Software as a service (SAAS) services featuring software for standardized machine-to-machine communications for the real-time packaging, authentication, and transmission of data—namely, identifier links, event facts, profile aggregates, and vector embeddings—to downstream computer systems and autonomous artificial-intelligence agents, enabling those systems and agents to perform personalization, decision-making, and automated actions at a specific point in time.
Software as a service (SAAS) services featuring software for matching of offline customer data to online consumer devices for others, appending data to customer records for the purpose of matching data relevant to the same customers for others, and modifying consumer records for the purpose of improving the addressability of marketing messages for others
Software as a service (SAAS) services featuring software for providing an online marketplace for buying and selling trusted third-party consumer data and collaborating with second-party consumer data owners
Software as a service (SAAS) services featuring software for matching of offline customer data to online consumer devices for others, appending data to customer records for the purpose of matching data relevant to the same customers for others, and modifying consumer records for the purpose of improving the addressability of marketing messages for others
Software as a service (SAAS) services featuring software for customer relationship management and customer identity resolution; providing an online computer database in the field of customer data and customer identity
Software as a service (SAAS) services featuring software for providing consumer data analytics, consumer digital channel and messaging campaign mix optimization services, providing website and physical site consumer messaging analytics based on consumer audience segments for messages, and analyzing customer messages for determining consumer messages creating the highest impact on conversions per consumer audience segment
Software as a service (SAAS) services featuring software for connecting data across organizational boundaries for analytics purposes while maintaining data privacy and security
Class 035: Data processing services in the nature of customer data onboarding, namely, matching of offline customer data to online devices, appending data to customer records for matching purposes, and matching data related to the same consumer across different touchpoints for others; data activation, namely, the use of valuable data and customer insights by markets to power the customer experience across all marketing channels; data processing services in the nature of offline sales measurement, namely, matching offline sales data to online impression data for others; business data analytics; advertising services, namely, digital channel and messaging campaign mix optimization services; advertising services, namely, customer-facing on-line content optimization; market analysis and research services, namely, customer targeting for others; customer relationship management, namely, customer targeting for others; advertising services, namely, advertising message suppression services for others; advertising services, namely, conducting look-alike modeling for customer prospects for others; management of advertising, namely, conducting multi-channel integrated customer message campaigns; advertising services for others, namely, presentation of relevant product offers and messages to customers without the requirement of customer log-in; advertising services for others, namely, tailoring of customer messages based on past purchases; market research, namely, customer analytics; market research, namely, attribution analysis on sales for others; market research, namely, providing website and physical site analytics based on audience segments for messages; market research, namely, analyzing customer messages for determining messages creating the highest impact on conversions per audience segment; marketing services for both advertisers and publishers, namely, providing people-based audience building, targeting, frequency capping, and measurement through control of first-party data in an interoperable and cookieless ecosystem
Data processing services in the nature of customer data onboarding, namely, matching of offline customer data to online devices, appending data to customer records for matching purposes, and matching data related to the same consumer across different touchpoints for others; data activation, namely, the use of valuable data and customer insights by markets to power the customer experience across all marketing channels; data processing services in the nature of offline sales measurement, namely, matching offline sales data to online impression data for others; business data analytics; advertising services, namely, digital channel and messaging campaign mix optimization services; advertising services, namely, customer-facing on-line content optimization; market analysis and research services, namely, customer targeting for others; customer relationship management, namely, customer targeting for others; advertising services, namely, advertising message suppression services for others; advertising services, namely, conducting look-alike modeling for customer prospects for others; management of advertising, namely, conducting multi-channel integrated customer message campaigns; advertising services for others, namely, presentation of relevant product offers and messages to customers without the requirement of customer log-in; advertising services for others, namely, tailoring of customer messages based on past purchases; market research, namely, customer analytics; market research, namely, attribution analysis on sales for others; market research, namely, providing website and physical site analytics based on audience segments for messages; market research, namely, analyzing customer messages for determining messages creating the highest impact on conversions per audience segment; marketing services for both advertisers and publishers, namely, providing people-based audience building, targeting, frequency capping, and measurement through control of first-party data in an interoperable and cookieless ecosystem
Data processing services in the nature of customer data onboarding, namely, matching of offline customer data to online devices, appending data to customer records for matching purposes, and matching data related to the same consumer across different touchpoints for others; data activation, namely, the use of valuable data and customer insights by markets to power the customer experience across all marketing channels; data processing services in the nature of offline sales measurement, namely, matching offline sales data to online impression data for others; business data analytics; advertising services, namely, digital channel and messaging campaign mix optimization services; advertising services, namely, customer-facing on-line content optimization; market analysis and research services, namely, customer targeting for others; customer relationship management, namely, customer targeting for others; advertising services, namely, advertising message suppression services for others; advertising services, namely, conducting look-alike modeling for customer prospects for others; management of advertising, namely, conducting multi-channel integrated customer message campaigns; advertising services for others, namely, presentation of relevant product offers and messages to customers without the requirement of customer log-in; advertising services for others, namely, tailoring of customer messages based on past purchases; market research, namely, customer analytics; market research, namely, attribution analysis on sales for others; market research, namely, providing website and physical site analytics based on audience segments for messages; market research, namely, analyzing customer messages for determining messages creating the highest impact on conversions per audience segment; marketing services for both advertisers and publishers, namely, providing people-based audience building, targeting, frequency capping, and measurement through control of first-party data in an interoperable and cookieless ecosystem
