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INTERNATIONAL MOTOR SPORTS ASSOCIATION, LLC logo

INTERNATIONAL MOTOR SPORTS ASSOCIATION, LLC

36 Marks
First Filed:Oct 11, 1974Latest Filed:Feb 27, 2026Address:1 Daytona Boulevard, Daytona Beach, FL 32114, US

Portfolio Overview

Registered
12(33%)
Pending
5(14%)
Dead
19(53%)
Previous
2

Top Classes

Class 41
Education and Entertainment
23(64%)
Class 25
Clothing, Footwear & Headgear
4(11%)
Class 43
Restaurant & Hotel Services
2(6%)

TTAB Proceedings

No litigation activity

Top Firms

NATIONAL ASSOCIATION FOR STO...(Oct 2025)
15
ENNS & ARCHER LLP(Feb 2013)
5
ALSTON & BIRD LLP(Dec 2018)
2
ATTN: KAREN B. LEETZOW(Mar 1986)
1

Trademark Activity Timeline(2013 – 2026)

Trademark Portfolio

38 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
IMSA LABS
IMSA LABS
Service Mark
Word
ITU
PENDING
Owner:
Serial:99674051
Filed:Feb 27, 2026
Classes:42
Goods & Services
Class 042: Software as a service (SaaS) featuring software for collecting, aggregating, organizing, labeling, and analyzing motorsports competition data, telemetry-derived decision episodes, and multi-agent interaction data; providing temporary use of online non-downloadable software for benchmarking, evaluating, and validating artificial intelligence, machine learning, simulation, and digital twin models using curated datasets and scenario suites; platform as a service (PaaS) featuring computer software platforms for secure, multi-tenant data access, dataset versioning, audit logging, and governance controls for data products and model evaluation; providing technology consulting in the fields of artificial intelligence, machine learning, simulation, digital twins, data engineering, data governance, and secure compute-to-data evaluation; software development and product development consulting in the field of motor sports; technology consultation in the field of motor sports
IMSA LABS
IMSA LABS
Service Mark
Word
ITU
PENDING
Owner:
Serial:99674043
Filed:Feb 27, 2026
Classes:35
Goods & Services
Class 035: Business consulting and commercialization advisory services in the fields of data products, artificial intelligence, machine learning, simulation, digital twins, cloud computing workloads, and technology partnership development; business consulting services related to productization of datasets, benchmarking programs, and technology pilot programs; business strategic planning services in the fields of technology and motor sports; business consulting services relating to the use of motor sports data in the development of technology
IMSA HOT LAP EXPERIENCE
IMSA HOT LAP EXPERIENCE
Service Mark
Word
PENDING
Owner:
Serial:99589131
Filed:Jan 12, 2026
Classes:41
Goods & Services
Class 041: Vehicle driving instruction; racing school, namely, instruction in the field of race car driving for amateur drivers; entertainment services in the nature of invitation-only automobile rides for guests during a motorsports racing event weekend
IMSA ARROW
IMSA ARROW
Service Mark
Word
ITU
PENDING
Owner:
Serial:99436699
Filed:Oct 10, 2025
Classes:41
Goods & Services
Class 041: Providing online newsletters in the field of motor sports; on-line electronic newsletters delivered by e-mail in the field of automobile racing; fan clubs; providing news and information in the field of automobile racing
GSX
GSX
Service Mark
Word
PENDING
Owner:
Serial:99405238
Filed:Sep 22, 2025
Classes:41
Goods & Services
Class 041: Entertainment services in the nature of conducting, sanctioning and organizing motorsports events; entertainment services in the nature of automobile racing and exhibitions
GRAND TOURING PROTOTYPE
GRAND TOURING PROTOTYPE
Service Mark
Word
REGISTERED
Owner:
Serial:99291248
Filed:Jul 18, 2025
Classes:41
Registration:8157926
Registered:Mar 3, 2026
Goods & Services
Entertainment services in the nature of conducting, sanctioning and organizing motorsports events; entertainment services in the nature of automobile racing and exhibitions
PODIUM CLUB
PODIUM CLUB
Service Mark
Word
REGISTERED
Owner:
Serial:98684430
Filed:Aug 6, 2024
Classes:41
Registration:8064788
Registered:Dec 16, 2025
