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BETTER HOME & FINANCE HOLDING COMPANY

37 Marks
Corp.
First Filed:Sep 27, 2017Latest Filed:Feb 21, 2026Address:175 Greenwich Street, New York, NY 10007, US

Portfolio Overview

Registered
19(51%)
Pending
9(24%)
Dead
9(24%)

Top Classes

Class 36
Insurance, Financial Services & Real Estate
30(81%)
Class 42
Software, IT Services & Scientific Research
14(38%)
Class 35
Advertising, Business Services & Retail
4(11%)

TTAB Proceedings

Total Proceedings
2
As Plaintiff
1(50%)
As Defendant
1(50%)

Top Firms

Sisun Law(Oct 2024)
31

Trademark Activity Timeline(2017 – 2026)

Trademark Portfolio

37 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
BETTER HOMETOKEN
BETTER HOMETOKEN
Service Mark
Word
ITU
PENDING
Owner:
Serial:99664046
Filed:Feb 21, 2026
Classes:36, 42
Goods & Services
Class 036: Financial services, namely, issuance of digital tokens, digital coins, and cryptocurrency tokens backed by mortgage loans, equity contracts, or other financial assets; issuance of blockchain-based tokens backed by mortgage assets, equity contracts, or other financial assets; financial investment services in the field of residential real estate-backed digital assets; financial transaction services, namely, providing secure digital asset transactions via blockchain technology; cryptocurrency exchange and trading services.; Class 042: Providing temporary use of non-downloadable software for issuance, management, trading, and tracking of blockchain-based tokens and coins backed by residential mortgage assets, equity contracts, or other financial assets; providing online non-downloadable software for managing digital wallets and digital asset transactions; providing online non-downloadable software for facilitating investment in mortgage-backed digital tokens and coins; platform as a service (PaaS) featuring software for blockchain-based financial transactions.
HOMETOKEN
HOMETOKEN
Service Mark
Word
ITU
PENDING
Owner:
Serial:99664047
Filed:Feb 21, 2026
Classes:36, 42
Goods & Services
Class 036: Financial services, namely, issuance of digital tokens, digital coins, and cryptocurrency tokens backed by mortgage loans, equity contracts, or other financial assets; issuance of blockchain-based tokens backed by mortgage assets, equity contracts, or other financial assets; financial investment services in the field of residential real estate-backed digital assets; financial transaction services, namely, providing secure digital asset transactions via blockchain technology; cryptocurrency exchange and trading services.; Class 042: Providing temporary use of non-downloadable software for issuance, management, trading, and tracking of blockchain-based tokens and coins backed by residential mortgage assets, equity contracts, or other financial assets; providing online non-downloadable software for managing digital wallets and digital asset transactions; providing online non-downloadable software for facilitating investment in mortgage-backed digital tokens and coins; platform as a service (PaaS) featuring software for blockchain-based financial transactions.