Data processing services in the nature of customer data onboarding, namely, matching of offline customer data to online devices, appending data to customer records for matching purposes, and matching data related to the same consumer across different touchpoints for others; data activation, namely, the use of valuable data and customer insights by markets to power the customer experience across all marketing channels; data processing services in the nature of offline sales measurement, namely, matching offline sales data to online impression data for others; business data analytics; advertising services, namely, digital channel and messaging campaign mix optimization services; advertising services, namely, customer-facing on-line content optimization; market analysis and research services, namely, customer targeting for others; customer relationship management, namely, customer targeting for others; advertising services, namely, advertising message suppression services for others; advertising services, namely, conducting look-alike modeling for customer prospects for others; management of advertising, namely, conducting multi-channel integrated customer message campaigns; advertising services for others, namely, presentation of relevant product offers and messages to customers without the requirement of customer log-in; advertising services for others, namely, tailoring of customer messages based on past purchases; market research, namely, customer analytics; market research, namely, attribution analysis on sales for others; market research, namely, providing website and physical site analytics based on audience segments for messages; market research, namely, analyzing customer messages for determining messages creating the highest impact on conversions per audience segment; marketing services for both advertisers and publishers, namely, providing people-based audience building, targeting, frequency capping, and measurement through control of first-party data in an interoperable and cookieless ecosystem
Software as a service (saas) services featuring software for customer data identity resolution to provide a single customer view, meet data privacy protection and regulatory compliance requirements, enable customer and marketing decisions, provide audience portraits, provide campaign and customer strategy recommendations, and facilitation in a scalably analytic data platform environment
Software as a service (SAAS) services featuring software for resolution of the identity of individual consumers based on data pertaining to the consumers across multiple marketing channels, devices, and marketing platforms, and mapping identifiers for a known individual consumer to the channels, devices, and marketing platforms on which that individual consumer can be found, in order to execute and support multichannel marketing efforts, targeting specific consumers for marketing purposes, measurement of marketing campaign results, personalization of marketing messages to individual consumers, monetization of consumer marketing data, and consumer marketing data analytics
Data processing services in the nature of customer data onboarding, namely, matching of offline customer data to online devices, appending data to customer records for matching purposes, and matching data related to the same consumer across different touchpoints for others; data processing services in the nature of offline sales measurement, namely, matching offline sales data to online impression data for others; advertising services, namely, digital channel and messaging campaign mix optimization services; advertising services, namely, customer-facing on-line content optimization; market analysis and research services, namely, customer targeting for others; customer relationship management, namely, customer targeting for others; advertising services, namely, advertising message suppression services for others; advertising services, namely, conducting look-alike modeling for customer prospects for others; management of advertising, namely, conducting multi-channel integrated customer message campaigns; advertising services for others, namely, presentation of relevant product offers and messages to customers without the requirement of customer log-in; advertising services for others, namely, tailoring of customer messages based on past purchases; market research, namely, customer analytics; market research, namely, attribution analysis on sales for others; market research, namely, providing website and physical site analytics based on audience segments for messages; market research, namely, analyzing customer messages for determining messages creating the highest impact on conversions per audience segment
Arranging and conducting business conferences in the field of marketing technology | arranging and conducting educational conferences in the field of marketing technology; arranging and conducting business seminars in the field of marketing technology
Customer data onboarding, namely, matching of offline customer data to online devices, appending data to customer records for matching purposes, and matching data related to the same consumer across different touchpoints for others; offline sales measurement, namely, matching offline sales data to online impression data for others; advertising services, namely, digital channel and messaging campaign mix optimization services; advertising services, namely, customer-facing on-line content optimization; market analysis and research services, namely, customer targeting for others; customer relationship management, namely, customer targeting for others; data management, namely, message suppression services for others; advertising services, namely, conducting look-alike modeling for customer prospects for others; management of advertising, namely, conducting multi-channel integrated customer message campaigns; advertising services for others, namely, presentation of relevant product offers and messages to customers without the requirement of customer log-in; advertising services for others, namely, tailoring of customer messages based on past purchases; market research, namely, customer analytics; market research, namely, attribution analysis on sales for others; market research, namely, providing website and physical site analytics based on audience segments for messages; market research, namely, analyzing customer messages for determining messages creating the highest impact on conversions per audience segment | Transmission and distribution of customer data segments to applications and media platforms for others
Business information services, namely, modifying and augmenting business customer data of others to meet data privacy protection and regulatory compliance requirements
Data integration services, namely, computer database linkage and integration, data warehouse creation and management, information management systems integration, and enhancement of information management systems of others to increase the accuracy or usability of information concerning customers
Software as a Service (SaaS) services featuring software for resolution of the identity of individual consumers based on data pertaining to the consumers across multiple marketing channels, devices, and marketing platforms, and mapping identifiers for a known individual consumer to the channels, devices, and marketing platforms on which that individual consumer can be found, in order to execute and support multichannel marketing efforts, targeting specific consumers for marketing purposes, measurement of marketing campaign results, personalization of marketing messages to individual consumers, monetization of consumer marketing data, and consumer marketing data analytics
