 14, 2020
Classes:34
NATURAL AMERICAN SPIRIT HELP PROTECT OUR OCEANS TOBACCO INGREDIENTS: TOBACCO & WATER
NATURAL AMERICAN SPIRIT HELP PROTECT OUR OCEANS TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:88758853
Filed:Jan 14, 2020
Classes:34
NATURAL AMERICAN SPIRIT TOBACCO INGREDIENTS: TOBACCO & WATER
NATURAL AMERICAN SPIRIT TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:88519883
Filed:Jul 17, 2019
Classes:34
88217317
88217317
Trademark
Design
REGISTERED
Owner:
Serial:88217317
Filed:Dec 5, 2018
Classes:34
Registration:5928404
Registered:Dec 3, 2019
Goods & Services
Cigarettes
88217326
88217326
Trademark
Design
REGISTERED
Owner:
Serial:88217326
Filed:Dec 5, 2018
Classes:34
Registration:5928406
Registered:Dec 3, 2019
Goods & Services
Cigarettes
88217322
88217322
Trademark
Design
REGISTERED
Owner:
Serial:88217322
Filed:Dec 5, 2018
Classes:34
Registration:5928405
Registered:Dec 3, 2019
Goods & Services
Cigarettes
CULTIVATING A BETTER WAY
CULTIVATING A BETTER WAY
Trademark
Word
ABANDONED
Owner:
Serial:88039614
Filed:Jul 16, 2018
Classes:34
EXPLORE. SUPPORT. UNITE.
EXPLORE. SUPPORT. UNITE.
Trademark
Word
ABANDONED
Owner:
Serial:88034710
Filed:Jul 12, 2018
Classes:34
PEOPLE PLANET PURPOSE
PEOPLE PLANET PURPOSE
Trademark
Word
ABANDONED
Owner:
Serial:87638647
Filed:Oct 9, 2017
Classes:34
PEOPLE PLANET PURPOSE
PEOPLE PLANET PURPOSE
Trademark
Combined
ABANDONED
Owner:
Serial:87638641
Filed:Oct 9, 2017
Classes:34
SEEDING CHANGE
SEEDING CHANGE
Trademark
Word
ABANDONED
Owner:
Serial:87615351
Filed:Sep 20, 2017
Classes:34
REAL. SIMPLE. DIFFERENT. NATURAL AMERICAN SPIRIT TOBACCO INGREDIENTS: TOBACCO & WATER TOBACCO INGREDIENTS: TOBACCO & WATER
REAL. SIMPLE. DIFFERENT. NATURAL AMERICAN SPIRIT TOBACCO INGREDIENTS: TOBACCO & WATER TOBACCO INGREDIENTS: TOBACCO & WATER
Trademark
Combined
ABANDONED
Owner:
Serial:87534447
Filed:Jul 19, 2017
Classes:34
Goods & Services
"REAL", "TOBACCO INGREDIENTS: TOBACCO & WATER" AND "TOBACCO INGREDIENTS: TOBACCO & WATER
87338262
87338262
Trademark
Design
ABANDONED
Owner:
Serial:87338262
Filed:Feb 16, 2017
Classes:9
LIGHTFOOT
LIGHTFOOT
Trademark
Word
ABANDONED
Owner:
Serial:87327247
Filed:Feb 7, 2017
Classes:9
AMERICAN SPIRIT
AMERICAN SPIRIT
Trademark
Word
ABANDONED
Owner:
Serial:87154381
Filed:Aug 29, 2016
Classes:34
REAL. SIMPLE. DIFFERENT.
REAL. SIMPLE. DIFFERENT.
