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SOUTHWESTERN/GREAT AMERICAN, INC. logo

SOUTHWESTERN/GREAT AMERICAN, INC.

23 Marks
Corp.
First Filed:May 22, 1997Latest Filed:Jan 30, 2024Address:2451 Atrium Way, Nashville, TN 37214

Portfolio Overview

Registered
14(61%)
Dead
9(39%)
Previous
18

Top Classes

Class 41
Education and Entertainment
6(26%)
Class 16
Paper Goods and Printed Matter
5(22%)
Class 14
Jewelry & Watches
4(17%)

TTAB Proceedings

Total Proceedings
2
As Plaintiff
0(0%)
As Defendant
2(100%)

Top Firms

EVERHART LAW FIRM PLC(Jan 2024)
35
JEFFER MANGELS BUTLER & MITC...(Sep 2019)
1

Trademark Activity Timeline(1997 – 2025)

Trademark Portfolio

41 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
SOUTHWESTERN RECRUITMENT
SOUTHWESTERN RECRUITMENT
Service Mark
Word
REGISTERED
Owner:
Serial:98382824
Filed:Jan 30, 2024
Classes:35
Registration:7970356
Registered:Sep 30, 2025
Goods & Services
Employment agency services; Employment hiring, recruiting, placement, staffing and career networking services; Employment recruiting consultation; Employment recruiting services; Personnel placement and recruitment; "RECRUITMENT"
SOUTHWESTERN
SOUTHWESTERN
Trademark
Word
REGISTERED
Owner:
Serial:88756568
Filed:Jan 13, 2020
Classes:9
Registration:6775369
Registered:Jun 28, 2022
Goods & Services
Audio books in the nature of non-fiction books on a variety of topics, excluding textbooks; Audio and video recordings featuring a variety of topics, specifically, about leadership and business training; Digital materials, namely, CDs and DVDs featuring a variety of topics, specifically, about leadership and business training and educational material and videos for children; Downloadable mobile applications for searching recipes, recipe and menu planning, and ordering recipe ingredients, and accessing and participating in trainings in direct sales, business development, personal development, personal motivation, persuasive speaking, and entrepreneurship | Printed books in the field of non-fiction on a variety of topics, excluding textbooks; Printed posters | Advertising of commercial or residential real estate; Branding services, namely, consulting, development, management and marketing of brands for businesses and/or individuals; Business consultation in the field of motivational and educational speaking; Consulting in sales techniques and sales programmes; Consulting in the field of sales methods, sales management, and sales improvement; Information about sales methods; Job placement; On-line ordering services featuring food products for use as recipe ingredients for recipes featured on the ordering website; On-line retail store services featuring apparel, bags, jewelry, publications, bookmarks, posters, keychains, and other accessories, all displaying inspirational and motivational phrases or content, and books, audio books, DVDs, and online non-downloadable videos and audio recordings; Personnel placement and recruitment; Providing real estate leads for prospective purchasers; Retail shop-at-home party services in the field of bread dips and salsas, bread, pizzas, pancakes and crepes, desserts, beverages, soups, and stews, spice and seasoning mixes, dressings, marinades, sauces, oils, and drink mixes; Talent agencies for speakers and lecturers; Tax preparation; Tax and taxation planning, advice, information and consultancy services; homework and study time scheduling, namely, homework appointment scheduling services for others | Financial administration of retirement plans; Financial planning; Financial planning and investment advisory services; Financial planning for retirement; Financial retirement plan consulting services; Fundraising services, by means of organizing fundraisers for schools and other groups; Fundraising services, by means of organizing, arranging and conducting fundraising programs for the benefit of