NEW BALANCE ATHLETICS, INC. logo

NEW BALANCE ATHLETICS, INC.

194 Marks
First Filed:Jul 25, 1945Latest Filed:Mar 19, 2026Address:100 Guest Street, Boston, MA 02135, US

Portfolio Overview

Registered
81(42%)
Pending
40(21%)
Dead
73(38%)
Previous
10

Top Classes

Class 25
Clothing, Footwear & Headgear
152(78%)
Class 35
Advertising, Business Services & Retail
18(9%)
Class 9
Electronics, Software & Scientific Equipment
14(7%)

TTAB Proceedings

Total Proceedings
39
As Plaintiff
34(87%)
As Defendant
5(13%)

Top Firms

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Trademark Activity Timeline(1982 – 2026)

Trademark Portfolio

204 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
REV
REV
PENDING
Owner:N/A
Serial:99711952
Filed:Mar 19, 2026
Classes:N/A
AC REPS
AC REPS
Trademark
Word
PENDING
Owner:
Serial:99692715
Filed:Mar 10, 2026
Classes:25
8080
8080
Trademark
Word
PENDING
Owner:
Serial:99674234
Filed:Feb 27, 2026
Classes:25
Goods & Services
Class 025: Footwear
PRESI TRAIL
PRESI TRAIL
Trademark
Word
PENDING
Owner:
Serial:99644693
Filed:Feb 10, 2026
Classes:25
Goods & Services
Class 025: Footwear
AC SPEED
AC SPEED
Trademark
Word
PENDING
Owner:
Serial:99637927
Filed:Feb 6, 2026
Classes:25
Goods & Services
Class 025: Footwear
2030
2030
Trademark
Word
PENDING
Owner:
Serial:99619374
Filed:Jan 28, 2026
Classes:25
Goods & Services
Class 025: Footwear
930
930
Trademark
Word
PENDING
Owner:
Serial:99619389
Filed:Jan 28, 2026
Classes:25
Goods & Services
Class 025: Footwear
THE FASTEST PARTY ON THE PLANET
THE FASTEST PARTY ON THE PLANET
Trademark
Word
PENDING
Owner:
Serial:99611472
Filed:Jan 23, 2026
Classes:25
Goods & Services
Class 025: Footwear; Tee shirts; Sweatshirts; Athletic jackets; Pants; Hats; Shirts; Shorts; Socks
THE FASTEST PARTY ON THE PLANET
THE FASTEST PARTY ON THE PLANET
Service Mark
Word
PENDING
Owner:
Serial:99611375
Filed:Jan 23, 2026
Classes:41
Goods & Services
Class 041: Organising and conducting of sporting events
983
983
Trademark
Word
PENDING
Owner:
Serial:99592203
Filed:Jan 13, 2026
Classes:25
Goods & Services
Class 025: Footwear
AC FULL SPEED
AC FULL SPEED
Trademark
Word
PENDING
Owner:
Serial:99592506
Filed:Jan 13, 2026
Classes:25
Goods & Services
Class 025: Footwear
1186
1186
Trademark
Word
PENDING
Owner:
Serial:99561206
Filed:Dec 22, 2025
Classes:25
Goods & Services
Class 025: Footwear
738
738
Trademark
Word
PENDING
Owner:
Serial:99561043
Filed:Dec 22, 2025
Classes:25
Goods & Services
Class 025: Footwear
REBEL RUN
REBEL RUN
Trademark
Word
PENDING
Owner:
Serial:99561773
Filed:Dec 22, 2025
Classes:25
Goods & Services
Class 025: Footwear
1128
1128
Trademark
Word
PENDING
Owner:
Serial:99529367
Filed:Dec 4, 2025
Classes:25
Goods & Services
Class 025: Footwear
728
728
Trademark
Word
PENDING
Owner:
Serial:99529384
Filed:Dec 4, 2025
Classes:25
Goods & Services
Class 025: Footwear
928
928
Trademark
Word
PENDING
Owner:
Serial:99529433
Filed:Dec 4, 2025
Classes:25
Goods & Services
Class 025: Footwear
99S
99S
Trademark
Word
PENDING
Owner:
Serial:99494791
Filed:Nov 13, 2025
Classes:25
Goods & Services
Class 025: Footwear
NB
NB
Trademark
Combined
PENDING
Owner:
Serial:99495209
Filed:Nov 13, 2025
Classes:25
Goods & Services
Class 025: clothing, footwear, headwear
NEW BALANCE
NEW BALANCE
Trademark
Combined
PENDING
Owner:
Serial:99495321
Filed:Nov 13, 2025
Classes:25
Goods & Services
Class 025: clothing; footwear; headwear
NEW BALANCE TRAIL
NEW BALANCE TRAIL
Trademark
Combined
PENDING
Owner:
Serial:99495270
Filed:Nov 13, 2025
Classes:25
Goods & Services
Class 025: clothing; footwear; headwear
INFINION
INFINION
Trademark
Word
PENDING
Owner:
Serial:99334536
Filed:Aug 13, 2025
Classes:25
