THE AND PLATFORM Trademark

Trademark Facts

Goods & Services

Class 035: [ Advertising and marketing services; ] Advertising, advertising technology and marketing services, namely, providing advertising and marketing services utilizing algorithms; Data-driven advertising and marketing services for use by others to appear in professionally produced TV programming; Data-driven TV advertising services; Data-driven advertising services; Data-driven marketing services; business data analytics services for others; Data analytics services, namely, collecting, analyzing, and using data to target and measure advertising effectiveness; [ Online advertising services; ] Online advertising services, namely, digital ad buying for others as part of broader advertising services; Social analytics services being analyzing data derived from digital and online usage for others as part of broader advertising services; Advertising optimization services; TV advertising services; [ TV advertising optimization services; ] Addressable advertising services; Addressable, linear and video on demand TV advertising services; Cross-platform advertising services; [ Digital advertising and marketing services; ] TV, multimedia, internet, digital, mobile, desktop, cross-and-multi platform, cross-and-multi device, cross-and-multi screen, out-of-home, digital out-of-home, audio, connected tv, streaming, over-the-top TV, virtual, cable, banner, video, video on demand, and display advertising and marketing services; Data-driven TV, multimedia, internet, digital, mobile, desktop, cross-platform, cross-device, out-of-home, digital out-of-home, audio, connected tv, streaming, over-the-top TV, virtual, cable, banner, video, video on demand, and display advertising and marketing services; Programmatic advertising services; Programmatic ad buying services for others as part of broader advertising services; Programmatic TV advertising services; Programmatic online advertising services; Programmatic advertising services, namely, real-time bidding services for others; Data-driven programmatic TV advertising services; Advertising and marketing services, namely, providing audience insights to others being advertising information; Political advertising and marketing services; [ Advertising and marketing consulting services; ] Consulting services in the fields of business data analytics, advertising, marketing, and business focused social analytics; Consulting services in the fields of data-driven advertising, tv advertising, cross-platform advertising, addressable advertising, linear advertising, data-driven marketing, digital advertising and marketing, and advertising campaign optimization; Analyzing, coordinating, managing, monitoring, planning, counseling, measuring, and reporting on advertising and marketing campaigns for others; Analyzing, coordinating, managing, monitoring, planning, counseling, measuring, and reporting on TV, multimedia, internet, digital, mobile, desktop, cross-and-multi platform, cross-and-multi device, cross-and-multi screen, out-of-home, digital out-of-home, audio, connected tv, streaming, over-the-top TV, virtual, cable, banner, video, video on demand, and display advertising and marketing campaigns for others; Advertising and marketing research, analysis and reporting services; Research and consumer analytics services in the fields of advertising and marketing; Research and consumer analytics services driven by data collection and analysis for purposes of optimizing effectiveness and return on investment for cross-media TV and digital video advertising campaigns; Advertising and marketing services, namely, data-driven consumer and viewer targeting; Digital ad buying services for others; Digital ad buying services, namely, coordinating and managing ad buys for others [ ; Brand marketing services ]; Class 042: Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, ad buying, and reviewing and generating reports, all for use in advertising and marketing services; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, digital advertising campaigns, and advertising campaigns utilizing algorithms, and virtual reality, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, and ad buying and bidding, for use in advertising technology services; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, ad buying, and ad bidding, all for use in advertising and marketing sales services; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, ad buying, and ad bidding, all for use in TV advertising and marketing sales services; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, ad buying, and ad bidding, all for use in data-driven advertising and marketing services for use by others to appear in professionally produced TV programming; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, ad buying, and ad bidding, all for use in digital, internet, and multimedia advertising sales; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, ad buying, and ad bidding, all for use in data-driven advertising technology services; Providing online, non-downloadable, Internet-based and cloud-based software and technology platform in the form of software-as-service (SAAS) and platform as a service (PAAS) application for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns

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