UNITED SERVICES AUTOMOBILE ASSOCIATION (USAA) logo

UNITED SERVICES AUTOMOBILE ASSOCIATION (USAA)

434 Marks
Other
First Filed:Mar 1, 1965Latest Filed:Feb 26, 2026Address:9800 Fredericksburg Rd., San Antonio, TX 78288, US

Portfolio Overview

Registered
81(19%)
Pending
20(5%)
Dead
333(77%)
Previous
8

Top Classes

Class 36
Insurance, Financial Services & Real Estate
245(56%)
Class 35
Advertising, Business Services & Retail
73(17%)
Class 16
Paper Goods and Printed Matter
47(11%)

TTAB Proceedings

Total Proceedings
34
As Plaintiff
20(59%)
As Defendant
14(41%)

Top Firms

USAA(Dec 2025)
232
WOODCOCK WASHBURN LLP(Mar 2007)
11
Pirkey Barber PLLC(Jun 2025)
9
Fish & Richardson P.C.(Jul 2016)
3
THOMPSON COBURN LLP(Jul 2004)
2

Trademark Activity Timeline(1981 – 2026)

Trademark Portfolio

442 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
IT'S A FAMILY THING
IT'S A FAMILY THING
Service Mark
Word
PENDING
Owner:
Serial:99672103
Filed:Feb 26, 2026
Classes:36
Goods & Services
Class 036: Banking and financing services; Credit and loan services; Mortgage financing services; Financial services, namely, mortgage refinancing; Bill payment services; Insurance services, namely, underwriting, issuance and administration of all types of insurance; Insurance brokerage services; Insurance and financial information and consultancy services; Insurance claims administration services; Investment banking services; Providing information and advice in the field of finance, financial investments, financial valuations, and the financial aspects of retirement; Financial services, namely, providing an investment option available for variable annuity and variable life insurance products; Financial services, namely, investment advice, investment management, investment consultation and investment of funds for others, including private and public equity and debt investment services
HTA
HTA
Service Mark
Combined
PENDING
Owner:
Serial:99558120
Filed:Dec 19, 2025
Classes:35
Goods & Services
Class 035: Employment hiring, recruiting, placement, staffing and career networking services; Career placement consulting services; Career planning services; Providing career information in the field of assisting military members and their families in their transitioning out of the military armed forces.
HONOR THROUGH ACTION
HONOR THROUGH ACTION
Service Mark
Word
PENDING
Owner:
Serial:99532382
Filed:Dec 5, 2025
Classes:35
Goods & Services
Class 035: Employment hiring, recruiting, placement, staffing and career networking services; Career placement consulting services; Career planning services; Providing career information in the field of assisting military members and their families in their transitioning out of the military armed forces.
BEYOND THE CALL
BEYOND THE CALL
Service Mark
Word
PENDING
Owner:
Serial:99422100
Filed:Sep 30, 2025
Classes:35, 41
Goods & Services
Class 035: Employment hiring, recruiting, placement, staffing and career networking services; Career placement consulting services; Career planning services; Providing career information in the field of transitioning military members and their families.; Class 041: Career counseling, namely, providing advice concerning education options to pursue career opportunities; Education services, namely, providing career re-training for transitioning military members and their families in the fields of business and industry
USAA SIGNAL
USAA SIGNAL
Service Mark
Word
PENDING
Owner:
Serial:99422090
Filed:Sep 30, 2025
Classes:35, 41
Goods & Services
Class 035: Employment hiring, recruiting, placement, staffing and career networking services; Career placement consulting services; Career planning services; Providing career information in the field of transitioning military members and their families.; Class 041: Career counseling, namely, providing advice concerning education options to pursue career opportunities; Education services, namely, providing career re-training for transitioning military members and their families in the fields of business and industry
USAA SUMMIT
USAA SUMMIT
Service Mark
Word
PENDING
Owner:
Serial:99422096
Filed:Sep 30, 2025
Classes:35, 41
Goods & Services
