Serviceplan Group SE & Co. KG

Advertising services; marketing services; consumer research; conducting marketing studies; business management services; publicity consultation; publicity agency services; Production of advertising matter and commercials; Market analysis; advertising and marketing research; Analysis and compilation of market research data and statistics; Business administration services; providing Office functions; Compilation of advertisements for use as web pages over the Internet; Media buying advice, namely, advising the client how much media time, and at what times the client should be purchasing advertising; sponsorship search; Advertising and business management advisory and consultation services; providing advertising for others online over a global computer information network; public opinion polling; Providing consulting services in the field of facilitating the planning, buying, and selling of media; Data processing services; Advertising services, namely, creating corporate and brand identity for others; Brand imagery consulting services; Brand evaluation services; Brand positioning; Brand development services for clients; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Direct marketing services; corporate event marketing and management services; Professional consultation and advice relating to events marketing and management; Sponsorship search consultancy services; Conducting of business research; Production of advertising for radio, video, film, computers, internet websites, television and mobile devices; Advertising by mail order; Business consulting services in the field of electronic commerce; Advertising and marketing management agency services, namely, the creation, development and dissemination of advertising and promotional materials via direct mail, newspaper, radio, television, mobile devices, a global computer network and other interactive media; Providing of commercial and sales promotion information; Compilation and systematization of information in databanks; Computerized file management ; Updating and maintenance of data in computer databases; Database management; Consultancy in the field of product placement | Website design consultancy; electronic data storage services in the nature of archiving electronic data; Development, updating and maintenance of database systems

Advertising agencies; Mediation of advertising; Media buying services, namely, advising clients on how much media time, and at what times, clients should be purchasing advertising; Planning and placement of advertising, for others, including procurement of media space therefor; Planning, procurement and rental of advertising space and time; Planning, purchasing, negotiation and arranging of advertising space in print media, and providing, issuing or sale thereof, to others all in the nature of reseller distributorship services in the field of advertising space; Procurement for others of time and space for transmitting advertising messages on air, and of print space, interior surfaces, exterior surfaces and other media space, including compact discs, DVDs and website space and time; Arranging of advertising contracts and public relations contracts with the media; Public relations services; Procurement of advertising space in media, television and radio; Providing of media services in the field of direct advertising and marketing, namely, planning and procurement of media time and space, for others, for direct marketing and advertising; Digital and online advertising; The placement of advertising in the media; organization of promotional campaigns and related consultancy services; Planning of advertising in the field of media; Advertising and marketing management agencies; Creation, development and dissemination of advertising material, marketing material, sales promotion material and public relations material, including through direct mail, bulk mail, newspapers, radio, television, mobile devices, the internet and other interactive media; Loyalty, incentive and bonus program services all in the nature of providing incentive award programs through the issuance and processing of loyalty points for purchase of a company's goods and services; Services in relation to advertising and sales concepts, namely, development of advertising and marketing concepts for corporate clients to increase sales; Services in relation to measures for increasing customer satisfaction all in the nature of conducting business and market surveys relating to ways that customer satisfaction could be improved; Customer relationship management; Loyalty scheme services, namely, promoting the goods and services of others by means of a loyalty rewards card scheme; Customer loyalty services for commercial, promotional and/or advertising purposes; Sales promotion; Arranging advertising events; Marketing services; Merchandising, namely, product merchandising for others; Presentation of companies on the Internet and other media, namely, presentation of companies' business prospectuses on the Internet and other media; Goods and services presentations all in the nature of organizing and conducting of product presentations and presentations relating to services offered by others for advertising purposes; sales promotion for others; Publicity; Marketing agency services; Brand marketing; Content marketing; Marketing by e-mail, telephone or direct mail; Interactive marketing; Social marketing; Trademarketing services, namely, marketing services related to trade; Mobile marketing; Advertising through computers, smartphones and tablets; Direct marketing; Dialogue marketing; Live marketing; On-line advertising on a computer network; Advertising by transmission of on-line publicity for third parties through electronic communications networks; Providing of online advertising for others via a global computer information network; Promoting the goods and services of others via computer and communication networks; Creation of advertising matter and advertising