TrueLook, Inc. (P) vs Xonar Technology, Inc. (D)
Pending Reinstatement
Oppositions
Proceeding Details
Proceeding Number
Filing Date
Dec 3, 2025
Last Status Update
Mar 19, 2026
Interlocutory Attorney
JILL M MCCORMACK
Parties
Plaintiff
TrueLook, Inc.




ONE WEST FOURTH STREET
WINSTON-SALEM, NC 27101
Attorney / Correspondent:
Marks:
TRUEDETER
Pending
S/N: 98472981
TRUEDETER
LIVE - PENDING
TrademarkWordOwner: TrueLook, Inc.
Status: OPPOSITION PENDING

Record Details
Serial No.
98472981
Status
LIVE
Important Dates
Filed
Mar 28, 2024
Goods & Services
Class 009Class 045
construction cameras, namely, for security, time-lapsing, and live-viewing; embedded software using artificial intelligence for operating cameras sold as a component of cameras; security monitoring of construction sites using cameras in the nature of surveillance services relating to the physical safety of persons and security of tangible property
TRUEAI
Pending
S/N: 98820192
TRUEAI
LIVE - PENDING
Service MarkWordOwner: TrueLook, Inc.
Status: RESPONSE AFTER NON-FINAL ACTION – ENTERED
Record Details
Serial No.
98820192
Status
LIVE
Important Dates
Filed
Oct 25, 2024
Goods & Services
Class 042
Providing on-line non-downloadable software for accessing real-time and historical analytics related to visual data captured from cameras installed on construction sites
TRUESHIELD
Pending
S/N: 98472979
TRUESHIELD
LIVE - PENDING
TrademarkWordOwner: TrueLook, Inc.
Status: OPPOSITION PENDING
Record Details
Serial No.
98472979
Status
LIVE
Important Dates
Filed
Mar 28, 2024
Goods & Services
Class 009Class 045
construction cameras, namely, for security, time-lapsing, and live-viewing; embedded software using artificial intelligence for operating cameras sold as a component of cameras; security monitoring of construction sites using cameras in the nature of surveillance services relating to the physical safety of persons and security of tangible property
TRUELOOK
Registered
|Reg #: 5506902|S/N: 87677295
TRUELOOK
LIVE - REGISTERED
TrademarkCombinedOwner: Truelook Inc
Status: SECTION 8-ACCEPTED
Record Details
Serial No.
87677295
Registration No.
5506902
Status
LIVE
Important Dates
Filed
Nov 8, 2017
Registered
Jul 3, 2018
First Use
Sep 1, 2017
Goods & Services
Class 009
Timelapse construction cameras
TRUELOOK
Registered
|Reg #: 4877549|S/N: 86638961
TRUELOOK
LIVE - REGISTERED
Service MarkCombinedOwner: Truelook, Inc.
Status: SECTION 8-ACCEPTED
Record Details
Serial No.
86638961
Registration No.
4877549
Status
LIVE
Important Dates
Filed
May 22, 2015
Registered
Dec 29, 2015
First Use
Feb 7, 2000
Goods & Services
Class 037
Construction project management services
VS
Defendant
Xonar Technology, Inc.
800 TOWER DR. STE 610
TROY, MI 48098
Attorney / Correspondent:
Mark:
TRUEPASS
Pending
S/N: 98932142
TRUEPASS
LIVE - PENDING
TrademarkWordOwner: Xonar Technology, Inc.
Status: OPPOSITION PENDING

Record Details
Serial No.
98932142
Status
LIVE
Important Dates
Filed
Dec 31, 2024
Goods & Services
Class 009Class 042
Biometric scanners; Security screening devices with electronic devices using biometric scanning systems comprising biometric scanners, computer hardware and downloadable software for biometric and facial recognition for detecting and verifying identity; Downloadable computer programs using artificial intelligence (AI) for biometric verification and facial recognition for identity verification; Software as a service (SAAS) services featuring software using artificial intelligence for biometric verification and facial recognition for identity verification
TTAB Documents
Title | Date | Entry # | Category | Code | Actions |
|---|---|---|---|---|---|
CONSOLIDATED-CHILD OF 91299366 (PARENT) | Mar 19, 2026 | 6 | Miscellaneous | 900 | |
D RESP TO BD ORDER/INQUIRY | Feb 27, 2026 | 5 | Miscellaneous | 427 | |
NOTICE OF DEFAULT | Feb 12, 2026 | 4 | Defaults | 144 | |
INSTITUTED | Dec 3, 2025 | 3 | Status | 128 | |
NOTICE AND TRIAL DATES SENT; ANSWER DUE: | Dec 3, 2025 | 2 | Scheduling | 707 | |
FILED AND FEE | Dec 3, 2025 | 1 | Fees | 124 |