Goods & Services
Footwear
TEKTREL
TEKTREL
Trademark
Word
REGISTERED
Owner:
Serial:99215687
Filed:Jun 3, 2025
Classes:25
Registration:7985797
Registered:Oct 14, 2025
Goods & Services
Footwear
ATHLETICS CRAFTED
ATHLETICS CRAFTED
Trademark
Word
PENDING
Owner:
Serial:99206195
Filed:May 28, 2025
Classes:25
Goods & Services
Footwear; Shirts; T-shirts; Shorts; Sports bras; Leggings; Pants; Sweatshirts; Hooded sweatshirts; Athletic jackets
99140114
99140114
Trademark
Design
PENDING
Owner:
Serial:99140114
Filed:Apr 16, 2025
Classes:25
Goods & Services
Athletic footwear
603
603
Trademark
Word
PENDING
Owner:
Serial:99127891
Filed:Apr 9, 2025
Classes:25
Goods & Services
Footwear
GREY DAYS
GREY DAYS
Trademark
Word
PENDING
Owner:
Serial:99117311
Filed:Apr 2, 2025
Classes:25
Goods & Services
Footwear; Shirts; T-shirts; Shorts; Sports bras; Leggings; Pants; Sweatshirts; Hooded sweatshirts; Athletic jackets; Vests; Socks; Hats; Sweatpants
THE MAINE EVENT
THE MAINE EVENT
Trademark
Word
PENDING
Owner:
Serial:99113102
Filed:Mar 31, 2025
Classes:25
Goods & Services
Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Athletic shorts; Sweatshirts; Hooded sweatshirts
2011
2011
Trademark
Word
PENDING
Owner:
Serial:99064839
Filed:Mar 3, 2025
Classes:25
Goods & Services
Footwear
2811
2811
Trademark
Word
PENDING
Owner:
Serial:99064801
Filed:Mar 3, 2025
Classes:25
Goods & Services
Footwear
RC56
RC56
Trademark
Word
PENDING
Owner:
Serial:99064899
Filed:Mar 3, 2025
Classes:25
Goods & Services
Footwear
ELLIPSE
ELLIPSE
Trademark
Word
PENDING
Owner:
Serial:99042223
Filed:Feb 14, 2025
Classes:25
Goods & Services
Footwear
QUIXRAIL
QUIXRAIL
Trademark
Word
REGISTERED
Owner:
Serial:99042230
Filed:Feb 14, 2025
Classes:25
Registration:7992348
Registered:Oct 21, 2025
Goods & Services
Class 025: Athletic footwear; Footwear
VELO
VELO
Trademark
Word
REGISTERED
Owner:
Serial:98894458
Filed:Dec 10, 2024
Classes:25
Registration:8037304
Registered:Nov 25, 2025
Goods & Services
Footwear, namely, softball cleats and softball training sneakers
THE GREY GUIDE
THE GREY GUIDE
Trademark
Word
PENDING
Owner:
Serial:98771409
Filed:Sep 26, 2024
Classes:25
Goods & Services
Footwear, shirts; t-shirts; shorts; sports bras; leggings; pants; sweatshirts; hooded sweatshirts; athletic jackets; vests; socks; hats; sweatpants
9060
9060
Trademark
Word
PENDING
Owner:
Serial:98650179
Filed:Jul 16, 2024
Classes:25
Goods & Services
Footwear
TEKELA
TEKELA
Trademark
Word
PENDING
Owner:
Serial:98648783
Filed:Jul 15, 2024
Classes:25
Goods & Services
Soccer shoes
98458243
98458243
Trademark
Design
REGISTERED
Owner:
Serial:98458243
Filed:Mar 20, 2024
Classes:25
Registration:8070436
Registered:Dec 16, 2025
Goods & Services
Footwear; Headwear; Hoodies; Pants; Shirts; Shorts; Sweatshirts; Tank tops; Clothing jackets; T-shirts
RECONSIDERED
RECONSIDERED
Trademark
Word
REGISTERED
Owner:
Serial:98418497
Filed:Feb 23, 2024
Classes:25
Registration:7621632
Registered:Dec 24, 2024
Goods & Services
Footwear
RECONSIDERED
RECONSIDERED
Service Mark
Word
REGISTERED
Owner:
Serial:98418575
Filed:Feb 23, 2024
Classes:35, 37
Registration:7863349
Registered:Jul 15, 2025
Goods & Services
Online retail store services featuring pre-owned footwear
98148982
98148982
Trademark
Design
REGISTERED
Owner:
Serial:98148982
Filed:Aug 24, 2023
Classes:25
Registration:7618650
Registered:Dec 24, 2024
Goods & Services
Athletic footwear
NUMERIC
NUMERIC
Trademark
Word
REGISTERED
Owner:
Serial:98139501
Filed:Aug 18, 2023
Classes:25
Registration:7468669
Registered:Aug 6, 2024
Goods & Services
Athletic footwear, shirts, sweatshirts, and hats
HEAT GRID
HEAT GRID
Trademark
Word
REGISTERED
Owner:
Serial:98039708
Filed:Jun 13, 2023