material; Design of advertising materials; Rental of all publicity and marketing presentation materials; Marketing assistance; Advertising, marketing and sales promotion, including through online websites; Provision of information relating to marketing; Preparation of marketing plans; Advertising and marketing consultancy; Provision of marketing reports; Planning, development and implementation of marketing strategies, including for others; Providing marketing consulting in the field of social media; Search engine marketing services; Marketing the goods and services of others; Television advertising, radio advertising, and advertising on the Internet and via mobile services; Distribution of products for advertising purposes; Distribution of advertising, marketing and promotional material; Production of advertising matter and commercials; Composition of advertisements for use as webpages on the internet; Computerized data processing; Data processing; Production of advertisements for radio, video, film, computers, internet web sites, television and mobile devices; Providing of advertising, including online via computer websites or through wireless transmission; Production of advertising, advertising images and strategic advertising films; Design of advertising, image and strategic films all in the nature of designing the advertising content of images and strategic films; Production of photographic, cinematographic and video recordings for advertising purposes; Advertising by mail order; Pricing for goods and services all in the nature of goods and services price quotations; Business management and administration, for others; Advisory services relating to promotional activities; Consultancy and services in relation to business communications all in the nature of consultancy regarding public relations communication strategies for businesses; Business consultancy and advisory services; Consultancy relating to advertising, advertisements, marketing, business marketing, marketing management and business affairs; Consultancy with regard to corporate image and corporate identity; Business assistance relating to corporate identity; Business consultancy in the field of graphic design for company image; Business consultancy in relation to corporate social responsibility; Development of marketing communications campaigns and strategies in the field of public relations; Market analysis; Research and information services relating to business, advertising and marketing; Compilation of market statistics for business purposes; Statistical analysis and compilation for business purposes; Providing of analysis methods for creating communications concepts all in the nature of market analysis services; Business management; Consultancy in the field of business management and organization; Providing Office administration services and Office functions; Consultancy in the field of public relations relating to business communications; Sponsorship search; Sponsorship search consultancy services; Providing of business information and consultancy in relation to e-commerce; Consumer research and marketing studies; Neuromarketing customer research in relation to affective response; Public opinion polling; Media research for business, sales promotion and advertising purposes; Media consultancy for business, sales promotion and advertising purposes; Planning of advertising in media; Design of advertising materials for use in media; Advertising agency services featuring the planning, optimization and control of local and regional advertising campaigns in the context of national media planning, geomarketing, branch marketing, advertising mail and geotargeting; Analysis of information relating to consumer opinions and behavior collected in the context of marketing and advertising studies; Market research; Investigations of marketing strategy; Conducting and management of marketing studies; Statistical evaluations of marketing data; Marketing consultancy in connection with sales channel strategies; Marketing services in connection with point of sale advertising; Professional business brand consultancy; Brand creation services in the nature of brand development services for corporate clients; Brand evaluation services; Brand positioning services; Brand testing in the nature of conducting market research and opinion polling relating to brands; Brand strategy services in the nature of marketing services for creating brand awareness; Professional business consultancy in the field of brand communications; Marketing for and organization of advertising events; Event marketing; Consultancy in connection with marketing for, planning of and management of corporate events; Providing of commercial and sales promotion information, including online from a computer database or the internet; Compilation and systemization of business data and information into computer databases; Computerized updating and maintenance of data in computer databases; Processing and maintenance of data in databases, including computerized; Statistical evaluation of marketing data in databases, including computerized; Business management of data in databases, including computerized; Recording of data in databases, including computerized, all in the nature of computer data entry services; Providing of commercial information, including online from a computer database or the internet, for business, sales promotion and advertising purposes; Purchasing and arranging of name and address lists for advertising purposes all in the nature of procurement for others of name and address lists for advertising purposes and preparing name and address mailing lists for advertising purposes; Organization of trade fairs for commercial purposes; Development of trade fair concepts all in the nature of consultation relating to trade fairs; Arranging and conducting of business events, media events and special events for promotional, advertising and business purposes; Promotional sponsorship for corporate and brand