CAPITAL BLUECROSS logo

CAPITAL BLUECROSS

50 Marks
Corp.
First Filed:Jan 7, 1987Latest Filed:May 15, 2026Address:2500 Elmerton Avenue, Harrisburg, PA 17110, US

Portfolio Overview

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1

Top Classes

Class 36
Insurance, Financial Services & Real Estate
36(72%)
Class 44
Medical, beauty and agricultural services
16(32%)
Class 42
Software, IT Services & Scientific Research
5(10%)

TTAB Proceedings

Total Proceedings
8
As Plaintiff
6(75%)
As Defendant
2(25%)

Top Firms

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Trademark Activity Timeline(1987 – 2026)

Trademark Portfolio

51 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
CARE COLLABORATOR
CARE COLLABORATOR
Trademark
Word
PENDING
Owner:
Serial:99826271
Filed:May 15, 2026
Classes:9
Description: Computer programs for healthcare cost and utilization management
CARE ENGAGER
CARE ENGAGER
Trademark
Word
PENDING
Owner:
Serial:99826414
Filed:May 15, 2026
Classes:9
Description: Computer programs for healthcare cost and utilization management
CARE OPTIMIZER
CARE OPTIMIZER
Trademark
Word
PENDING
Owner:
Serial:99826371
Filed:May 15, 2026
Classes:9
Description: Computer programs for healthcare cost and utilization management
THEON
THEON
Trademark
Word
PENDING
Owner:
Serial:99826194
Filed:May 15, 2026
Classes:9
Description: Computer programs for healthcare cost and utilization management
HEALTH EPLACE
HEALTH EPLACE
Service Mark
Word
REGISTERED
Owner:
Serial:88802465
Filed:Feb 19, 2020
Classes:35
Registration:6247290
Registered:Jan 12, 2021
Description: Administration of a program for enabling participants to obtain discounts on the goods and services of others that promote healthy living, wellness and financial health planning through membership services; promoting the goods and services of others by providing a website featuring coupons, rebates, links to retail websites of others and discount information related to healthy living, wellness and financial planning
VIBRA HEALTH PLAN
VIBRA HEALTH PLAN
Service Mark
Combined
ABANDONED
Owner:
Serial:88802534
Filed:Feb 19, 2020
Classes:36
PRECIOUS BABY PRINTS
PRECIOUS BABY PRINTS
Service Mark
Word
CANCELLED
Owner:
Serial:87046539
Filed:May 23, 2016
Classes:44
Registration:5127534
Registered:Jan 24, 2017
Description: "BABY"
86684826
86684826
Service Mark
Design
REGISTERED
Owner:
Serial:86684826
Filed:Jul 7, 2015
Classes:36
Registration:4939432
Registered:Apr 19, 2016
Description: Financing and administration of prepaid health care plans; insurance brokerage and underwriting in the field of health; pharmacy benefit management services; underwriting insurance for pre-paid health care; insurance actuarial services; underwriting of stop-loss insurance
AVALON
AVALON
Service Mark
Combined
REGISTERED
Owner:
Serial:86684830
Filed:Jul 7, 2015
Classes:36
Registration:4939433
Registered:Apr 19, 2016
Description: Financing and administration of prepaid health care plans; insurance brokerage and underwriting in the field of health; pharmacy benefit management services; underwriting insurance for pre-paid health care; underwriting of stop-loss insurance
CAPITAL ADVANTAGE ASSURANCE COMPANY
CAPITAL ADVANTAGE ASSURANCE COMPANY
Service Mark
Word
REGISTERED
Owner:
Serial:85630227
Filed:May 21, 2012
Classes:36
Registration:4299371
Registered:Mar 5, 2013
Description: Prepaid financing and administration of medical, hospital and related health care services; insurance underwriting in the field of health; health insurance administration
MYCARE GUIDE
MYCARE GUIDE
Service Mark
Word
CANCELLED
Owner:
Serial:85555769
Filed:Feb 29, 2012
Classes:36
Registration:4293374
Registered:Feb 19, 2013
Description: "GUIDE"
BETTER HEALTH WORKS
BETTER HEALTH WORKS
Service Mark
Word
CANCELLED
Owner:
Serial:77978452
Filed:Dec 3, 2008
Classes:36
Registration:3858333
Registered:Oct 5, 2010
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance underwriting
BETTER HEALTH WORKS
BETTER HEALTH WORKS
Service Mark
Word
CANCELLED
Owner:
Serial:77625830
Filed:Dec 3, 2008
Classes:44
Registration:3857529
Registered:Oct 5, 2010
AVALON
AVALON
Service Mark
Word
ABANDONED
Owner:
Serial:77465555
Filed:May 5, 2008
Classes:36
77182437
77182437
Service Mark
Design
CANCELLED
Owner:
Serial:77182437
Filed:May 16, 2007
Classes:44
Registration:3397541
Registered:Mar 18, 2008
77142513
77142513
Service Mark
Design
CANCELLED
Owner:
Serial:77142513
Filed:Mar 28, 2007
Classes:36
Registration:3328943
Registered:Nov 6, 2007
EGEMS
EGEMS
Service Mark
Word
REGISTERED
Owner:
Serial:77088015
Filed:Jan 22, 2007
Classes:44
Registration:3573104
Registered:Feb 10, 2009
Description: Comprehensive health care benefit programs, namely, those rendered through a health maintenance organization, providing physician, dentist, hospital, home health care, preventive health treatment, physical therapy, pharmaceutical advice, dispensing of pharmaceuticals, and ambulant medical care services
EGEMS
EGEMS
Service Mark
Word
REGISTERED
Owner:
Serial:77088018
Filed:Jan 22, 2007
Classes:36
Registration:3573105
Registered:Feb 10, 2009
Description: Underwriting and administration of health insurance
THEN NOW ALWAYS
THEN NOW ALWAYS
Service Mark
Word
ABANDONED
Owner:
Serial:76663367
Filed:Jul 20, 2006
Classes:36, 44
Description: Prepaid financing and administration of medical, hospital, and related health care services; insurance underwriting in the field of health and health insurance administration in class 36; Comprehensive health care benefit programs, including those rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services in class 44
AVALON
AVALON
Service Mark
Word
REGISTERED
Owner:
Serial:78869843
Filed:Apr 26, 2006
Classes:36
Registration:3862175
Registered:Oct 12, 2010
Description: ISSUING GROUP AND INDIVIDUAL HEALTH INSURANCE POLICIES AND OFFERING AS A LICENSED INSURER SUCH HEALTH INSURANCE POLICIES AND THE ADMINISTRATION THEREOF EXCLUDING ACTING AS A BROKER OR INSURANCE AGENT
AVALON HEALTH
AVALON HEALTH
Service Mark
Word
ABANDONED
Owner:
Serial:78869861
Filed:Apr 26, 2006
Classes:36
Description: ISSUING GROUP AND INDIVIDUAL HEALTH INSURANCE POLICIES AND OFFERING AS A LICENSED INSURER SUCH HEALTH INSURANCE POLICIES AND THE ADMINISTRATION THEREOF EXCLUDING ACTING AS A BROKER OR INSURANCE AGENT
MEDISECURERX
MEDISECURERX
Service Mark
Word
ABANDONED
Owner:
Serial:76645908
Filed:Aug 30, 2005
Classes:36, 44
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; comprehensive health care benefit programs, including those rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services
SECURERX
SECURERX
Service Mark
Word
REGISTERED
Owner:
Serial:76645907
Filed:Aug 30, 2005
Classes:36, 44
Registration:3209514
Registered:Feb 13, 2007
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Comprehensive health care benefit programs, including those rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services
76627048
76627048
Service Mark
Design
CANCELLED
Owner:
Serial:76627048
Filed:Jan 4, 2005
Classes:36, 44
Registration:3155654
Registered:Oct 17, 2006
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Health care in the nature of health maintenance organizations featuring physician, dental, hospital, home health care, preventive health treatment, physical therapy, dispensing of pharmaceuticals and advice and consultation related to pharmaceuticals, and ambulatory services
76626883
76626883
Service Mark
Design
CANCELLED
Owner:
Serial:76626883
Filed:Jan 4, 2005
Classes:36, 44
Registration:3110964
Registered:Jul 4, 2006
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Health care in the nature of health maintenance organizations featuring physician, dental, hospital, home health care, preventive health treatment, physical therapy, dispensing of pharmaceuticals and advice and consultation related to pharmaceuticals, and ambulatory services
76626899
76626899
Service Mark
Design
CANCELLED
Owner:
Serial:76626899
Filed:Jan 4, 2005
Classes:36, 44
Registration:3110965
Registered:Jul 4, 2006
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Health care in the nature of health maintenance organizations featuring physician, dental, hospital, home health care, preventive health treatment, physical therapy, dispensing of pharmaceuticals and advice and consultation related to pharmaceuticals, and ambulatory services
CAPITAL'S SIMPLYSELECT
CAPITAL'S SIMPLYSELECT
Service Mark
Word
ABANDONED
Owner:
Serial:76622563
Filed:Nov 30, 2004
Classes:36, 44