Class 035: Employment hiring, recruiting, placement, staffing and career networking services; Career placement consulting services; Career planning services; Providing career information in the field of transitioning military members and their families.; Class 041: Career counseling, namely, providing advice concerning education options to pursue career opportunities; Education services, namely, providing career re-training for transitioning military members and their families in the fields of business and industry
BUY AND BUILD BETTER
BUY AND BUILD BETTER
Service Mark
Word
PENDING
Owner:
Serial:99397846
Filed:Sep 17, 2025
Classes:36
Goods & Services
Class 036: Insurance consultancy services, namely, providing advice in the field of property and casualty insurance; Insurance services, namely, underwriting, issuance and administration of property and casualty insurance
EAGLE ADAPT
EAGLE ADAPT
Service Mark
Word
PENDING
Owner:
Serial:99390462
Filed:Sep 12, 2025
Classes:35
Goods & Services
Class 035: Promoting the sale of goods and services of others by awarding purchase points for credit card use; Promoting the sale of credit card accounts through the administration of incentive award programs; Credit card registration services
EAGLE ADAPT
EAGLE ADAPT
Service Mark
Word
PENDING
Owner:
Serial:99390457
Filed:Sep 12, 2025
Classes:36
Goods & Services
Class 036: Issuance of credit cards; Providing cash and other rebates for credit card use as part of a customer loyalty program; Credit card verification; Providing electronic processing of credit card transactions and electronic payments via a global computer network; Credit card authorization services
THE SWITCH AND SAVE DANCE
PENDING
Owner:
Serial:99213258
Filed:Jun 2, 2025
Classes:36
Goods & Services
Insurance services, namely, underwriting, issuance and administration of property and casualty insurance
USAA SECURE
USAA SECURE
Service Mark
Word
PENDING
Owner:
Serial:99213242
Filed:Jun 2, 2025
Classes:36
Goods & Services
Insurance services, namely, underwriting, issuance and administration of life insurance
USAA DRIVESAFE
USAA DRIVESAFE
Service Mark
Word
PENDING
Owner:
Serial:99089769
Filed:Mar 18, 2025
Classes:36
Goods & Services
Insurance consultancy services, namely, providing advice in the field of property and casualty insurance; Insurance services, namely, underwriting, issuance and administration of auto insurance
USAA SAFEPILOT MILES
USAA SAFEPILOT MILES
Service Mark
Word
PENDING
Owner:
Serial:99089795
Filed:Mar 18, 2025
Classes:36
Goods & Services
Insurance services, namely, underwriting, issuance and administration of auto insurance; Insurance consultancy services, namely, providing advice in the field of property and casualty insurance
USAA EAGLE EXPRESS
USAA EAGLE EXPRESS
Service Mark
Word
PENDING
Owner:
Serial:98719586
Filed:Aug 27, 2024
Classes:36
Goods & Services
Insurance services, namely, underwriting, issuing and administration of life insurance
USAA CREDIT TOOLBOX
USAA CREDIT TOOLBOX
Service Mark
Word
PENDING
Owner:
Serial:98524451
Filed:Apr 29, 2024
Classes:36
Goods & Services
Financial administration of credit card accounts; Financial services, namely credit repair, credit restoration, credit scoring, and credit risk management services and information related thereto; Credit and financial consultation services; "CREDIT"
EAGLE ASCEND
EAGLE ASCEND
Service Mark
Word
PENDING
Owner:
Serial:98352829
Filed:Jan 11, 2024
Classes:36
Goods & Services
Charge card and credit card payment processing services; Financial services, namely, funding online cash accounts from prepaid cash cards, bank accounts and credit card accounts; Payment processing services, namely, credit card and debit card transaction processing services; Providing cash and other rebates for credit card use as part of a customer loyalty program
EAGLE ASCEND
EAGLE ASCEND
Service Mark
Word
PENDING
Owner:
Serial:98352844
Filed:Jan 11, 2024
Classes:35
Goods & Services
Promoting the sale of credit card accounts through the administration of incentive award programs; Promoting the sale of goods and services of others by awarding purchase points for credit card use
FACE THE FIGHT
FACE THE FIGHT
Service Mark
Word
REGISTERED
Owner:
Serial:98229325
Filed:Oct 18, 2023
Classes:36
Registration:7429454
Registered:Jun 25, 2024
Goods & Services