Classes:25
Registration:7716589
Registered:Mar 4, 2025
Goods & Services
Athletic apparel, namely, shirts, sweatshirts, pants, jackets, vests and hats
HEATLOFT
HEATLOFT
Trademark
Word
ABANDONED
Owner:
Serial:98039730
Filed:Jun 13, 2023
Classes:25
SHAPE SHIELD
SHAPE SHIELD
Trademark
Word
PENDING
Owner:
Serial:98011242
Filed:May 24, 2023
Classes:25
Goods & Services
Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, sports bras
SHUTTER SPEED
SHUTTER SPEED
Trademark
Word
PENDING
Owner:
Serial:98011288
Filed:May 24, 2023
Classes:25
Goods & Services
Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, sports bras
VAPORLOFT
VAPORLOFT
Trademark
Word
ABANDONED
Owner:
Serial:98011321
Filed:May 24, 2023
Classes:25
97937044
97937044
Trademark
Design
REGISTERED
Owner:
Serial:97937044
Filed:May 15, 2023
Classes:25
Registration:7401315
Registered:May 28, 2024
Goods & Services
Athletic apparel, namely, shirts, pants, jackets, hats and caps; Footwear
THOUGHTFULLY CRAFTED
THOUGHTFULLY CRAFTED
Service Mark
Word
REGISTERED
Owner:
Serial:97911536
Filed:Apr 27, 2023
Classes:35
Registration:7197922
Registered:Oct 17, 2023
Goods & Services
Retail and online store services featuring athletic and lifestyle footwear, and athletic, sports, exercise, fitness clothing
THOUGHTFULLY CRAFTED
THOUGHTFULLY CRAFTED
Trademark
Word
REGISTERED
Owner:
Serial:97910893
Filed:Apr 27, 2023
Classes:25
Registration:7382628
Registered:May 7, 2024
Goods & Services
Athletic apparel, namely, shirts, pants, jackets
550
550
Trademark
Word
ABANDONED
Owner:
Serial:97817259
Filed:Mar 1, 2023
Classes:25
RUN YOUR WAY
RUN YOUR WAY
Trademark
Word
PENDING
Owner:
Serial:97580982
Filed:Sep 7, 2022
Classes:25, 35
Goods & Services
Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps; retail and online store services featuring athletic and lifestyle footwear, and athletic, sports, exercise, fitness clothing; "RUN"
97546632
97546632
Trademark
Design
ABANDONED
Owner:
Serial:97546632
Filed:Aug 12, 2022
Classes:25
THE TRACK AT NEW BALANCE
THE TRACK AT NEW BALANCE
Service Mark
Stylized
REGISTERED
Owner:
Serial:97316818
Filed:Mar 17, 2022
Classes:41
Registration:7116807
Registered:Jul 18, 2023
Goods & Services
Class 041: entertainment services, namely, providing stadium facilities for sporting events, athletic competitions, concerts, broadcast productions, cultural events, and civic events; arranging and conducting sporting events and athletic competitions; leasing stadium facilities for sporting events, sports team practices and training, concerts, broadcast productions, cultural events, and civic events; leasing facilities for musical venues; providing training services in the fields of elite running, and track and field, to professional and amateur athletes
THE TRACK AT NEW BALANCE
THE TRACK AT NEW BALANCE
Service Mark
Stylized
REGISTERED
Owner:
Serial:97316868
Filed:Mar 17, 2022
Classes:35
Registration:7152324
Registered:Aug 29, 2023
Goods & Services
Class 035: concession stands featuring food; arranging and conducting business exhibitions for business purposes; retail store services featuring apparel, sports equipment, water bottles, stickers, and event merchandise
THE TRACK AT NEW BALANCE
THE TRACK AT NEW BALANCE
Service Mark
Stylized
ABANDONED
Owner:
Serial:97316881
Filed:Mar 17, 2022
Classes:42
BEYOND THE RUN
BEYOND THE RUN
Service Mark
Word
REGISTERED
Owner:
Serial:97243493
Filed:Jan 28, 2022
Classes:41
Registration:7179122
Registered:Oct 3, 2023
Goods & Services
