University of Georgia Athletic Association, Inc. (P) vs Bulldog Gaming, LLC (D)
Suspended
Oppositions
Proceeding Details
Proceeding Number
Filing Date
Jan 12, 2026
Last Status Update
Mar 13, 2026
Interlocutory Attorney
KATIE BUKRINSKY
Parties
Plaintiff
University of Georgia Athletic Association, Inc.




500 WEST 2ND STREET, SUITE 1800
AUSTIN, TX 78701
Attorney / Correspondent:
Marks:
BULLDOG MOVERS
Registered
|Reg #: 7678346|S/N: 98531534
BULLDOG MOVERS
LIVE - REGISTERED
Service MarkCombinedOwner: University of Georgia Athletic Association, Inc.
Status: REGISTERED
Record Details
Serial No.
98531534
Registration No.
7678346
Status
LIVE
Important Dates
Filed
May 2, 2024
Registered
Feb 4, 2025
First Use
Jun 1, 1984
Goods & Services
Class 039
Moving, storage, and transporting of goods and personal property from one location to another for residential and commercial customers; "MOVERS"
HOW 'BOUT THEM DOGS
Registered
|Reg #: 1249346|S/N: 73339138
HOW 'BOUT THEM DOGS
LIVE - REGISTERED
Service MarkWordOwner: UNIVERSITY OF GEORGIA ATHLETIC ASSOCIATION INC
Status: REGISTERED AND RENEWED
Record Details
Serial No.
73339138
Registration No.
1249346
Status
LIVE
Important Dates
Filed
Nov 27, 1981
Registered
Aug 23, 1983
First Use
Sep 1, 1978
Goods & Services
Class 041
Educational and Entertainment Services-Namely, Conducting Intercollegiate Football Games and Exhibitions
DAWGS
Registered
|Reg #: 3075673|S/N: 78409055
DAWGS
LIVE - REGISTERED
TrademarkWordOwner: University of Georgia Athletic Association, Inc.
Status: REGISTERED AND RENEWED
Record Details
Serial No.
78409055
Registration No.
3075673
Status
LIVE
Important Dates
Filed
Apr 27, 2004
Registered
Apr 4, 2006
First Use
Dec 31, 1976
Goods & Services
Class 016Class 021
TOYS, GAMES, AND SPORTING GOODS, NAMELY BOARD GAMES, STUFFED TOY ANIMALS, FOOTBALLS, BASKETBALLS, SOCCER BALLS, BASEBALLS, GOLF BALLS, GOLF BAGS, AND GOLF ACCESSORIES, NAMELY GOLF CLUB COVERS, GOLF CLUB HEAD COVERS, DIVOT REPAIR TOOLS, GOLF ACCESSORY POUCHES, GOLF BAG COVERS, GOLF BAG TAGS, GOLF BALL MARKERS, GOLF BALL RETRIEVERS, GOLF BALL SLEEVES, GOLF CLUB GRIPS, GOLF CLUB HEADS, GOLF CLUB INSERTS, GOLF CLUB SHAFTS, GOLF GLOVES, GOLF PUTTER COVERS, GOLF PUTTERS, GOLF TEE MARKERS, GOLF TEES, AND GOLF TOWEL CLIPS FOR ATTACHMENT TO GOLF BAGS; AND CHRISTMAS TREE ORNAMENTS; DECALS, NOTEPAPER, NOTEBOOKS, PAPER FOLDERS; PRINTED BOOKLETS, CATALOGS, NEWSLETTERS, AND BROCHURES ALL FEATURING COLLEGE FOOTBALL; Clothing, namely boxer shorts, caps, coats, footwear, hats, infant wear, jackets, jerseys, pants, rainwear, shirts, shoes, shorts, sweatpants, sweatshirts, sweat suits, sweaters, T-shirts, ties, and visors; Beverage glassware, earthenware, and plasticware, namely drinking glasses, mugs, coffee cups and shot glasses, coasters, and insulated beverage coolers
DAWGS
Registered
|Reg #: 1945116|S/N: 74538321
DAWGS
LIVE - REGISTERED
Service MarkWordOwner: University of Georgia Athletic Association, Inc., The
Status: REGISTERED AND RENEWED
Record Details
Serial No.
74538321
Registration No.
1945116
Status
LIVE
Important Dates
Filed
Jun 16, 1994
Registered
Jan 2, 1996
First Use
Jan 1, 1976
Goods & Services
Class 041
entertainment in the nature of football games
BULLDOGS
Registered
|Reg #: 2237895|S/N: 75004818
BULLDOGS
LIVE - REGISTERED
TrademarkWordOwner: University of Georgia Athletic Association, Inc.
Status: REGISTERED AND RENEWED
Record Details
Serial No.
75004818
Registration No.
2237895
Status
LIVE
Important Dates
Filed
Oct 12, 1995
Registered
Apr 13, 1999
First Use
Jan 1, 1967
Goods & Services
Class 025
clothing, namely boxer shorts, caps, coats, footwear, hats, infantwear, jackets, jerseys, pants, rainwear, shirts, shoes, shorts, sweatpants, sweat shirts, sweat suits, sweaters, T-shirts, ties and visors
VS
Defendant
Bulldog Gaming, LLC
191 N. WACKER DRIVE, SUITE 1800
CHICAGO, IL 60606
Attorney / Correspondent:
Mark:
BULLDOG
Pending
S/N: 98648265
BULLDOG
LIVE - PENDING
TrademarkWordOwner: Bulldog Gaming, LLC
Status: OPPOSITION PENDING
Record Details
Serial No.
98648265
Status
LIVE
Important Dates
Filed
Jul 15, 2024
Goods & Services
Class 009Class 036
Downloadable computer application software for mobile phones, namely, software for enabling processing, tracking, and monitoring of electronic funds transfers and payments made from gambling machines and cashing out winnings and prizes; Interactive gaming cards in the nature of encoded electronic chip cards, and magnetic encoded cards for storing, accruing, and cashing out winnings from gambling machines; Financial services, namely, cash dispensing rendered by automated teller machines in the form of cash and debit and gift cards, and currency exchange, check cashing, money wire transfers, cash advances, electronic debit card transaction processing, electronic remote check deposit services, and automated teller machine services; Providing temporary use of online, non-downloadable computer application software for mobile phones, namely, software for enabling processing, tracking, and monitoring of electronic funds transfers and payments made from gambling machines and cashing out winnings and prizes
TTAB Documents
Title | Date | Entry # | Category | Code | Actions |
|---|---|---|---|---|---|
SUSPENDED | Mar 13, 2026 | 5 | Status | 516 | |
D MOT TO SUSP W/ CONSENT PEND SETTL NEGOTIATIONS | Mar 13, 2026 | 4 | Motions | 505 | |
INSTITUTED | Jan 12, 2026 | 3 | Status | 128 | |
NOTICE AND TRIAL DATES SENT; ANSWER DUE: | Jan 12, 2026 | 2 | Scheduling | 707 | |
FILED AND FEE | Jan 12, 2026 | 1 | Fees | 124 |