Charitable fundraising services; Charitable services in the nature of providing grants for providing financial assistance in support of mental illness, mental health issues, and suicide prevention; Administering monetary charitable contributions for providing financial assistance in support of mental illness, mental health issues, and suicide prevention
FACE THE FIGHT
FACE THE FIGHT
Service Mark
Word
REGISTERED
Owner:
Serial:98229400
Filed:Oct 18, 2023
Classes:44
Registration:7429456
Registered:Jun 25, 2024
Goods & Services
Providing a website featuring information about health and wellness, namely, information supporting mental illness, mental health issues, suicide prevention, military transition and career support
FF FACE THE FIGHT
FF FACE THE FIGHT
Service Mark
Stylized
REGISTERED
Owner:
Serial:98229358
Filed:Oct 18, 2023
Classes:36
Registration:7429455
Registered:Jun 25, 2024
Goods & Services
Charitable fundraising services; Charitable services in the nature of providing grants for providing financial assistance in support of mental illness, mental health issues, and suicide prevention; Administering monetary charitable contributions for providing financial assistance in support of mental illness, mental health issues, and suicide prevention
FF FACE THE FIGHT
FF FACE THE FIGHT
Service Mark
Stylized
REGISTERED
Owner:
Serial:98229421
Filed:Oct 18, 2023
Classes:44
Registration:7429457
Registered:Jun 25, 2024
Goods & Services
Providing a website featuring information about health and wellness, namely, information supporting mental illness, mental health issues, suicide prevention, military transition and career support
USAA CAREER STARTER
USAA CAREER STARTER
Service Mark
Word
REGISTERED
Owner:
Serial:98089457
Filed:Jul 18, 2023
Classes:36
Registration:7429235
Registered:Jun 25, 2024
Goods & Services
Providing personal loans and lines of credit
EAGLEEYE
EAGLEEYE
Service Mark
Word
ABANDONED
Owner:
Serial:98064571
Filed:Jun 29, 2023
Classes:36
TRAVELPATH
TRAVELPATH
Service Mark
Word
ABANDONED
Owner:
Serial:98064553
Filed:Jun 29, 2023
Classes:36
Goods & Services
Credit and cash card payment processing services; Financial services, namely, funding online cash accounts from prepaid cash cards, bank accounts and credit card accounts; Payment processing services, namely, credit card and debit card transaction processing services; Providing cash and other rebates for credit card use as part of a customer loyalty program
THE USAA EDUCATIONAL FOUNDATION
REGISTERED
Owner:
Serial:98035304
Filed:Jun 9, 2023
Classes:36
Registration:7432429
Registered:Jul 2, 2024
Goods & Services
"EDUCATIONAL FOUNDATION"
THE USAA EDUCATIONAL FOUNDATION
REGISTERED
Owner:
Serial:98035337
Filed:Jun 9, 2023
Classes:41
Registration:7432430
Registered:Jul 2, 2024
Goods & Services
"EDUCATIONAL FOUNDATION"
THE USAA EDUCATIONAL FOUNDATION
REGISTERED
Owner:
Serial:98035378
Filed:Jun 9, 2023
Classes:9
Registration:7432431
Registered:Jul 2, 2024
Goods & Services
"EDUCATIONAL FOUNDATION"
THE USAA EDUCATIONAL FOUNDATION
REGISTERED
Owner:
Serial:98035550
Filed:Jun 9, 2023
Classes:16
Registration:7725194
Registered:Mar 11, 2025
Goods & Services
Printed publications, namely, booklets, worksheets and workbooks in the field of personal finance, financial investments, financial valuations, financial aspects of retirement, money management, all types of insurances, estate planning, military life events and their financial impacts, transitioning from military to civilian life and career assistance and tactics; "EDUCATIONAL FOUNDATION"
DWINDLING DEDUCTIBLE
DWINDLING DEDUCTIBLE
Service Mark
Word
ABANDONED
Owner:
Serial:97914850
Filed:May 1, 2023
Classes:36
SIDE BUSINESS ENDORSEMENT
ABANDONED
Owner:
Serial:97915209
Filed:May 1, 2023
Classes:36
USAA EAGLE NAVIGATOR
USAA EAGLE NAVIGATOR
Service Mark
Word
REGISTERED
Owner:
Serial:97842200
Filed:Mar 16, 2023
Classes:36
Registration:7531770
Registered:Oct 8, 2024
Goods & Services
Charge card and credit card payment processing services; Credit card authorization services; Credit card payment processing services; Credit card transaction processing services; Issuing credit cards; Providing cash and other rebates for credit card use as part of a customer loyalty program, all of the aforementioned not including mutual fund brokerage, investment advisory, and asset allocation services
USAA EAGLE NAVIGATOR
USAA EAGLE NAVIGATOR
Service Mark
Word
REGISTERED
Owner:
Serial:97842195
Filed:Mar 16, 2023
Classes:35
Registration:7531769
Registered:Oct 8, 2024
