H-E-B COOKING CONNECTION
RegisteredWord Mark
•
Ownership
HL
Owner Name
Type: Organization / Limited Partnership
Address
646 South Flores
San Antonio, TX 78204
Critical Dates
First Use Date
Jan 1, 2022
Filing Date
Dec 3, 2021
Registration Date
Feb 17, 2026
Mark Descriptions
Services
Class 41
Cooking instruction; Education services, namely, providing live and on-line classes in the field of cooking; Educational services, namely, providing programs and classes featuring instruction in the field of the culinary arts; Arranging and conducting of cooking classes; Entertainment services, namely, wine and food tastings...
Mark Elements
Text Mark
H-E-B COOKING CONNECTION
Category
Service Mark
Standard Characters
Yes
Color Claim
No
Related Registrations
1530250
H-E-B
LIVE - REGISTERED
Service MarkCombinedOwner: H-E-B, LP
Status: REGISTERED AND RENEWED
Record Details
Serial No.
73727816
Registration No.
1530250
Relation
Related registration
Important Dates
Filed
May 11, 1988
Registered
Mar 14, 1989
First Use
Jan 1, 1979
Goods & Services
Class 042
Class 042: RETAIL FOOD STORE SERVICES
2863076
HEB
LIVE - REGISTERED
Service MarkWordOwner: H-E-B, LP
Status: REGISTERED AND RENEWED
Record Details
Serial No.
76116161
Registration No.
2863076
Relation
Related registration
Important Dates
Filed
Aug 24, 2000
Registered
Jul 13, 2004
First Use
Apr 2, 2001
Goods & Services
Class 042
Providing recipes, health and nutrition information, ingredients information, cooking tips, and other consumer-oriented information about a wide variety of products and services via the global computer network
3243440
H-E-B
LIVE - REGISTERED
Service MarkWordOwner: H-E-B, LP
Status: REGISTERED AND RENEWED
Record Details
Serial No.
77022671
Registration No.
3243440
Relation
Related registration
Important Dates
Filed
Oct 17, 2006
Registered
May 22, 2007
First Use
Aug 1, 1978
Goods & Services
Class 035
Retail pharmacy services
Data source: USPTO TSDR
View on USPTO websiteTrademark Timeline
First Use
Filing Date
Publication Date
Registration Date
USPTO Records
| Title | Date | Category | Source | Pages | Format | Actions |
|---|---|---|---|---|---|---|
AI AssessmentCached Mar 12, 2026, 03:43 AMCached
AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.
Trademark Summary
H-E-B COOKING CONNECTION is a standard character service mark with a disclaimer for "COOKING," covering Class 041 services including cooking instruction, live and online classes in cooking and culinary arts, food and wine tastings, non-downloadable videos, internet cooking programs and shows, video production and distribution, food and wine festivals, and educational demonstrations. The mark is owned by H-E-B, LP, a Texas limited partnership based in San Antonio. It is registered on the Principal Register as of February 17, 2026, with registration number 8145662 and claims prior registrations 1530250, 2863076, and 3243440.
Recent Activity
Filed on December 3, 2021, the application was published for opposition on November 22, 2022, followed by multiple Statement of Use extensions through 2025. A Statement of Use was filed and accepted in January 2026, leading to registration on February 17, 2026.
USPTO
AI Analysis
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