schools and non-profit organizations; Insurance administration; Insurance services, namely, underwriting, issuance and administration of auto, home, health, commercial, and life insurance; Insurance brokerage services; Real estate agency services; Real estate brokerage; Real estate listing | Travel agency services, namely, making reservations and bookings for cruises; Travel agency services, namely, making reservations and bookings for transportation for meetings and incentive travel, corporate travel, student group travel, and leisure travel; Travel booking agencies | Business training in the field of sales, leadership development, and keynote speaking; Education services, namely, providing training and mentoring in the fields of direct sales, business development, personal development, personal motivation, persuasive speaking, and entrepreneurship, excluding education services featuring the use of textbooks; Educational services, namely, conducting training and mentoring in the field of motivational and educational speakers; Educational services, namely, providing on-line non-downloadable interactive lessons, tutoring, coaching, and quizzes, all in the field of math, science, history, computers, technology, business, economics, government, law, sociology, popular culture, English grammar, English writing, foreign languages, art, literature, continents, countries, states, geology, geography, astronomy, health, medicine, environment, animals, plants, people, life and parenting skills, self- and personal improvement, and personal coaching; Educational and entertainment services, namely, providing motivational and educational speakers; Personal coaching services in the field of leadership, sales, direct sales, business development, personal development, personal motivation, persuasive speaking, and entrepreneurship; Professional coaching services in the field of leadership, sales, direct sales, business development, personal development, personal motivation, persuasive speaking, and entrepreneurship; Providing on-line videos featuring instruction in the field of sales and leadership development, not downloadable; Publication of books, ebooks, and audio books, excluding textbooks
SOUTHWESTERN FAMILY OF COMPANIES
REGISTERED
Owner:
Serial:88756563
Filed:Jan 13, 2020
Classes:35
Registration:6974917
Registered:Feb 7, 2023
Goods & Services
"FAMILY OF COMPANIES"
CHAMPIONSHIP LESSONS FOR SUCCESS
ABANDONED
Owner:
Serial:88649950
Filed:Oct 10, 2019
Classes:9
CHAMPIONSHIP LESSONS FOR SUCCESS
REGISTERED
Owner:
Serial:88984615
Filed:Oct 10, 2019
Classes:16
Registration:6901739
Registered:Nov 15, 2022
Goods & Services
printed training materials in the fields of consulting and training in business leadership, executive development, business coaching, business education and training, communication, and presentation skills; pamphlets, books, handbooks, magazines, newsletters, stationery, and printed training materials in the fields of education, entertainment, and featuring content in the field of business leadership and executive development | business consulting services in the field of business leadership and executive development | business training in the field of business leadership and executive development; educational and entertainment services, namely, providing motivational and educational speakers; leadership development training; training in the field of business, education, business leadership, and executive development; business education and training services, namely, developing customized in-company leadership and executive development programs, providing executive coaching services, and providing public and in-company keynote presentations to business leaders; business education and training services, namely, developing customized leadership and executive development programs, providing executive coaching services, and