Goods & Services
Promoting the sale of credit card accounts through the administration of incentive award programs; Promoting the sale of goods and services of others by awarding purchase points for credit card use
FACE THE FIGHT
FACE THE FIGHT
Service Mark
Word
REGISTERED
Owner:
Serial:97784063
Filed:Feb 7, 2023
Classes:35
Registration:7531678
Registered:Oct 8, 2024
Goods & Services
Promoting public awareness of raising awareness of mental illness, mental health issues and suicide prevention
FF FACE THE FIGHT
FF FACE THE FIGHT
Service Mark
Stylized
REGISTERED
Owner:
Serial:97784285
Filed:Feb 7, 2023
Classes:35
Registration:7509324
Registered:Sep 17, 2024
Goods & Services
Promoting public awareness of raising awareness of mental illness, mental health issues and suicide prevention
USAA HOME CARE
USAA HOME CARE
Trademark
Word
PENDING
Owner:
Serial:97685906
Filed:Nov 21, 2022
Classes:9
Goods & Services
Home automation systems comprised of voice-activated speakers, computer hardware, and downloadable software for controlling networked devices in the internet of things (IOT) and operating internet-enabled and connected electrical appliances, lighting apparatus, HVAC, security alarms, electronic door locks, televisions, and doors in a home or smart connected and electronic community network; "HOME"
USAA HOME FRONT
USAA HOME FRONT
Trademark
Word
PENDING
Owner:
Serial:97685915
Filed:Nov 21, 2022
Classes:9
Goods & Services
Home automation systems comprised of voice-activated speakers, computer hardware, and downloadable software for controlling networked devices in the internet of things (IOT) and operating internet-enabled and connected electrical appliances, lighting apparatus, HVAC, security alarms, electronic door locks, televisions, and doors in a home or smart connected and electronic community network
USAA VALOR
USAA VALOR
Service Mark
Word
ABANDONED
Owner:
Serial:97685920
Filed:Nov 21, 2022
Classes:36
VALOR
VALOR
Service Mark
Word
ABANDONED
Owner:
Serial:97685923
Filed:Nov 21, 2022
Classes:36
USAA AT HOME
USAA AT HOME
Trademark
Word
ABANDONED
Owner:
Serial:97413965
Filed:May 17, 2022
Classes:9
Goods & Services
"AT HOME"
FORT INNOVATE
FORT INNOVATE
Service Mark
Word
REGISTERED
Owner:
Serial:97394222
Filed:May 4, 2022
Classes:41
Registration:7589486
Registered:Dec 3, 2024
Goods & Services
Class 041: Educational services, namely, providing displays and exhibits in the fields of technological development, technological ingenuity, and technological advances; Entertainment services, namely, arranging and conducting of competitions in the fields of technological development, technological ingenuity, and technological advances
97225609
97225609
Service Mark
Design
PENDING
Owner:
Serial:97225609
Filed:Jan 18, 2022
Classes:35, 36
Registered:Mar 24, 2026
Goods & Services
Issuing credit cards; Charge card and credit card payment processing services; Credit card authorization services; Credit card payment processing services; Credit card transaction processing services; and Providing cash and other rebates for credit card use as part of a customer loyalty program; Promoting the sale of credit card accounts through the administration of incentive award programs; and, Promoting the sale of goods and services of others by awarding purchase points for credit card use
USAA 100
USAA 100
Service Mark
Combined
REGISTERED
Owner:
Serial:97039883
Filed:Sep 22, 2021
Classes:36
Registration:7134186
Registered:Aug 8, 2023
Goods & Services
Financial services, namely, banking and loan services; mortgage banking and lending services; payment of third party bills services; financial and investment services, namely, management and brokerage in the fields of stocks, bonds, options, commodities, mutual funds, real estate, futures and other securities, and the investment of funds of others; financial and investment information, advice, analysis, consultation, research, planning and management services; trust management accounts; financial asset management; financial planning for retirement; financial administration of retirement plans; individual retirement account services; insurance services, namely, underwriting, issuing and administration of all types of insurances; insurance services, namely, advice, analysis, and consultation services; financial research, planning and management services in the field of insurance; insurance agency and brokerage services; and real estate consultation and management services