AI HELOC
AI HELOC
Service Mark
Word
ITU
PENDING
Owner:
Serial:99589653
Filed:Jan 12, 2026
Classes:36, 42
Goods & Services
Class 036: Financing services; Financing and loan services; Credit and loan services; Loan financing; Loan origination services; Internet banking services; Mortgage refinancing; Mortgage lending; Mortgage financing services; Mortgage banking; Mortgage brokerage; Real estate lending services; Real estate escrow services; Real estate financing services; Real estate appraisal; Real estate acquisition services; Real estate agency services; Insurance brokerage services; Real estate insurance underwriting services; Providing home insurance rate quotes; Insurance agencies in the field of home insurance; Real estate title insurance underwriting services; Providing home equity lines of credit (HELOC); Home equity loans; Class 042: Platform as a service (PAAS) featuring computer software platforms for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for answering calls, emails, website inquiries and other communications in the fields of lending and mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing calls, emails, website inquiries and other communications for information in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for decision-making support for determining loan approval in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for interacting with users through natural language processing to answer inquiries, guide users through the mortgage application process, and make preliminary determinations regarding eligibility and routing applicants to state-licensed home loan officers based on their location, to facilitate decision-making in the fields of lending, mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for enabling the warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for enabling warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services
AI REFI
AI REFI
Service Mark
Word
ITU
PENDING
Owner:
Serial:99589641
Filed:Jan 12, 2026
Classes:36, 42
Goods & Services
Class 036: Financing services; Financing and loan services; Credit and loan services; Loan financing; Loan origination services; Internet banking services; Mortgage refinancing; Mortgage lending; Mortgage financing services; Mortgage banking; Mortgage brokerage; Real estate lending services; Real estate escrow services; Real estate financing services; Real estate appraisal; Real estate acquisition services; Real estate agency services; Insurance brokerage services; Real estate insurance underwriting services; Providing home insurance rate quotes; Insurance agencies in the field of home insurance; Real estate title insurance underwriting services; Class 042: Platform as a service (PAAS) featuring computer software platforms for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for answering calls, emails, website inquiries and other communications in the fields of lending and mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing calls, emails, website inquiries and other communications for information in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for decision-making support for determining loan approval in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for interacting with users through natural language processing to answer inquiries, guide users through the mortgage application process, and make preliminary determinations regarding eligibility and routing applicants to state-licensed home loan officers based on their location, to facilitate decision-making in the fields of lending, mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for enabling the warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for enabling warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services
BETTER AI HELOC
BETTER AI HELOC
Service Mark
Word
ITU
PENDING
Owner:
Serial:99589646
Filed:Jan 12, 2026
Classes:36, 42
Goods & Services
Class 036: Financing services; Financing and loan services; Credit and loan services; Loan financing; Loan origination services; Internet banking services; Mortgage refinancing; Mortgage lending; Mortgage financing services; Mortgage banking; Mortgage brokerage; Real estate lending services; Real estate escrow services; Real estate financing services; Real estate appraisal; Real estate acquisition services; Real estate agency services; Insurance brokerage services; Real estate insurance underwriting services; Providing home insurance rate quotes; Insurance agencies in the field of home insurance; Real estate title insurance underwriting services; Providing home equity lines of credit (HELOC); Home equity loans; Class 042: Platform as a service (PAAS) featuring computer software platforms for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for answering calls, emails, website inquiries and other communications in the fields of lending and mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing calls, emails, website inquiries and other communications for information in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for decision-making support for determining loan approval in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for interacting with users through natural language processing to answer inquiries, guide users through the mortgage application process, and make preliminary determinations regarding eligibility and routing applicants to state-licensed home loan officers based on their location, to facilitate decision-making in the fields of lending, mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for enabling the warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for enabling warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services