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Comprehensive health care benefit programs, including those rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services
SIMPLYSELECT
SIMPLYSELECT
Service Mark
Word
ABANDONED
Owner:
Serial:76622562
Filed:Nov 30, 2004
Classes:36, 44
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Comprehensive health care benefit programs, including those rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services
AVALON
AVALON
Service Mark
Word
CANCELLED
Owner:
Serial:76978020
Filed:Feb 5, 2004
Classes:44
Registration:3366347
Registered:Jan 8, 2008
AVALON
AVALON
Service Mark
Word
ABANDONED
Owner:
Serial:76575710
Filed:Feb 5, 2004
Classes:36
Description: Prepaid financing and administration of health care plans providing for medical, hospital and related health care services; underwriting insurance for health care; health insurance excluding insurance brokerage services and insurance agency services in the field of health insurance or otherwise
AVALON HEALTH
AVALON HEALTH
Service Mark
Word
ABANDONED
Owner:
Serial:76575708
Filed:Feb 5, 2004
Classes:36
Description: Prepaid financing and administration of health care plans providing for medical, hospital and related health care services; underwriting insurance for health care; health insurance excluding insurance brokerage services and insurance agency services in the field of health insurance or otherwise; HEALTH
AVALON HEALTH
AVALON HEALTH
Service Mark
Word
CANCELLED
Owner:
Serial:76978019
Filed:Feb 5, 2004
Classes:44
Registration:3325407
Registered:Oct 30, 2007
Description: HEALTH
AVALON
AVALON
Service Mark
Word
ABANDONED
Owner:
Serial:75924490
Filed:Feb 22, 2000
Classes:36
AVALON HEALTH
AVALON HEALTH
Service Mark
Word
ABANDONED
Owner:
Serial:75924487
Filed:Feb 22, 2000
Classes:36
Description: "HEALTH"
GEMS
GEMS
Service Mark
Word
CANCELLED
Owner:
Serial:75540385
Filed:Aug 21, 1998
Classes:36, 42
Registration:2384667
Registered:Sep 12, 2000
Description: PREPAID FINANCING AND ADMINISTRATION OF MEDICAL, HOSPITAL AND RELATED HEALTH CARE SERVICES; COMPREHENSIVE HEALTH CARE BENEFIT PROGRAMS, NAMELY, THOSE RENDERED THROUGH A HEALTH MAINTENANCE ORGANIZATION, NAMELY PHYSICIAN, DENTAL, HOSPITAL, HOME HEALTH CARE, PREVENTIVE HEALTH TREATMENT, THERAPY, PHARMACY, AND AMBULATORY SERVICES
MORE WAYS TO CARE
MORE WAYS TO CARE
Service Mark
Word
CANCELLED
Owner:
Serial:75318086
Filed:Jul 1, 1997
Classes:36, 42
Registration:2190699
Registered:Sep 22, 1998
Description: Insurance underwriting in the field of health; insurance administration in the field of health; financial planning in the field of health care; health care; health care in the nature of health maintenance organizations
AVALON HEALTH
AVALON HEALTH
Service Mark
Word
ABANDONED
Owner:
Serial:75164164
Filed:Sep 11, 1996
Classes:36, 42
Description: Organizing and the administration of pre-paid health care plans of self-insured companies and groups; "HEALTH"; health care in the nature of health maintenance organizations and managed health care services
PLUSBILLING
PLUSBILLING
Service Mark
Word
REGISTERED
Owner:
Serial:75106644
Filed:May 20, 1996
Classes:35
Registration:2050919
Registered:Apr 8, 1997
Description: Billing services for group health insurance and reporting in connection therewith
AVALON HEALTH
AVALON HEALTH
Service Mark
Word
ABANDONED
Owner:
Serial:75054345
Filed:Feb 6, 1996
Classes:36
Description: Administration of insurance for hospital, medical and surgical services; "HEALTH"
COMPASS
COMPASS
Service Mark
Word
ABANDONED
Owner:
Serial:75018604
Filed:Nov 13, 1995
Classes:36
Description: Administration of health care insurance services through health maintenance organizations, point-of-service programs, preferred provider organizations and other managed care programs
COMPASS HEALTH SERVICES
COMPASS HEALTH SERVICES
Service Mark
Word
ABANDONED
Owner:
Serial:75023735
Filed:Nov 10, 1995
Classes:36
Description: Administration of health care insurance services through health maintenance organizations, point-of-service programs, preferred provider organizations and other managed care programs; "HEALTH SERVICES"
PRECIOUS BABY PRINTS
PRECIOUS BABY PRINTS
Service Mark
Combined
CANCELLED
Owner:
Serial:75017135
Filed:Nov 9, 1995
Classes:42
Registration:2015395
Registered:