Goods & Services
Hospitality services, namely, a program offering information and assistance to guests attending motorsports racing events; Entertainment and hospitality services, namely, conducting and planning parties for motorsports racing events; Hospitality club services for motorsports racing events featuring information about motorsports races and preferred seating and viewing locations; Ticket reservation and booking services as part of hospitality packages for motorsports racing events; Entertainment services, namely, arranging and conducting personalized fan experiences at motorsports racing events; Entertainment services, namely, ticket reservations for motorsports racing events
PODIUM CLUB
PODIUM CLUB
Service Mark
Word
REGISTERED
Owner:
Serial:98684438
Filed:Aug 6, 2024
Classes:43
Registration:8064789
Registered:Dec 16, 2025
Goods & Services
Hospitality services, namely, providing food and beverages at motorsports racing events; catering services for hospitality suites; hospitality services in the nature of provision of food and drink
VIP CLUB
VIP CLUB
Service Mark
Word
ABANDONED
Owner:
Serial:98314475
Filed:Dec 14, 2023
Classes:41
IMSA CLUB SPORT
IMSA CLUB SPORT
Service Mark
Word
ABANDONED
Owner:
Serial:98108896
Filed:Jul 31, 2023
Classes:41
Goods & Services
Entertainment services, namely, conducting motorsports racing events; regulating, governing, and sanctioning motorsports racing events; providing an online database featuring news and information regarding motorsports via computer information networks, global networks and wireless networks; entertainment services, namely, providing ongoing programs featuring motorsports racing and news, information, and developments regarding motorsports racing, all rendered through television and radio; "CLUB SPORT"
IMSA CLUB SPORTS
IMSA CLUB SPORTS
Service Mark
Word
ABANDONED
Owner:
Serial:98108904
Filed:Jul 31, 2023
Classes:41
Goods & Services
Entertainment services, namely, conducting motorsports racing events; regulating, governing, and sanctioning motorsports racing events; providing an online database featuring news and information regarding motorsports via computer information networks, global networks and wireless networks; entertainment services, namely, providing ongoing programs featuring motorsports racing and news, information, and developments regarding motorsports racing, all rendered through television and radio; "CLUB SPORTS"
IMSA HALL OF FAME
IMSA HALL OF FAME
Service Mark
Combined
REGISTERED
Owner:
Serial:97724971
Filed:Dec 20, 2022
Classes:41
Registration:7600470
Registered:Dec 10, 2024
Goods & Services
"HALL OF FAME"
IMSA CLASSIC
IMSA CLASSIC
Service Mark
Word
REGISTERED
Owner:
Serial:97722532
Filed:Dec 19, 2022
Classes:41
Registration:7787840
Registered:May 6, 2025
Goods & Services
Entertainment services, namely, conducting motorsports racing events; regulating, governing, and sanctioning motorsports racing events; providing an online database featuring news and information regarding motorsports via computer information networks, global networks and wireless networks; entertainment services, namely, providing ongoing programs featuring motorsports racing and news, information, and developments regarding motorsports racing, all rendered through television and radio; providing an online database featuring historical technical specifications and historical rule books pertaining to motorsports and motorsports series; entertainment services, namely, providing a website featuring historical technical specifications and historical rule books pertaining to motorsports and motorsports series; "CLASSIC"
GTP
GTP
Service Mark
Combined
REGISTERED
Owner:
Serial:97263224
Filed:Feb 11, 2022
Classes:41
Registration:7434479
Registered:Jul 2, 2024
Goods & Services
Entertainment services in the nature of conducting, sanctioning and organizing motorsports events; entertainment services in the nature of automobile racing and exhibitions
GRAND TOURING PROTOTYPE
GRAND TOURING PROTOTYPE
Service Mark
Word
REGISTERED
Owner:
Serial:88237449
Filed:Dec 20, 2018
Classes:41
Registration:6071313