BETTER AI REFI
BETTER AI REFI
Service Mark
Word
ITU
PENDING
Owner:
Serial:99589635
Filed:Jan 12, 2026
Classes:36, 42
Goods & Services
Class 036: Financing services; Financing and loan services; Credit and loan services; Loan financing; Loan origination services; Internet banking services; Mortgage refinancing; Mortgage lending; Mortgage financing services; Mortgage banking; Mortgage brokerage; Real estate lending services; Real estate escrow services; Real estate financing services; Real estate appraisal; Real estate acquisition services; Real estate agency services; Insurance brokerage services; Real estate insurance underwriting services; Providing home insurance rate quotes; Insurance agencies in the field of home insurance; Real estate title insurance underwriting services; Class 042: Platform as a service (PAAS) featuring computer software platforms for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for use in the origination and financing of loans and mortgages, and for accessing banking, mortgage, lending, real estate, and insurance services; Providing on-line non-downloadable software using artificial intelligence (AI) for answering calls, emails, website inquiries and other communications in the fields of lending and mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing calls, emails, website inquiries and other communications for information in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for decision-making support for determining loan approval in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for interacting with users through natural language processing to answer inquiries, guide users through the mortgage application process, and make preliminary determinations regarding eligibility and routing applicants to state-licensed home loan officers based on their location, to facilitate decision-making in the fields of lending, mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; Providing on-line non-downloadable software using artificial intelligence (AI) for enabling the warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services; Providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for enabling warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services
BETTER
BETTER
Service Mark
Combined
REGISTERED
Owner:
Serial:98812472
Filed:Oct 21, 2024
Classes:36
Registration:7913707
Registered:Aug 26, 2025
Goods & Services
mortgage lending; providing home equity lines of credit; mortgage lending services that originates loans for home refinancing; insurance brokerage in the field of home insurance; real estate title insurance underwriting services; insurance brokerage in the field of life insurance;
BETSY
BETSY
Service Mark
Word
ITU
PENDING
Owner:
Serial:98784458
Filed:Oct 3, 2024
Classes:42
Goods & Services
Providing on-line non-downloadable software using artificial intelligence (AI) for answering calls, emails, website inquiries and other communications in the fields of lending and mortgage, and related loan services; providing on-line non-downloadable software using artificial intelligence (AI) for routing calls, emails, website inquiries and other communications for information in the fields of lending, mortgage, and related loan services; providing on-line non-downloadable software using artificial intelligence (AI) for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; providing on-line non-downloadable software using artificial intelligence (AI) for decision-making support for determining loan approval in the fields of lending, mortgage, and related loan services; providing on-line non-downloadable software using artificial intelligence (AI), namely software for interacting with users through natural language processing to answer inquiries, guide users through the mortgage application process, and make preliminary determinations regarding eligibility and routing applicants to state-licensed home loan officers based on their location, to facilitate decision-making in the fields of lending, mortgage, and related loan services; providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for routing and answering customer inquiries to loan officers in the fields of lending, mortgage, and related loan services; providing on-line non-downloadable software using artificial intelligence (AI) for the warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services; providing on-line non-downloadable software using artificial intelligence (AI), namely decision-making software for enabling warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services; providing temporary use of online non-downloadable chatbot software using artificial intelligence (AI) for enabling warm transfer of leads to live employees in the fields of lending and mortgage, and related loan services
