GleanMark

BLUE CHOICE Trademark

BLUE CHOICE is a USPTO trademark filed by Blue Cross and Blue Shield Association. Status: Registered.

Trademark Facts

MarkBLUE CHOICE
Serial Number74608836
Registration Number1952819
StatusRegistered
Filing Date1994-12-09
Registration Date1996-01-30
Mark TypeWord
Nice Classes042 (Software & IT)
OwnerBlue Cross and Blue Shield Association
Attorney of RecordJ. RYAN HINSHAW
Prosecution Events37
Latest EventRNL3 on 2026-04-08

Goods & Services

comprehesive health care benefit program, rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy, and ambulatory services

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