S
S
Trademark
Combined
REGISTERED
Owner:
Serial:97025103
Filed:Sep 13, 2021
Classes:9
Registration:6939360
Registered:Jan 3, 2023
Goods & Services
Downloadable computer software for insurance services, namely, software for the administration, assessing, and processing of insurance claims
USAA SAFEPILOT
USAA SAFEPILOT
Trademark
Word
REGISTERED
Owner:
Serial:97025052
Filed:Sep 13, 2021
Classes:9
Registration:6939359
Registered:Jan 3, 2023
Goods & Services
Downloadable computer software for insurance services, namely, software for the administration, assessing, and processing of insurance claims
TEAC
TEAC
Service Mark
Word
ABANDONED
Owner:
Serial:90723941
Filed:May 20, 2021
Classes:36
TELEMATICS ENABLED AUTO CLAIMS
ABANDONED
Owner:
Serial:90723932
Filed:May 20, 2021
Classes:36
USAA
USAA
Trademark
Combined
REGISTERED
Owner:
Serial:90724006
Filed:May 20, 2021
Classes:25
Registration:6909777
Registered:Nov 29, 2022
Goods & Services
Clothing, namely, Caps; Hats; Hooded sweat shirts; Jackets; Jerseys; Knit shirts; Long-sleeved shirts; Polo shirts; Sweat jackets; Sweat shirts; and Tops; Wearable garments and clothing, namely, shirts
USAA
USAA
Service Mark
Word
REGISTERED
Owner:
Serial:90671918
Filed:Apr 26, 2021
Classes:35
Registration:6583683
Registered:Dec 7, 2021
Goods & Services
Administration of a program for enabling participants to obtain discounts on products and services; Promoting the goods and services of others, namely, providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods and services of others; Credit and debit card registration services
USAA
USAA
Service Mark
Combined
REGISTERED
Owner:
Serial:90671947
Filed:Apr 26, 2021
Classes:35
Registration:6583684
Registered:Dec 7, 2021
Goods & Services
Administration of a program for enabling participants to obtain discounts on products and services; Promoting the goods and services of others, namely, providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods and services of others; Credit and debit card registration services
DWINDLING DEDUCTIBLE
DWINDLING DEDUCTIBLE
Service Mark
Word
ABANDONED
Owner:
Serial:90635013
Filed:Apr 9, 2021
Classes:36
SIDE BUSINESS ENDORSEMENT
ABANDONED
Owner:
Serial:90635249
Filed:Apr 9, 2021
Classes:36
USAA ESSENTIAL TERM LIFE INSURANCE
ABANDONED
Owner:
Serial:90540770
Filed:Feb 23, 2021
Classes:36
Goods & Services
"TERM LIFE INSURANCE"
USAA MANAGED PORTFOLIOS - UMP
REGISTERED
Owner:
Serial:90541120
Filed:Feb 23, 2021
Classes:36
Registration:6602935
Registered:Dec 28, 2021
Goods & Services
"MANAGED PORTFOLIOS"
USAA
USAA
Trademark
Word
REGISTERED
Owner:
Serial:90489877
Filed:Jan 26, 2021
Classes:9
Registration:6581687
Registered:Dec 7, 2021
Goods & Services
Downloadable mobile applications for providing access and information in the fields of banking services, financial services, investment services, retirement plan services, real estate services, insurance services, product and service discount services, and travel and roadside assistance services
USAA
USAA
Trademark
Combined
REGISTERED
Owner:
Serial:90489890
Filed:Jan 26, 2021
Classes:9
Registration:6581690
Registered:Dec 7, 2021
Goods & Services
Downloadable mobile applications for providing access and information in the fields of banking services, financial services, investment services, retirement plan services, real estate services, insurance services, product and service discount services, and travel and roadside assistance services
USAA
USAA
Service Mark
Combined
REGISTERED
Owner:
Serial:90482544
Filed:Jan 22, 2021
Classes:36
Registration:6581000
Registered:Dec 7, 2021
Goods & Services
Financial services, namely, banking and loan services; mortgage banking and lending services; payment of third party bills services; financial and investment services, namely, management and brokerage in the fields of stocks, bonds, options, commodities, mutual funds, real estate, futures and other securities, and the investment of funds of others; financial and investment information, advice, analysis, consultation, research, planning and management services; trust management accounts; financial asset management; financial planning for retirement; financial administration of retirement plans; individual retirement account services; insurance services, namely, underwriting, issuing and administration of all types of insurances; insurance services, namely, advice, analysis, and consultation services; financial research, planning and management services in the field of insurance; insurance agency and brokerage services; and real estate consultation and management services
