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Owner & Status Tracking

Follow the companies and marks that matter to you.

Owner Tracking follows everything a company files, buys, sells and defends. Status Tracking follows a mark through every USPTO step and deadline. Alerts reach you in the app, by email and in Slack.

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Track 3 marks and 1 owner free, forever. No credit card.

  • Every change in the USPTO’s daily file, checked against what you track.
  • Deadlines worked out from the record, with reminders 30, 7 and 1 day out.
  • Alerts in the app, by email, and in the Slack channel you choose.
Following Hasbro, Inc.Every mark it owns

Follow one company and hear about everything it files. Hasbro, Inc.’s new applications and registrations in September:

Sept 15
RegisteredHASBRO LEGENDS

Class 41 · 99095303 · Reg. 8,442,306

Sept 11
New applicationMY LITTLE PONY

Class 41 · 50102408

Sept 10
New applicationMY LITTLE PONY

Class 28 · 50100736

Sept 3
New applicationMY LITTLE PONY

Class 41 · 50088471

Sept 3
New applicationMY LITTLE PONY

Class 28 · 50088466

Sales of marks and Board challenges arrive the same way.

Real USPTO filings, September 2026See the registration

Looking for new filings that could conflict with your marks? Anyone can file them, so that is a watch.

Watch Alerts

Owner Tracking

Follow a company’s whole portfolio.

Name a company once and hear about every mark it owns, however many there are. Follow a competitor to see its new brands early. Follow your own client to learn when its marks block someone else’s application.

New applications

Every new mark the company files, as soon as it appears in the USPTO’s daily file.

Milestones

Any of its marks published, registered, renewed, abandoned, cancelled, or given an international registration.

Marks bought and sold

Assignments to or from the company, so you see portfolios change hands.

Board challenges

Oppositions and cancellations the company is a party to, and each change in their status.

Citations

When an examiner cites one of its marks to refuse someone else’s application.

Record changes

Changes to the owner’s details on the USPTO record.

Plans: 1 owner on Free, 5 on Starter, no limit on Professional and Max.

Status Tracking

A backstop for the marks you manage.

The USPTO already emails the attorney of record about their own cases. Status Tracking is the backstop: every status change and deadline on the marks you track, in one place, so a missed email does not become a missed deadline.

It works for marks you don’t represent, too: the mark blocking your client’s application, say, so you hear when it is abandoned.

Plans: 3 marks on Free, 15 on Starter, no limit on Professional and Max.

See your deadlines as a docket: Deadline Management
  • You hear about
  • Every status change and step on the record: office actions, responses, approvals.
  • Milestones: published, registered, renewed, abandoned, cancelled, or given an international registration.
  • Deadline reminders 30 days, 7 days and 1 day before each deadline GleanMark works out.
  • Board proceedings involving the mark: a new one, its status changes, and new filings in it.
  • The mark sold or assigned to a new owner.
  • Changes to its goods and services, correspondent or design codes.
  • An intent-to-use application moving to use.

Where alerts land

In the app, in your inbox, and in Slack.

In GleanMark

Every alert lands in your alerts inbox as soon as GleanMark processes the USPTO’s daily file, with a link to the record.

Email

Each kind of alert starts as one daily summary. Switch any kind to a weekly summary, and all but deadline reminders to one email per alert.

Slack

Send each kind of alert to its own channel: deadlines to docketing, Board activity to litigation. Each can post right away or as a daily or weekly summary. On paid plans.

A GleanMark Owner Tracking email: GHOST FIGHTIN' (serial 99337973), owned by Mattel, approved for publication
A real Owner Tracking email: Mattel’s GHOST FIGHTIN' approved for publication, January 2026.

Why track at all

The USPTO only tells you about your own cases.

It emails the attorney of record when something happens to that attorney’s own filing. It won’t tell you when a competitor files a new brand, when a rival’s registration is cancelled, or when your client’s mark is cited against someone else.

Owner Tracking and Status Tracking cover what the USPTO leaves out, and keep your own deadlines in view in case an email goes astray.

Questions attorneys ask

The free plan tracks 3 marks and 1 owner, with no time limit and no credit card. Starter tracks 15 marks and 5 owners, and Professional and Max have no limit. Watch Alerts, which check every new filing against criteria you set, start on Starter.

Insights

Learn More from Our Insights

The Complete Guide to Trademark Monitoring Alerts

What each alert means, when it fires, and how to set up your monitoring.

Read article

Enforcing Your Trademark Rights: Monitoring and Policing Your Brand

How to enforce your trademark rights — from cease-and-desist letters to oppositions, cancellations, and domain disputes.

Read article

Track your first marks and owners in a few minutes.

3 marks and 1 owner free, forever. Starter tracks 15 marks and 5 owners; Professional and Max have no limit.

Start free trial Next: Watch Alerts →
Explore

Related on GleanMark

Watch Alerts

Watch every new USPTO filing for conflicts, a competitor’s moves, or any stage from application to abandonment.

Learn more

Deadline Management & Docketing

Automated USPTO docketing — office action, SOU, §8 / §9 renewal deadlines with reminders.

Learn more

Client Reporting

Status emails in your firm’s name, and weekly or monthly client reports with your logo.

Learn more

Knockout Search

Examiner-style multi-step conflict screening before you file.

Learn more

Clearance Reports

$79 first-pass clearance with DuPont analysis — ready in minutes, review with counsel.

Learn more

Pricing

Transparent per-seat pricing. Free tier monitors 3 marks. Paid plans from $99/mo.

Learn more

Examples are from the USPTO’s records as of September 27, 2026. Hasbro and Mattel are not GleanMark customers.

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