communications; Arranging of advertising, sponsorship and promotional agreements, for others all in the nature of negotiation of business contracts for others; Arranging and conducting of commercial events; Consultancy in connection with special event planning for commercial purposes | Film processing and photofinishing; Processing of cinematographic films, namely, cutting of film material; Photographic processing | Coaching in economic and management matters; Organization, management and conducting of training seminars, training courses, training events, and training workshops and courses all in the field of business management, marketing and advertising; Arranging and conducting of training measures, training courses and training seminars for customers and sales personnel in the field of business management, marketing and advertising; Practical training in the field of vocational skills; Training in the field of professional computer skills; Conducting of courses for companies for the purposes of skills development in the field of public relations; Arranging and conducting of exhibitions, events, workshops, concerts, and cultural, sporting and artistic events all for entertainment purposes; Consultancy in connection with arranging and conducting of exhibitions, events, workshops, concerts, and cultural, sporting and artistic events for entertainment purposes; Production and rental of sound and image recordings; Production of sound recordings, image recordings, and radio and television programmes; design of sound recordings, image recordings, and radio and television programmes all in the nature of creation and development of radio and television programming; Operation and rental of film production studios featuring facilities, apparatus and equipment for film, radio and television programme production; Provision of facilities for the production of films; Film production services; Photography; Movie studios; Screenplay writing; Photo editing; Photographic composition for others; Audio, video and multimedia entertainment production services; Provision of entertainment information relating to movies; Publication of books, newspapers, periodicals, catalogues, pamphlets, prospectuses and other printed matter; Drafting in the nature of writing, writing, editing and conceptual development of educational books, newspaper articles, periodical articles, pamphlets, and other printed matter, namely, newspapers, magazines, brochures, catalogs and corresponding educational text therefrom for electronic media; Electronic desktop publishing; Digital imaging, namely, publication of images, including in electronic form, other than for advertising purposes; Digital image processing, namely, digital imaging services for photographs; Editing websites, namely, editing written texts and video presentations for publication on the Internet | Graphic design of images; graphic design consultancy in the field of company images and corporate design; providing customized computer searching services, namely, searching and retrieving information at the customer's specific request via global computer networks for business, sales promotion and/or advertising purposes; digital image enhancement of photographs; digital image processing, namely, electronic imaging, by computer, of photographic images

Class 035: Advertising agencies; mediation of advertising; media buying advise services, namely, advising the client how much media time, and at what time the client should be purchasing advertising time, negotiating placement conditions with media owners and media sales companies in the nature of negotiation of business contracts for others; procurement in the nature of providing and rental of advertising space on the internet and in print media and time on communication media; advertising services, namely, purchasing, negotiation and arranging of advertising space in print media, and providing, issuing or sale thereof to others; advertising services, namely, procurement for others of time on communication media and space on the internet and in print media for transmitting advertising messages on air, print space, interior surfaces, exterior surfaces or other media, in the nature of compact discs, DVDs, and website space and time; public relations services; procurement of advertising space in media, television and radio in the nature of advertising services, namely, providing advertising space in a periodical and advertising time on communication media; providing of media services in the field of direct advertising and marketing, namely, procurement of media time and space, for others in the nature of direct marketing and advertising services; digital and online advertising; advertising services, namely, the placement of advertising in the media; organization of promotional campaigns and related consultancy services, namely, developing promotional campaigns for business and advertising consultation; advertising and marketing management agencies in the nature of advertising agency services; creation in the nature of design, development and dissemination of advertising material, marketing material, sales promotion material and public relations material in the nature of advertising material through direct mail, bulk mail, newspapers, radio, television, mobile devices, the internet and other interactive media; business administration of consumer loyalty programs and bonus program services in the nature of incentive award programs to promote the sale of products and services of others; services in relation to advertising and sales concepts, namely, advertising and marketing services; customer service management services for others, namely, conducting of measures for determining and increasing customer satisfaction; customer relationship management; loyalty scheme services, namely, business administration, organization and supervision of consumer loyalty programs; customer loyalty services for commercial, promotional and/or advertising purposes; sales promotion; marketing