USAA
USAA
Service Mark
Word
REGISTERED
Owner:
Serial:90482497
Filed:Jan 22, 2021
Classes:36
Registration:6580995
Registered:Dec 7, 2021
Goods & Services
Financial services, namely, banking and loan services; mortgage banking and lending services; payment of third party bills services; financial and investment services, namely, management and brokerage in the fields of stocks, bonds, options, commodities, mutual funds, real estate, futures and other securities, and the investment of funds of others; financial and investment information, advice, analysis, consultation, research, planning and management services; trust management accounts; financial asset management; financial planning for retirement; financial administration of retirement plans; individual retirement account services; insurance services, namely, underwriting, issuing and administration of all types of insurances; insurance services, namely, advice, analysis, and consultation services; financial research, planning and management services in the field of insurance; insurance agency and brokerage services; and real estate consultation and management services
VCML
VCML
Trademark
Word
ABANDONED
Owner:
Serial:90153654
Filed:Sep 2, 2020
Classes:9
VEHICLE CLAIMS MACHINE LEARNING
ABANDONED
Owner:
Serial:90153647
Filed:Sep 2, 2020
Classes:9
USAA PERKS
USAA PERKS
Service Mark
Word
REGISTERED
Owner:
Serial:90069888
Filed:Jul 23, 2020
Classes:35
Registration:6667739
Registered:Mar 8, 2022
Goods & Services
Class 035: Promoting the goods and services of others by means of the issuance of loyalty discounts and rewards; Online retail store services and arranging and conducting incentive discount and reward programs to promote the sale of items in the fields of home solutions, auto products and solutions, apparel, infant equipment, beauty and health products, books, computers, pet products, flowers, jewelry, magazines, software, office and school supplies, shoes, toys and hobby products, consumer electronics, music, sporting equipment, gifts, travel items, home and garden-related items, and general retail merchandise
88729924
88729924
Service Mark
NonVisual
REGISTERED
Owner:
Serial:88729924
Filed:Dec 17, 2019
Classes:35, 36
Registration:6449626
Registered:Aug 10, 2021
Goods & Services
Class 035: Credit and debit card registration services; Class 036: Financial services, namely, banking and loan services; mortgage banking and lending services; payment of third party bills services; financial and investment services, namely, management and brokerage in the fields of stocks, bonds, options, commodities, mutual funds, real estate, futures and other securities, and the investment of funds of others; financial and investment information, advice, analysis, consultation, research, planning and management services; trust management accounts; financial asset management; financial planning for retirement; financial administration of retirement plans; individual retirement account services; insurance services, namely, underwriting, issuing and administration of all types of insurances; insurance services, namely, advice, analysis, and consultation services; financial research, planning and management services in the field of insurance; insurance agency and brokerage services; and real estate consultation and management services
MADE FOR
MADE FOR
Service Mark
Word
ABANDONED
Owner:
Serial:88696685
Filed:Nov 18, 2019
Classes:36
SMACKRONYMS
SMACKRONYMS
Service Mark
Word
ABANDONED
Owner:
Serial:88696696
Filed:Nov 18, 2019
Classes:36
WHAT YOU'RE MADE OF, WE'RE MADE FOR
REGISTERED
Owner:
Serial:88580220
Filed:Aug 15, 2019
Classes:36
Registration:6563365
Registered:Nov 16, 2021
Goods & Services