ONE DAY HELOC
ONE DAY HELOC
Service Mark
Word
ITU
PENDING
Owner:
Serial:98576052
Filed:May 30, 2024
Classes:36, 42, 45
Goods & Services
Financing and loan services; Preparation of quotes for home equity loan cost estimation purposes; Providing information in the field of home equity lending; Home equity loans; Real estate financing services; Providing information in the fields of home equity lending; Online real estate lending services, namely, arranging of home equity loans via the internet; Credit and loan services; Loan financing; Home equity loans; Real estate appraisal; Real estate escrow services; Providing temporary loans; Providing home equity lines of credit (HELOC); Providing a website featuring home equity lines of credit and information related to home equity lines of credit; Regulatory compliance consulting concerning financial requirements for home equity loans for lenders, servicers, and brokers; "HELOC"; Providing temporary use of online non-downloadable computer software for users to apply for home equity lines of credit
ONE DAY HELOC
ONE DAY HELOC
Service Mark
Word
REGISTERED
Owner:
Serial:98976487
Filed:May 30, 2024
Classes:36
Registration:7987587
Registered:Oct 14, 2025
Goods & Services
Class 036: Financing and loan services; Preparation of quotes for home equity loan cost estimation purposes; Providing information in the field of home equity lending; Home equity loans; Real estate financing services; Providing information in the fields of home equity lending; Online real estate lending services, namely, arranging of home equity loans via the internet; Credit and loan services; Loan financing; Home equity loans; Real estate appraisal; Real estate escrow services; Providing temporary loans; Providing home equity lines of credit (HELOC); Providing a website featuring home equity lines of credit and information related to home equity lines of credit
98298071
98298071
Service Mark
Design
REGISTERED
Owner:
Serial:98298071
Filed:Dec 4, 2023
Classes:42
Registration:7584904
Registered:Dec 3, 2024
Goods & Services
Providing an online non-downloadable loan origination software platform and operating system for use in connection with mortgage origination and other consumer loans, homeownership services, and insurance services, featuring loan pricing, processing and underwriting, closing, and loan sale optimization; Providing an online non-downloadable loan origination software platform for use in connection with mortgages and other consumer loans, homeownership services, and insurance services; Providing an online non-downloadable loan operating system for use in connection with mortgages and other consumer loans, homeownership services, and insurance services; Providing an online non-downloadable point of sale software platform for use in connection with mortgages and related consumer loans, homeownership services, and insurance services
BETTER DUO
BETTER DUO
Service Mark
Word
REGISTERED
Owner:
Serial:98236250
Filed:Oct 23, 2023
Classes:35, 36, 42
Registration:8055298
Registered:Dec 9, 2025
Goods & Services
Real estate consultancy; Providing information in the field of real estate; Real estate agency services; Residential real estate agency services; Mortgage brokerage; Mortgage financing services; Mortgage compliance consulting services concerning financial requirements for mortgages for mortgage lenders and servicers and mortgage brokers; Mortgage services, namely, buyer pre-qualification of mortgages for mortgage brokers and banks; Real estate marketing services; Real estate advertising services; Providing an online non-downloadable computer software platform featuring technology that enables consumers to be matched with real estate agents and mortgage services
BETTER HOME
BETTER HOME
Service Mark
Word
REGISTERED
Owner:
Serial:97766359
Filed:Jan 24, 2023
Classes:36
Registration:7075356
Registered:Jun 6, 2023
Goods & Services
Issuing of debit cards featuring a personal installment loan for home improvement
BETTER HOME CARD
BETTER HOME CARD
Service Mark
Word
ABANDONED
Owner:
Serial:97766365
Filed:Jan 24, 2023
Classes:36
Goods & Services
Issuing of debit cards featuring a personal installment loan for home improvement; "CARD"
EQUITY UNLOCKER
EQUITY UNLOCKER
Service Mark
Word
ABANDONED
Owner:
Serial:97766462
Filed:Jan 24, 2023
Classes:36
Goods & Services
"EQUITY"
ONE DAY MORTGAGE
ONE DAY MORTGAGE
Service Mark
Word
REGISTERED
Owner:
Serial:97978200
Filed:Jan 24, 2023
Classes:36
Registration:7525031
Registered:Oct 1, 2024
Goods & Services