Trademark
Word
REGISTERED
Owner:
Serial:87000519
Filed:Apr 14, 2016
Classes:34
Registration:5347110
Registered:Nov 28, 2017
Goods & Services
REAL
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:86498864
Filed:Jan 8, 2015
Classes:34
Registration:4811596
Registered:Sep 15, 2015
Goods & Services
Cigarettes
86266316
86266316
Trademark
Design
CANCELLED
Owner:
Serial:86266316
Filed:Apr 29, 2014
Classes:34
Registration:4749404
Registered:Jun 2, 2015
Goods & Services
Cigarettes
RESPECT FOR THE EARTH
RESPECT FOR THE EARTH
Trademark
Combined
CANCELLED
Owner:
Serial:86266311
Filed:Apr 29, 2014
Classes:34
Registration:4749403
Registered:Jun 2, 2015
Goods & Services
Cigarettes
RESPECT FOR THE EARTH
RESPECT FOR THE EARTH
Trademark
Word
CANCELLED
Owner:
Serial:86219834
Filed:Mar 13, 2014
Classes:34
Registration:4749182
Registered:Jun 2, 2015
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:85584865
Filed:Mar 30, 2012
Classes:34
Registration:4194783
Registered:Aug 21, 2012
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
CANCELLED
Owner:
Serial:85584901
Filed:Mar 30, 2012
Classes:34
Registration:4194788
Registered:Aug 21, 2012
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:85584896
Filed:Mar 30, 2012
Classes:34
Registration:4194787
Registered:Aug 21, 2012
Goods & Services
Cigarettes; Rolling tobacco
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:85584889
Filed:Mar 30, 2012
Classes:34
Registration:4194786
Registered:Aug 21, 2012
Goods & Services
Cigarettes; Rolling tobacco
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:85584882
Filed:Mar 30, 2012
Classes:34
Registration:4194785
Registered:Aug 21, 2012
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
CANCELLED
Owner:
Serial:85584875
Filed:Mar 30, 2012
Classes:34
Registration:4194784
Registered:Aug 21, 2012
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:85584858
Filed:Mar 30, 2012
Classes:34
Registration:4198629
Registered:Aug 28, 2012
Goods & Services
Cigarettes
PERIQUE BLEND NATURAL AMERICAN SPIRIT
PERIQUE BLEND NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:85584868
Filed:Mar 30, 2012
Classes:34
Registration:4198630
Registered:Aug 28, 2012
Goods & Services
"PERIQUE BLEND"
IT'S ONLY NATURAL
IT'S ONLY NATURAL
Trademark
Word
ABANDONED
Owner:
Serial:78950493
Filed:Aug 11, 2006
Classes:34
Goods & Services
Class 034: Cigarettes; Roll your own tobacco; Tobacco
76421281
76421281
Trademark
Design
REGISTERED
Owner:
Serial:76421281
Filed:Jun 13, 2002
Classes:34
Registration:2690848
Registered:Feb 25, 2003
Goods & Services
Cigarettes, smoking tobacco
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Word
REGISTERED
Owner:
Serial:76403087
Filed:May 2, 2002
Classes:34
Registration:2692958
Registered:Mar 4, 2003
Goods & Services
Cigarettes, rolling tobacco
76239935
76239935
Trademark
Design
ABANDONED
Owner:
Serial:76239935
Filed:Apr 12, 2001
Classes:25, 34
Goods & Services
APPAREL, NAMELY, SHIRTS, JACKETS, HATS, SCARVES, NECKTIES, SWEATERS, SHORTS, SWEATSHIRTS, SWEATPANTS, SOCKS; CIGARETTE ROLLING PAPERS, ASHTRAYS NOT OF PRECIOUS METAL, MATCHBOOKS, CIGARETTE LIGHTERS NOT OF PRECIOUS METAL
76239497
76239497
Trademark
Design
ABANDONED
Owner:
Serial:76239497
Filed:Apr 12, 2001
Classes:34
Goods & Services
Non-tobacco cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239619
Filed:Apr 12, 2001
Classes:34
Registration:2581723
Registered:Jun 18, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239499
Filed:Apr 12, 2001
Classes:34
Registration:2661935
Registered:Dec 17, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239496
Filed:Apr 12, 2001
Classes:34
Registration:2620468
Registered:Sep 17, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
CANCELLED
Owner:
Serial:76239495
Filed:Apr 12, 2001
Classes:34
Registration:2658279
Registered:Dec 10, 2002
Goods & Services
Smoking tobacco
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239494
Filed:Apr 12, 2001
Classes:34
Registration:2620467
Registered:Sep 17, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239493
Filed:Apr 12, 2001
Classes:34
Registration:2620466
Registered:Sep 17, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239492
Filed:Apr 12, 2001
Classes:34
Registration:2620465
Registered:Sep 17, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
CANCELLED
Owner:
Serial:76239491
Filed:Apr 12, 2001
Classes:34
Registration:2671262
Registered:Jan 7, 2003
Goods & Services
Smoking tobacco
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
CANCELLED
Owner:
Serial:76239936
Filed:Apr 12, 2001
Classes:34
Registration:2581727
Registered:Jun 18, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239621
Filed:Apr 12, 2001
Classes:34
Registration:2578127
Registered:Jun 11, 2002
Goods & Services
Cigarettes
NATURAL AMERICAN SPIRIT
NATURAL AMERICAN SPIRIT
Trademark
Combined
REGISTERED
Owner:
Serial:76239620
Filed:Apr 12, 2001
Classes:34
Registration:2581724
Registered:Jun 18, 2002
Goods & Services
Smoking tobacco

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