providing business education programs to employees and executives; professional coaching services in the field of performance enhancement and leadership, communication, presentation, and interpersonal skills; professional coaching services in the field of business leadership and executive development; providing on-line, non-downloadable digital content, namely, online non-downloadable books, e-books, magazines, newspapers, emails, text in the nature of articles, essays, and reports, images, journals, periodicals, manuals, guidebooks, digital audio recordings and digital video recordings all of the foregoing featuring content in the field of business leadership and executive development; providing on-line, non-downloadable digital media, namely, online non-downloadable books, e-books, magazines, newspapers, emails, text in the nature of articles, essays, and reports, images, journals, periodicals, manuals, guidebooks, digital audio recordings and digital video recordings, all of the foregoing featuring content in the field of business leadership and executive development, consulting and training in business leadership, executive development, business coaching, business education and training, communication, and presentation skills; providing online, non-downloadable training materials in the nature of online, non-downloadable books, e-books, magazines, newspapers, emails, text in the nature of articles, essays, and reports, images, journals, periodicals, manuals, guidebooks, digital audio recordings and digital video recordings, all of the foregoing in the fields of education, entertainment, and business leadership and executive development
INSPIRE KINDNESS
INSPIRE KINDNESS
Service Mark
Word
ABANDONED
Owner:
Serial:88629168
Filed:Sep 24, 2019
Classes:35
SOUTHWESTERN FAMILY OF COMPANIES
REGISTERED
Owner:
Serial:88587072
Filed:Aug 21, 2019
Classes:9
Registration:6952140
Registered:Jan 17, 2023
Goods & Services
"FAMILY OF COMPANIES"
LIVE YOUR DASH
LIVE YOUR DASH
Trademark
Word
REGISTERED
Owner:
Serial:87679758
Filed:Nov 10, 2017
Classes:16
Registration:5502106
Registered:Jun 26, 2018
Goods & Services
motivational and inspirational cards, bookmarks, gift books featuring inspirational and motivational poems and prose; framed art prints; prints
INSPIRE KINDNESS
INSPIRE KINDNESS
Service Mark
Word
REGISTERED
Owner:
Serial:87511020
Filed:Jun 29, 2017
Classes:35
Registration:5932497
Registered:Dec 10, 2019
Goods & Services
Providing online retail store services featuring apparel, bags, jewelry, publications, bookmarks, posters, keychains, and other accessories, all displaying inspirational and motivational phrases or content | Providing a website featuring non-downloadable videos, photos and stories on inspirational and motivational content
LIVE YOUR DASH
LIVE YOUR DASH
Trademark
Word
REGISTERED
Owner:
Serial:85542356
Filed:Feb 14, 2012
Classes:14
Registration:4198516
Registered:Aug 28, 2012
Goods & Services
Rubber or silicon wristbands in the nature of a bracelet
LIVE YOUR DASH
LIVE YOUR DASH
Trademark
Word
REGISTERED
Owner:
Serial:85517287
Filed:Jan 16, 2012
Classes:14, 16, 18, +2
Registration:4505864
Registered:Apr 1, 2014
Goods & Services
Tote bags; Stickers; [ Key chains as jewellery ]; Hats; shirts; [ Textile wall hangings ]
SW SOUTHWESTERN ADVANTAGE
SW SOUTHWESTERN ADVANTAGE
Service Mark
Stylized
ABANDONED
Owner:
Serial:85263665
Filed:Mar 10, 2011
Classes:41
TAKE THE STAIRS
TAKE THE STAIRS
Service Mark
Word
REGISTERED
Owner:
Serial:77533333
Filed:Jul 29, 2008
Classes:45
Registration:3712993
Registered:Nov 17, 2009
Goods & Services
Personal growth and motivation consulting services
SOUTHWESTERN EDGE
SOUTHWESTERN EDGE
Service Mark
Word
CANCELLED
Owner:
Serial:77451965
Filed:Apr 18, 2008
Classes:41
Registration:3764010
Registered:Mar 23, 2010
SW EDGE
SW EDGE
Service Mark
Word
CANCELLED
Owner:
Serial:77451955
Filed:Apr 18, 2008