Class 036: Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing; Financing and loan services; Preparation of quotes for mortgage and home equity loan cost estimation purposes; Providing information in the fields of mortgage lending and home equity lending; Home equity loans; Real estate financing services; Real estate title insurance underwriting services; Real estate title insurance settlement services; Providing information in the fields of home equity lending; Online real estate lending services, namely, arranging of mortgage loans via the internet; credit and loan services; loan financing; mortgage lending and mortgage compliance consulting services concerning financial requirements for mortgages for mortgage lenders and servicers and mortgage brokers; Real estate consultancy; Providing information in the field of real estate; Real estate agency services; Residential real estate agency services; Real estate appraisal; Real estate escrow services; Real estate acquisition services; Real estate brokerage; Real estate listing; financing of loans; providing temporary loans
ONE DAY MORTGAGE
ONE DAY MORTGAGE
Service Mark
Word
ITU
PENDING
Owner:
Serial:97766414
Filed:Jan 24, 2023
Classes:42
Goods & Services
"MORTGAGE"; Providing an online non-downloadable loan origination computer software platform for providing mortgage and consumer loan origination services, homeownership services in the nature of mortgage planning, mortgage refinancing and financial advice to prospective mortgage loan borrowers and homeowners, and insurance services in the nature of underwriting, issuance and administration of homeowners insurance; Providing an online non-downloadable loan origination computer software platform for managing mortgage and consumer loan lending services, homeownership services in the nature of mortgage planning, mortgage refinancing and financial advice to prospective mortgage loan borrowers and homeowners, and insurance services in the nature of underwriting, issuance and administration of homeowners insurance; Providing an online non-downloadable computer software platform for use in point-of-sale transactions involving mortgages, consumer loans, homeownership services in the nature of mortgage refinancing for current and prospective homeowners, and insurance services in the nature of underwriting, issuance and administration of homeowners insurance; Platform as a service (PAAS) featuring computer software platforms for providing data and analytics in the financial space, namely, computing spreads across fixed income investments, Monte Carlo path simulations, calculations related to prepayment, house price appreciation, defaults, and losses on a current and historical level; Software as a service (SAAS) services featuring software for providing data and analytics in the financial space, namely, computing spreads across fixed income investments, Monte Carlo path simulations, calculations related to prepayment, house price appreciation, defaults, and losses on a current and historical level; Providing temporary use of non-downloadable computer software for data extraction, segmentation, and management; Application service provider featuring application programming interface (API) software that facilitates computerized access to extracting, segmenting, and managing data; Providing temporary use of non-downloadable mobile application software for providing data and analytics in the financial space, namely, computing spreads across fixed income investments, Monte Carlo path simulations, calculations related to prepayment, house price appreciation, defaults, and losses on a current and historical level; Providing temporary use of on-line non-downloadable loan financing software to facilitate arranging, financing, origination, management, payment processing, disbursement management, debit and credit card management, and collection of loans; Providing temporary use of on-line non-downloadable loan financing mobile application software to facilitate arranging, financing, origination, management, payment processing, disbursement management, debit and credit card management, and collection of loans; Software as a service (SAAS) services featuring loan financing software to facilitate arranging, financing, origination, management, payment processing, disbursement management, debit and credit card management, and collection of loans; Providing a website featuring technology that enables consumers to be matched with real estate agents
BETTER OPPORTUNITY FUND
BETTER OPPORTUNITY FUND
Service Mark
Combined
REGISTERED
Owner:
Serial:97659353
Filed:Nov 2, 2022
Classes:36
Registration:7583494
Registered:Dec 3, 2024
Goods & Services
Class 036: Providing temporary loans; Mortgage banking
HOME OWNERSHIP ALL UNDER ONE ROOF
REGISTERED
Owner:
Serial:97653265
Filed:Oct 28, 2022
Classes:36
Registration:7319654
Registered:Mar 5, 2024
Goods & Services