services; presentation of companies on the internet and other media, namely, advertising and public relation services; good and service presentations, namely, advertising services; sales promotion for others; marketing agency services, namely, marketing; brand marketing; content marketing; marketing by e-mail, telephone or direct mail; interactive marketing; social marketing; trade marketing services; mobile marketing; advertising through computers, smartphones and tablets; direct marketing; dialogue marketing; live marketing; on-line advertising on a computer network; advertising by transmission of on-line publicity for third parties through electronic communications networks; advertising services, namely, providing of online advertising for others via a global computer information network; promoting the goods and services of others via computer and communication networks; creation of advertising matter in the nature of advertising material and advertising texts; design of advertising materials; preparation of audio and visual displays for businesses for advertising purposes; marketing assistance, namely, marketing services; advertising, marketing and sales promotion through online websites; provision of information relating to marketing in the nature of market research information; preparation of marketing plans, namely, marketing plan development; advertising and marketing consultancy; provision of marketing reports; development and implementation of marketing strategies, namely, marketing services for others; providing marketing consulting in the field of social media; advertising and marketing services provided by means of indirect method of marketing, namely, search engine marketing services; marketing the goods and services of others; television advertising, radio advertising, advertising on the internet and via mobile services; production of advertising matter and commercials; composition of advertisements for use as webpages on the internet, namely, design of internet advertising; computerised data processing; production of advertising materials and matter, namely, advertisements for radio, video, film, computers, internet web sites, television and mobile devices; providing of advertising online via computer websites and through wireless transmis

[ Training in the field of business, sales, marketing, promotion, advertising, communication and social media, and education services, namely, classes, workshops, seminars, training courses and presentations in the field of business, sales, marketing, promotion, advertising, communication and social media; organization and conducting of seminars relating to training in the field of business, sales, marketing, promotion, advertising, communication and social media; ] organization and conducting of events [ for cultural purposes, ] for entertainment purposes [ featuring music, arts, movies, and sports, ] and for exhibitions and special events [ featuring social entertainment and sports;] consultancy relating to organizing and conducting [ cultural, entertainment, and sporting ] events; television, radio and film production; electronic desktop publishing; publication of books, newspapers, periodicals, catalogues, brochures, printed matter and printed publications; conception of [ books, newspapers, periodicals, catalogues, brochures, printed matter and printed publications, and corresponding ] electronic media, namely, creating, planning and developing concepts; editorial support for websites, namely, editing of written text and representations for the publication on the internet; [ Printed matter, namely, catalogues, brochures, printed periodicals, newsletters and books in the field of general human interest, and general feature magazines; photographs; magazines in the field of trade, commerce and advertising; brochures in the field of trade, commerce and advertising ]; Consultancy relating to advertising; digital advertising services; services relating to marketing and sales concepts, namely, consultancy relating to marketing and sales concepts, development of marketing and sales concepts, and promotion of goods for others; sales promotion; marketing services; presentation of companies on the internet and other media, namely, marketing, advertising and promotion; production and distribution of advertising, marketing and promotional material; advertising and marketing; creating advertising material; production of advertising films; [ dissemination of advertising for others via an on-line communications network on the internet; ] consultancy relating to corporate communications; advisory services relating to creating corporate identity for others; consultancy relating to e-commerce in the nature of commercial consultancy; market research; brand strategy services, namely, brand development, brand conception, brand positioning and brand evaluation; brand positioning; event marketing; [ collection and systematization of information into computer databases; ] organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; Design services, namely, [ design of computer software, ] graphic arts, [ trademarks and trade names, illustrations, ] catalogues, brochures, magazines, printed periodicals, newsletters, books, photographs, advertising, new products, packaging, websites, stores and retail business establishments; design consultancy in the field of [ computer software, ] graphic arts, [ trademarks and trade names, ] illustrations, catalogues, brochures, magazines, printed periodicals, newsletters, books, photographs, advertising, new products, packaging, websites, stores and retail business establishments; products research and development; graphic design of logos for corporate identity; brand graphic design services; design, creation [ and hosting ] of websites for others; [ software design and development; ] consultancy relating to design, creation [ , hosting and maintenance ] of websites for others [ ; information technology consultancy; computerized data storage ]