Classes:41
Registration:3764009
Registered:Mar 23, 2010
SUCCESS STARTS NOW!
SUCCESS STARTS NOW!
Service Mark
Combined
CANCELLED
Owner:
Serial:77331229
Filed:Nov 16, 2007
Classes:41
Registration:3466827
Registered:Jul 15, 2008
LIVE YOUR DASH
LIVE YOUR DASH
Trademark
Word
REGISTERED
Owner:
Serial:77330062
Filed:Nov 15, 2007
Classes:14
Registration:4042342
Registered:Oct 18, 2011
Goods & Services
Jewelry, namely, bracelets, [ brooches, ] charms, [ lapel pins, ] necklaces [, and pins ]
SOUTHWESTERN COMPANY
SOUTHWESTERN COMPANY
Service Mark
Word
CANCELLED
Owner:
Serial:77119848
Filed:Mar 1, 2007
Classes:41
Registration:3783148
Registered:May 4, 2010
Goods & Services
"COMPANY"
OXFORD FINE ARTS
OXFORD FINE ARTS
Trademark
Word
CANCELLED
Owner:
Serial:78826719
Filed:Mar 1, 2006
Classes:16
Registration:3459543
Registered:Jul 1, 2008
Goods & Services
"fine arts"
FINISH STRONG
FINISH STRONG
Trademark
Word
REGISTERED
Owner:
Serial:78595312
Filed:Mar 25, 2005
Classes:14
Registration:3089813
Registered:May 9, 2006
Goods & Services
Jewelry namely bracelets and pendants
FINISH STRONG
FINISH STRONG
Service Mark
Word
REGISTERED
Owner:
Serial:78367917
Filed:Feb 13, 2004
Classes:41
Registration:3101652
Registered:Jun 6, 2006
Goods & Services
Educational services, namely conducting classes in the fields of sales, marketing, personal development, nutrition, health, and theology; Training services in the fields of sales, personal development, health and providing sports facilities
FINISH STRONG
FINISH STRONG
Trademark
Word
CANCELLED
Owner:
Serial:78092947
Filed:Nov 13, 2001
Classes:16
Registration:2621543
Registered:Sep 17, 2002
Goods & Services
Class 016: paper goods and printed matter, namely, stickers, decals, printed paper signs, posters; cards, namely, [ index cards, ] greeting cards; paper banners; mounted and unmounted photographs; pens, [ pencils; ] tags, namely, [ price tags, ] paper identification tags
FINISH STRONG
FINISH STRONG
Trademark
Word
REGISTERED
Owner:
Serial:75296425
Filed:May 22, 1997
Classes:25
Registration:2193411
Registered:Oct 6, 1998
Goods & Services
clothing, namely, hats, T-shirts, golf shirts, jackets [ and shoes ]
ADVANTAGE
ADVANTAGE
Trademark
Stylized
Previous
ABANDONED
Owner:
Serial:85318279
Filed:May 11, 2011
Classes:9
ADVANTAGE
ADVANTAGE
Trademark
Stylized
Previous
CANCELLED
Owner:
Serial:85978450
Filed:May 11, 2011
Classes:16
Registration:4322278
Registered:Apr 16, 2013
SKWIDS
SKWIDS
Service Mark
Word
Previous
REGISTERED
Owner:
Serial:85976062
Filed:Apr 9, 2011
Classes:41
Registration:4106921
Registered:Feb 28, 2012
Goods & Services
Education services, namely, providing on-line interactive lessons, tutoring, coaching, homework and study time scheduling, quizzes, and question-and-answer forums in the field of math, science, history, computers, technology, business, economics, government, law, sociology, popular culture, English grammar, English writing, foreign languages, art, literature, continents, countries, states, geology, geography, astronomy, health, medicine, environment, animals, plants, people, life and parenting skills, self- and personal improvement, and personal coaching
SKWIDS
SKWIDS
Service Mark
Combined
Previous
CANCELLED
Owner:
Serial:85976100
Filed:Apr 9, 2011
Classes:41
Registration:4103247
Registered:Feb 21, 2012
SKWIDS
SKWIDS
Service Mark
Combined
Previous
CANCELLED
Owner:
Serial:85976101
Filed:Apr 9, 2011
Classes:41
Registration:4106929
Registered:Feb 28, 2012
SKWIDS
SKWIDS
Trademark
Word
Previous
CANCELLED
Owner:
Serial:85980333
Filed:Apr 9, 2011
Classes:16
Registration:4452637
Registered:Dec 17, 2013
SKWIDS
SKWIDS
Trademark
Combined
Previous
CANCELLED
Owner:
Serial:85980358
Filed:Apr 9, 2011
Classes:16
Registration:4434027
Registered:Nov 12, 2013
SKWIDS
SKWIDS
Trademark
Combined
Previous
ABANDONED
Owner:
Serial:85291070
Filed:Apr 9, 2011
Classes:9
SKWIDS
SKWIDS
Trademark
Combined