Matching consumers with real estate professionals in the field of real estate via a computer network; Real estate marketing services; Real estate advertising services; real estate sales management; Real estate transaction auditing services | Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing; Financing and loan services; Preparation of quotes for mortgage and home equity loan cost estimation purposes; Providing information in the fields of mortgage lending and home equity lending; Home equity loans; Real estate title insurance underwriting services; Real estate consultancy; Providing information in the field of real estate; Real estate agency services; Residential real estate agency services; Real estate appraisal; Real estate escrow services; Real estate acquisition services; Real estate brokerage; Real estate listing; Real estate financing services; Real estate title insurance underwriting and settlement services; Real estate title insurance settlement services; Providing information in the fields of home equity lending; Online lending services, namely, arranging of mortgages and consumer loans via the internet; Credit and loan services; Loan financing; Credit card and debit card services, namely, credit card and debit card transaction processing services and credit and debit card payment processing services; Home equity insurance administration services | Providing an online non-downloadable computer software platform for mortgage banking services, namely, origination, lending, and refinancing of mortgage loans; Providing an online non-downloadable computer software platform for quoting mortgage and home equity loan estimates to others; Providing an online non-downloadable computer software platform offering information in the fields of real estate, mortgage lending, and home equity lending; Providing an online non-downloadable computer software platform for home equity loans, real estate title insurance underwriting services, real estate agency services, real estate appraisal, real estate escrow services, real estate acquisition services, real estate brokerage, real estate listing, real estate financing services, real estate title insurance underwriting and settlement services, real estate title insurance settlement services, real estate lending services, credit and loan services, loan financing, processing of credit card and debit card payments, home equity insurance administration services; Providing an online non-downloadable loan origination computer software platform for managing mortgage, home improvement and consumer loan lending services, homeownership services in the nature of mortgage planning, mortgage refinancing and financial advice to prospective mortgage loan borrowers and homeowners, and insurance services in the nature of underwriting, issuance and administration of homeowners insurance; Providing an online non-downloadable computer software platform for matching consumers with real estate agents, real estate marketing services, and real estate transaction auditing services; Providing an online non-downloadable computer software platform for use in point-of-sale transactions involving mortgages, home improvement loans, consumer loans, homeownership services in the nature of mortgage refinancing for current and prospective homeowners, and insurance services in the nature of underwriting, issuance and administration of homeowners insurance; Software as a service (SAAS) services featuring software for providing data and analytics in the financial space, namely, computing spreads across fixed income investments, Monte Carlo path simulations, calculations related to prepayment, house price appreciation, defaults, and losses on a current and historical level; Providing temporary use of non-downloadable computer software for data extraction, segmentation, and management; Application service provider featuring application programming interface (API) software that facilitates computerized access to extracting, segmenting, and managing data; providing temporary use of non-downloadable mobile application software for providing data and analytics in the financial space; Providing temporary use of non-downloadable mobile application software for providing data and analytics in the financial space, namely, computing spreads across fixed income investments, Monte Carlo path simulations, calculations related to prepayment, house price appreciation, defaults, and losses on a current and historical level; Providing temporary use of on-line non-downloadable loan financing software to facilitate arranging, financing, origination, management, payment processing, disbursement management, debit and credit card management, and collection of loans; Providing temporary use of on-line non-downloadable loan financing mobile application software to facilitate arranging, financing, origination, management, payment processing, disbursement management, debit and credit card management; Software as a service (SAAS) services featuring loan financing software to facilitate arranging, financing, origination, management, payment processing, disbursement management, debit and credit card management, and collection of loans
THE HOME FOR YOUR HOME
THE HOME FOR YOUR HOME
Service Mark
Word
ITU
REGISTERED
Owner:
Serial:97653262
Filed:Oct 28, 2022
Classes:35, 36, 42
Registration:7846861