Entertainment services, namely, providing podcasts in the field of running and mental wellness; Educational and entertainment services, namely, a continuing program about running and mental wellness accessible by means of video and websites on computer networks; Providing on-line non-downloadable educational articles in the field of running and mental wellness; Entertainment services, namely, an ongoing series featuring running information and mental wellness information provided through web sites, audio and video podcasts, articles, social media, and online web series; Entertainment services, namely, providing video podcasts in the field of running and mental wellness; Entertainment services, namely, providing a web site featuring photographic, video and prose presentations featuring running and mental wellness; Educational and entertainment services, namely, a continuing program about running and mental wellness accessible by radio, television, satellite, audio, video and computer networks
N
N
Trademark
Stylized
PENDING
Owner:
Serial:97217520
Filed:Jan 13, 2022
Classes:9, 35, 41
Goods & Services
Entertainment services, namely, providing on-line, non-downloadable virtual footwear, apparel, sports bags, and sports equipment for use in online virtual environments created for entertainment purposes; Downloadable virtual goods, namely, computer programs featuring footwear, apparel, sports bags, and sports equipment for use in online virtual worlds; Retail store services featuring virtual merchandise, namely, footwear, apparel, sports bags, and sporting equipment for use in online virtual worlds; online retail store services featuring virtual merchandise, namely, footwear, apparel, sports bags, and sports equipment for use in online virtual worlds
NB
NB
Trademark
Stylized
PENDING
Owner:
Serial:97217577
Filed:Jan 13, 2022
Classes:9, 35, 41
Goods & Services
Entertainment services, namely, providing on-line, non-downloadable virtual footwear, apparel, sports bags, sports equipment, sunglasses, water bottles, key chains and magnets for use in virtual environments created for entertainment purposes; Downloadable virtual goods, namely, computer programs featuring footwear, apparel, sports bags, sports equipment, sunglasses, water bottles, key chains and magnets for use in online virtual worlds; Retail store services featuring virtual merchandise, namely, footwear, apparel, sports bags, sporting equipment, sunglasses, water bottles, key chains and magnets for use in online virtual worlds; online retail store services featuring virtual merchandise, namely, footwear, apparel, sports bags, sports equipment, sunglasses, water bottles, key chains and magnets for use in online virtual worlds
NEW BALANCE
NEW BALANCE
Trademark
Word
PENDING
Owner:
Serial:97217308
Filed:Jan 13, 2022
Classes:9, 35, 41
Goods & Services
Entertainment services, namely, providing on-line, non-downloadable virtual footwear, apparel, sports bags, sports equipment, sunglasses, water bottles, key chains and magnets for use in virtual environments created for entertainment purposes; Downloadable virtual goods, namely, computer programs featuring footwear, apparel, sports bags, sports equipment, sunglasses, water bottles, key chains and magnets for use in online virtual worlds; Retail store services featuring virtual merchandise, namely, footwear, apparel, sports bags, sporting equipment, sunglasses, water bottles, key chains and magnets for use in online virtual worlds; online retail store services featuring virtual merchandise, namely, footwear, apparel, sports bags, sports equipment, sunglasses, water bottles, key chains and magnets for use in online virtual worlds
NB
NB
Trademark
Combined
REGISTERED
Owner:
Serial:97150874
Filed:Dec 1, 2021
Classes:25
Registration:7040213
Registered:May 2, 2023
Goods & Services
Footwear
327
327