Financial services, namely, banking and temporary loans services; issuance of credit cards and prepaid debit cards; mortgage banking and lending services; bill payment services; financial and investment services, namely, management and brokerage in the fields of stocks, bonds, options, commodities, mutual funds, real estate, futures and other securities, and the investment of funds of others; financial and investment information, advice, consultation, research, planning and management services; insurance analysis services, namely, insurance eligibility review and verification and consultation in the life, health, accident, fire industry; trust management accounts; financial asset management; insurance services, namely, underwriting, issuing and administration of all types of insurances; insurance services, namely, advice, analysis, and consultation services; financial research, planning and management services in the field of insurance; insurance agency and brokerage services; and real estate consultation and management services
KIDTERNSHIP
KIDTERNSHIP
Service Mark
Word
REGISTERED
Owner:
Serial:88549848
Filed:Jul 30, 2019
Classes:41
Registration:5938162
Registered:Dec 17, 2019
Goods & Services
Educational and entertainment services, namely, providing seminars, exhibitions, workshops, and contests in the fields of science, technology, engineering, and mathematics
USAA FLASH CLAIM
USAA FLASH CLAIM
Trademark
Word
ABANDONED
Owner:
Serial:88484626
Filed:Jun 22, 2019
Classes:9
Goods & Services
"CLAIM"
USAA FLASH CLAIM
USAA FLASH CLAIM
Service Mark
Word
ABANDONED
Owner:
Serial:88484623
Filed:Jun 22, 2019
Classes:36
Goods & Services
"CLAIM"
USAA FLASH ESTIMATE
USAA FLASH ESTIMATE
Service Mark
Word
ABANDONED
Owner:
Serial:88484618
Filed:Jun 22, 2019
Classes:36
Goods & Services
"ESTIMATE"
USAA FLASH ESTIMATE
USAA FLASH ESTIMATE
Trademark
Word
ABANDONED
Owner:
Serial:88484620
Filed:Jun 22, 2019
Classes:9
Goods & Services
"ESTIMATE"
USAA AT HOME
USAA AT HOME
Service Mark
Word
ABANDONED
Owner:
Serial:88455128
Filed:May 31, 2019
Classes:37
Goods & Services
"HOME"
USAA AT HOME
USAA AT HOME
Service Mark
Word
ABANDONED
Owner:
Serial:88455145
Filed:May 31, 2019
Classes:36
Goods & Services
"HOME"
USAA AT HOME
USAA AT HOME
Trademark
Word
ABANDONED
Owner:
Serial:88455144
Filed:May 31, 2019
Classes:9
Goods & Services
"HOME"
USAA AT HOME
USAA AT HOME
Service Mark
Word
ABANDONED
Owner:
Serial:88455138
Filed:May 31, 2019
Classes:42
Goods & Services
"HOME"
CC CULTURE CHAMPION
CC CULTURE CHAMPION
Service Mark
Combined
REGISTERED
Owner:
Serial:88420972
Filed:May 8, 2019
Classes:35
Registration:7697659
Registered:Feb 18, 2025
Goods & Services
Promoting public awareness in the field of best business practices to encourage model business behavior; Promotional sponsorship of educational programs and social events in the field of best business practices to encourage model business behavior; "CULTURE CHAMPION"
S
S
Service Mark
Combined
REGISTERED
Owner:
Serial:88420531
Filed:May 8, 2019
Classes:36
Registration:6583975
Registered:Dec 7, 2021
Goods & Services
Insurance services, namely, underwriting, issuing and administration of auto insurance; Auto insurance services, namely, advice, analysis, and consultation services
USAA SAFEPILOT
USAA SAFEPILOT
Service Mark
Word
REGISTERED
Owner:
Serial:88339785
Filed:Mar 14, 2019
Classes:36
Registration:6583935
Registered:Dec 7, 2021
Goods & Services
Insurance services, namely, underwriting, issuing and administration of auto insurance; Auto insurance services, namely, advice, analysis, and consultation services
V
V
Service Mark
Combined
REGISTERED
Owner:
Serial:88190614
Filed:Nov 12, 2018
Classes:35
Registration:5947520
Registered:Dec 31, 2019
Goods & Services
Promoting public awareness of commemorating and honoring military service members, veterans, their families and friends; Promotional sponsorship of educational programs and social events that commemorate and honor military service members, veterans, their families and friends
STRAIGHT SHOOTERS
STRAIGHT SHOOTERS
Service Mark
Word
CANCELLED
Owner:
Serial:88182088
Filed:Nov 5, 2018
Classes:41
Registration:5763533
Registered:May 28, 2019
Goods & Services
Production and distribution of videos in the field of money management and personal finances
STRAIGHT SHOOTERS FROM USAA
STRAIGHT SHOOTERS FROM USAA
Service Mark
Combined
ABANDONED
Owner:
Serial:88182098
Filed:Nov 5, 2018
Classes:41
TODAY IS THE DAY
TODAY IS THE DAY
Service Mark
Word
ABANDONED
Owner:
Serial:87925640
Filed:May 17, 2018
Classes:36

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