Registered:Jul 1, 2025
Goods & Services
Online lending services, namely, arranging of mortgages and consumer loans via the internet; Credit and loan services; Issuance of home insurance; Real estate title insurance settlement services; Banking services, namely, origination of mortgage and consumer loans; Homeownership services in the nature of mortgage planning, mortgage refinancing and financial advice to prospective mortgage loan borrowers and homeowners, and insurance services in the nature of underwriting, issuance and administration of homeowners insurance; Real estate title insurance underwriting services; financing of loans; Matching consumers with real estate professionals in the field of real estate via a computer network; Real estate marketing services; Real estate advertising services; Real estate sales management
LOOK BEFORE YOU LOCK
LOOK BEFORE YOU LOCK
Service Mark
Word
ABANDONED
Owner:
Serial:97436463
Filed:May 31, 2022
Classes:36
BETTER CASH OFFER
BETTER CASH OFFER
Service Mark
Word
REGISTERED
Owner:
Serial:97391645
Filed:May 2, 2022
Classes:36
Registration:7637310
Registered:Jan 7, 2025
Goods & Services
Mortgage financing services; Real estate lending services; Financing services; Real estate agency services
BETTER OPPORTUNITY FUND
BETTER OPPORTUNITY FUND
Service Mark
Word
REGISTERED
Owner:
Serial:97379495
Filed:Apr 25, 2022
Classes:36
Registration:7634398
Registered:Dec 31, 2024
Goods & Services
Class 036: Providing temporary loans; Mortgage banking
THAT'S BETTER
THAT'S BETTER
Service Mark
Word
REGISTERED
Owner:
Serial:97975913
Filed:Oct 26, 2021
Classes:36
Registration:7115535
Registered:Jul 18, 2023
Goods & Services
Real estate marketing services; Real estate transaction auditing services | Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing; Financing and loan services; providing mortgage and home equity loan quotations to others; providing information in the fields of mortgage lending and home equity lending; Home equity loans; Real estate title insurance underwriting services; Real estate consultancy; Providing information in the field of real estate; Real estate agency services; Residential real estate agency services; Real estate appraisal; Real estate escrow services; Real estate acquisition services; Real estate brokerage; Real estate listing; Real estate financing services; Real estate title insurance services, namely, real estate title insurance underwriting services; real estate title insurance settlement services; Providing information in the fields of home equity lending; Online lending services, namely, arranging of loans via the internet; credit and loan services; loan financing; credit card and debit card services, namely, credit card and debit card transaction processing services and credit and debit card payment processing services; Mortgage lending
EVERY AMERICAN. EVERY DREAM.
ABANDONED
Owner:
Serial:97053848
Filed:Sep 30, 2021
Classes:9
97975981
97975981
Service Mark
Design
REGISTERED
Owner:
Serial:97975981
Filed:Sep 23, 2021
Classes:36
Registration:7127447
Registered:Aug 1, 2023
Goods & Services
Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing; Financing and loan services; providing mortgage and home equity loan quotations to others; providing information in the fields of mortgage lending and home equity lending; Home equity loans; Real estate title insurance underwriting services; Real estate consultancy; Providing information in the field of real estate; Real estate agency services; Residential real estate agency services; Real estate appraisal; Real estate escrow services; Real estate acquisition services; Real estate brokerage; Real estate listing; Real estate financing services; Real estate title insurance services, namely, real estate title insurance underwriting services; real estate title insurance settlement services; Consumer lending services; financing loans for consumers; credit card services, namely, credit card payment processing services, credit card transaction processing services, credit card factoring services, credit card verification services; issuing of credit cards; credit card authorization services; debit card transaction processing services; Real estate marketing services; Real estate transaction auditing services
97041539
97041539
Trademark
Design
ABANDONED
Owner:
Serial:97041539
Filed:Sep 23, 2021
Classes:9
THE HOME FOR YOUR HOME
THE HOME FOR YOUR HOME
Service Mark
Word
ABANDONED
Owner:
Serial:97041541
Filed:Sep 23, 2021
Classes:35, 42
Goods & Services