Trademark
Word
REGISTERED
Owner:
Serial:97059931
Filed:Oct 5, 2021
Classes:25
Registration:6879568
Registered:Oct 18, 2022
Goods & Services
Footwear
DYNASOFT
DYNASOFT
Trademark
Word
REGISTERED
Owner:
Serial:97037961
Filed:Sep 21, 2021
Classes:25
Registration:7015577
Registered:Apr 4, 2023
Goods & Services
Footwear
ENERGY ARC
ENERGY ARC
Trademark
Word
REGISTERED
Owner:
Serial:90805946
Filed:Jul 1, 2021
Classes:25
Registration:6853998
Registered:Sep 20, 2022
Goods & Services
Footwear
90578946
90578946
Trademark
Design
ABANDONED
Owner:
Serial:90578946
Filed:Mar 15, 2021
Classes:9
N
N
Trademark
Stylized
REGISTERED
Owner:
Serial:90174644
Filed:Sep 11, 2020
Classes:25
Registration:6354028
Registered:May 18, 2021
Goods & Services
Athletic footwear
WE GOT NOW
WE GOT NOW
Trademark
Word
REGISTERED
Owner:
Serial:88716792
Filed:Dec 5, 2019
Classes:25
Registration:6090455
Registered:Jun 30, 2020
Goods & Services
Athletic footwear; athletic apparel, namely, shirts, t-shirts, pants, jackets, jerseys, shorts, sweat shirts, hats
REALCHAIN
REALCHAIN
Trademark
Word
REGISTERED
Owner:
Serial:88429933
Filed:May 14, 2019
Classes:9
Registration:5951901
Registered:Dec 31, 2019
Goods & Services
Downloadable computer software for managing authenticity transactions using blockchain technology
4 BOUNCES
4 BOUNCES
Trademark
Word
ABANDONED
Owner:
Serial:88427348
Filed:May 13, 2019
Classes:25
3 3 3 TRIPLECELL
3 3 3 TRIPLECELL
Trademark
Combined
REGISTERED
Owner:
Serial:88357399
Filed:Mar 26, 2019
Classes:25
Registration:5957644
Registered:Jan 7, 2020
Goods & Services
Footwear
NEW BALANCE OMN1S
NEW BALANCE OMN1S
Trademark
Combined
REGISTERED
Owner:
Serial:88171227
Filed:Oct 26, 2018
Classes:25
Registration:6108571
Registered:Jul 21, 2020
Goods & Services
footwear
RUN UNIVERSITY
RUN UNIVERSITY
Service Mark
Word
ABANDONED
Owner:
Serial:88167422
Filed:Oct 24, 2018
Classes:35
88007413
88007413
Trademark
Design
REGISTERED
Owner:
Serial:88007413
Filed:Jun 20, 2018
Classes:25
Registration:5956595
Registered:Jan 7, 2020
Goods & Services
Athletic apparel, namely, shirts, t-shirts, pants, jackets, jerseys, sweat shirts, hats; athletic footwear
CLICK N BUY
CLICK N BUY
Service Mark
Combined
CANCELLED
Owner:
Serial:87956606
Filed:Jun 11, 2018
Classes:35, 36
Registration:5822990
Registered:Jul 30, 2019
Goods & Services
Online retail store services featuring an expedited checkout and payment feature for clothing, accessories and footwear | Financial services, namely, purchase and payment services in the nature of credit card and debit card processing services
RIGHT WEIGHT
RIGHT WEIGHT
Trademark
Word
ABANDONED
Owner:
Serial:87792094
Filed:Feb 9, 2018
Classes:25
990
990
Trademark
Word
REGISTERED
Owner:
Serial:87660611
Filed:Oct 26, 2017
Classes:25
Registration:5418409
Registered:Mar 6, 2018
Goods & Services
Footwear; Athletic footwear
ALL COASTS
ALL COASTS
Trademark
Word
REGISTERED
Owner:
Serial:87641734
Filed:Oct 11, 2017
Classes:25
Registration:5903800
Registered:Nov 5, 2019
Goods & Services
Clothing, namely, shirts, T-shirts, tank tops, pants, jackets, sweat shirts, hoodies, hats, baseball caps, socks, shorts and gloves; footwear
FEARLESSLY INDEPENDENT
FEARLESSLY INDEPENDENT
Trademark
Word
REGISTERED
Owner:
Serial:87563403
Filed:Aug 10, 2017
Classes:25
Registration:5499453
Registered:Jun 19, 2018
Goods & Services
Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; athletic footwear
BKLYN
BKLYN
Trademark
Combined
ABANDONED
Owner:
Serial:87470004
Filed:May 31, 2017
Classes:25
Goods & Services
"BKLYN"
COREIQ
COREIQ
Trademark
Word
ABANDONED
Owner:
Serial:87387015
Filed:Mar 27, 2017
Classes:25

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