Previous
CANCELLED
Owner:
Serial:85291067
Filed:Apr 9, 2011
Classes:9
Registration:4556246
Registered:Jun 24, 2014
SKWIDS
SKWIDS
Trademark
Word
Previous
CANCELLED
Owner:
Serial:85291063
Filed:Apr 9, 2011
Classes:9
Registration:4584754
Registered:Aug 12, 2014
ADVANTAGE
ADVANTAGE
Service Mark
Stylized
Previous
CANCELLED
Owner:
Serial:85263861
Filed:Mar 10, 2011
Classes:41
Registration:4250684
Registered:Nov 27, 2012
SW SOUTHWESTERN ADVANTAGE
SW SOUTHWESTERN ADVANTAGE
Service Mark
Stylized
Previous
CANCELLED
Owner:
Serial:85263849
Filed:Mar 10, 2011
Classes:41
Registration:4113030
Registered:Mar 13, 2012
SOUTHWESTERN ADVANTAGE
SOUTHWESTERN ADVANTAGE
Service Mark
Word
Previous
REGISTERED
Owner:
Serial:85209341
Filed:Jan 3, 2011
Classes:41
Registration:4116016
Registered:Mar 20, 2012
Goods & Services
Educational services, namely, providing on-line interactive lessons, tutoring, coaching, homework and study time scheduling, quizzes, and question-and-answer forums in the field of math, science, history, computers, technology, business, economics, government, law, sociology, popular culture, English grammar, English writing, foreign languages, art, literature, continents, countries, states, geology, geography, astronomy, health, medicine, environment, animals, plants, and people
SW ADVANTAGE
SW ADVANTAGE
Service Mark
Word
Previous
REGISTERED
Owner:
Serial:85209316
Filed:Jan 3, 2011
Classes:41
Registration:4116015
Registered:Mar 20, 2012
Goods & Services
Educational services, namely, providing on-line interactive lessons, tutoring, coaching, homework and study time scheduling, quizzes, and question-and-answer forums in the field of math, science, history, computers, technology, business, economics, government, law, sociology, popular culture, English grammar, English writing, foreign languages, art, literature, continents, countries, states, geology, geography, astronomy, health, medicine, environment, animals, plants, and people
MR. MEDIOCRITY
MR. MEDIOCRITY
Service Mark
Word
Previous
REGISTERED
Owner:
Serial:77565810
Filed:Sep 9, 2008
Classes:41
Registration:3768521
Registered:Mar 30, 2010
Goods & Services
Educational and entertainment services, namely, providing motivational and educational speakers in the field of self- and personal improvement
MR. MEDIOCRITY
MR. MEDIOCRITY
Service Mark
Word
Previous
REGISTERED
Owner:
Serial:77512305
Filed:Jul 1, 2008
Classes:41
Registration:3681101
Registered:Sep 8, 2009
Goods & Services
Educational services, namely, conducting seminars, lectures, and workshops in the field of direct sales; educational and entertainment services, namely, providing motivational speaking services in the field of direct sales
SW
SW
Trademark
Combined
Previous
REGISTERED
Owner:
Serial:77119863
Filed:Mar 1, 2007
Classes:9
Registration:3343052
Registered:Nov 27, 2007
Goods & Services
Electronic publications -- namely, encyclopedias, study guides in the fields of mathematics, typing, language skills, reading, critical thinking, hand-eye coordination, computer skills, logic and reasoning, and science, all recorded on computer media | Encyclopedias; study guides; religious books; children's books; dictionaries; reference books in the fields of science, nature, history, geography, and the arts; books in the field of elementary-level reading, mathematics, colors, and shapes; non-fiction books on a variety of topics; and educational publications -- namely, books in the fields of science, nature, history, geography, and the arts | Education services -- namely, training and mentoring in the fields of direct sales, business development, personal development, personal motivation, persuasive speaking, and entrepreneurship
FAMILY BIBLE LIBRARY
FAMILY BIBLE LIBRARY
Trademark
Word
Previous
REGISTERED
Owner:
Serial:78545617
Filed:Jan 11, 2005
Classes:16
Registration:3229069
Registered:Apr 17, 2007
Goods & Services
"BIBLE LIBRARY"