Credit card services, namely, credit card registration; real estate transaction auditing services; Real estate marketing services | Providing a website featuring technology that enables consumers to be matched with real estate agents; Providing an online nondownloadable loan origination software platform and operating system for use in connection with mortgage origination and other consumer loans, homeownership services in the nature of real property acquisition and consumer financing to facilitate home ownership, and insurance services in the nature of home equity insurance underwriting and administration services, insurance underwriting services, insurance administration services, featuring loan pricing, processing and underwriting, closing, and loan sale optimization; Providing an online non-downloadable loan origination software platform for use in connection with mortgages and other consumer loans, homeownership services in the nature of real property acquisition and consumer financing to facilitate home ownership, and insurance services in the nature of home equity insurance underwriting and administration services, insurance underwriting services, insurance administration services; Providing an online non-downloadable loan operating system for use in connection with mortgages and other consumer loans, homeownership services in the nature of real property acquisition and consumer financing to facilitate home ownership, and insurance services in the nature of home equity insurance underwriting and administration services, insurance underwriting services, insurance administration services; Providing an online non-downloadable point of sale software platform for use in connection with mortgages and related consumer loans, homeownership services in the nature of real property acquisition and consumer financing to facilitate home ownership, and insurance services in the nature of home equity insurance underwriting and administration services, insurance underwriting services, insurance administration services
THE HOME FOR YOUR HOME
THE HOME FOR YOUR HOME
Service Mark
Word
REGISTERED
Owner:
Serial:97976446
Filed:Sep 23, 2021
Classes:36
Registration:7196441
Registered:Oct 17, 2023
Goods & Services
Providing information in the fields of home equity lending; Real estate consultancy; Providing information in the field of real estate; Real estate agency services; Residential real estate agency services; Real estate appraisal; Real estate escrow services; Real estate acquisition services; Real estate brokerage; Real estate listing; Real estate financing services; Consumer lending services; financing loans for consumers; Credit card services, namely, credit card authorization services and credit card verification services; issuing of credit cards; credit card authorization services; debit card services, namely, debit card transaction processing services
BETTER STARTUP MORTGAGE
BETTER STARTUP MORTGAGE
Service Mark
Word
ABANDONED
Owner:
Serial:90769923
Filed:Jun 11, 2021
Classes:36
Goods & Services
"MORTGAGE"
STARTUP MORTGAGE
STARTUP MORTGAGE
Service Mark
Word
ABANDONED
Owner:
Serial:90769891
Filed:Jun 11, 2021
Classes:36
Goods & Services
"MORTGAGE"
TINMAN
TINMAN
Service Mark
Word
REGISTERED
Owner:
Serial:90448681
Filed:Jan 5, 2021
Classes:42
Registration:7213723
Registered:Nov 7, 2023
Goods & Services
Providing an online non-downloadable loan origination software platform and operating system for use in connection with mortgage origination and other consumer loans, homeownership services, and insurance services, featuring loan pricing, processing and underwriting, closing, and loan sale optimization; Providing an online non-downloadable loan origination software platform for use in connection with mortgages and other consumer loans, homeownership services, and insurance services; Providing an online non-downloadable loan operating system for use in connection with mortgages and other consumer loans, homeownership services, and insurance services; Providing an online non-downloadable point of sale software platform for use in connection with mortgages and related consumer loans, homeownership services, and insurance services
BETTER REAL ESTATE
BETTER REAL ESTATE
Service Mark
Word
REGISTERED
Owner:
Serial:90333772
Filed:Nov 20, 2020
Classes:35, 36
Registration:7592897
Registered:Dec 10, 2024
Goods & Services
"REAL ESTATE"
BETTER SETTLEMENT SERVICES
REGISTERED
Owner:
Serial:88922811
Filed:May 19, 2020
Classes:36
Registration:6264618
Registered:Feb 9, 2021
Goods & Services
"SETTLEMENT SERVICES"
THE HOME FOR YOUR HOME
THE HOME FOR YOUR HOME
Service Mark
Word
REGISTERED
Owner:
Serial:88381353
Filed:Apr 11, 2019
Classes:36
Registration:6701908
Registered:Apr 12, 2022
Goods & Services
Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing; Home equity loans; Real estate title insurance underwriting services; Financing and loan services; providing mortgage and home equity loan quotations to others; providing information in the fields of mortgage lending and home equity lending
88156882
88156882
Service Mark
Design
CANCELLED
Owner:
Serial:88156882
Filed:Oct 16, 2018
Classes:36
Registration:5751263
Registered:May 14, 2019
Goods & Services
Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing
SOLAR MORTGAGE
SOLAR MORTGAGE
Service Mark
Word
REGISTERED
Owner:
Serial:87624681
Filed:Sep 27, 2017
Classes:36
Registration:6396862
Registered:Jun 22, 2021
Goods & Services
Class 036: Mortgage banking; Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans; Mortgage lending; Mortgage refinancing; Financial services, namely, mortgage refinancing