Registered:Jun 2, 2020
Goods & Services
Entertainment services in the nature of conducting, sanctioning and organizing motorsports events; entertainment services in the nature of automobile racing and exhibitions
GTP
GTP
Service Mark
Word
REGISTERED
Owner:
Serial:88237426
Filed:Dec 20, 2018
Classes:41
Registration:6142624
Registered:Sep 1, 2020
Goods & Services
Entertainment services in the nature of conducting, sanctioning and organizing motorsports events; entertainment services in the nature of automobile racing and exhibitions
GRAND TOURING PROTOTYPES
GRAND TOURING PROTOTYPES
Service Mark
Word
ABANDONED
Owner:
Serial:87719208
Filed:Dec 13, 2017
Classes:41
DPI
DPI
Service Mark
Combined
ABANDONED
Owner:
Serial:86967575
Filed:Apr 7, 2016
Classes:41
86692454
86692454
Trademark
Design
ABANDONED
Owner:
Serial:86692454
Filed:Jul 14, 2015
Classes:25
IMSA HOT LAP EXPERIENCE
IMSA HOT LAP EXPERIENCE
Service Mark
Combined
ABANDONED
Owner:
Serial:86560817
Filed:Mar 11, 2015
Classes:41
Goods & Services
"HOT LAP EXPERIENCE"
86320991
86320991
Trademark
Design
ABANDONED
Owner:
Serial:86320991
Filed:Jun 26, 2014
Classes:25
IMSA
IMSA
Trademark
Combined
REGISTERED
Owner:
Serial:86320965
Filed:Jun 26, 2014
Classes:25
Registration:4641373
Registered:Nov 18, 2014
Goods & Services
Clothing, namely, t-shirts, collared shirts, sport shirts, sweatshirts, sleeveless tank tops, jackets, sweaters, caps, hats, sun visors, shorts, [ pants, shoes, ] socks, belts, bandanas and headbands
UNITED SPORTSCAR
UNITED SPORTSCAR
Service Mark
Word
ABANDONED
Owner:
Serial:86320939
Filed:Jun 26, 2014
Classes:41
IMSA PADDOCK CLUB
IMSA PADDOCK CLUB
Service Mark
Word
ABANDONED
Owner:
Serial:86240840
Filed:Apr 3, 2014
Classes:43
UNITED SPORTSCAR CHAMPIONSHIP
ABANDONED
Owner:
Serial:86240906
Filed:Apr 3, 2014
Classes:41
IMSA
IMSA
Service Mark
Combined
REGISTERED
Owner:
Serial:86159961
Filed:Jan 8, 2014
Classes:41
Registration:4592289
Registered:Aug 26, 2014
Goods & Services
Entertainment services in the nature of motorsports racing events, namely, organizing, sanctioning, regulating and conducting automobile racing events
UNITED SPORTSCAR RACING
UNITED SPORTSCAR RACING
Service Mark
Combined
ABANDONED
Owner:
Serial:85861224
Filed:Feb 27, 2013
Classes:41
Goods & Services
"SPORTSCAR RACING"
UNITED SPORTSCAR RACING
ABANDONED
Owner:
Serial:85853585
Filed:Feb 19, 2013
Classes:16
Goods & Services
"SPORTSCAR RACING"
UNITED SPORTSCAR RACING
UNITED SPORTSCAR RACING
Service Mark
Word
ABANDONED
Owner:
Serial:85853649
Filed:Feb 19, 2013
Classes:41
Goods & Services
"SPORTSCAR RACING"
UNITED SPORTSCAR RACING
ABANDONED
Owner:
Serial:85853634
Filed:Feb 19, 2013
Classes:9
Goods & Services
"SPORTSCAR RACING"
UNITED SPORTSCAR RACING
ABANDONED
Owner:
Serial:85853616
Filed:Feb 19, 2013
Classes:28
Goods & Services
"SPORTSCAR RACING"
UNITED SPORTSCAR RACING
ABANDONED
Owner:
Serial:85853611
Filed:Feb 19, 2013
Classes:25
UNITED SPORTSCAR RACING
ABANDONED
Owner:
Serial:85853597
Filed:Feb 19, 2013
Classes:21
UNITED SPORTSCAR RACING
ABANDONED
Owner:
Serial:85853568
Filed:Feb 19, 2013
Classes:6
IMSA
IMSA
Service Mark
Combined
REGISTERED
Owner:
Serial:73034366
Filed:Oct 11, 1974
Classes:41
Registration:1018976
Registered:Aug 26, 1975
Goods & Services
ORGANIZING, SANCTIONING, SUPERVISING, AND REGULATING MOTOR SPORTS EVENTS
IMSA
IMSA
Service Mark
Word
REGISTERED
Owner:
Serial:73034346
Filed:Oct 11, 1974
Classes:41
Registration:1018520
Registered:Aug 19, 1975
Goods & Services
ORGANIZING, SANCTIONING, SUPERVISING, AND REGULATING MOTOR SPORTS EVENTS
FALL CYCLE SCENE DAYTONA INTERNATIONAL SPEEDWAY
REGISTERED
Owner:
Serial:78952398
Filed:Aug 15, 2006
Classes:41
Registration:3559158
Registered:Jan 6, 2009
Goods & Services
Class 041: Entertainment services, namely, organizing and conducting motorcycle racing events
DAYTONA
DAYTONA
Trademark
Combined
Previous
REGISTERED
Owner:
Serial:73588726
Filed:Mar 18, 1986
Classes:14, 25, 26, +1
Registration:1445066
Registered:Jun 30, 1987
Goods & Services
Class 014: JEWELRY; Class 025: CLOTHING, NAMELY, JACKETS AND SHIRTS; Class 026: [BELT BUCKLES]; Class 041: ORGANIZING AND CONDUCTING VEHICLE RACING EVENTS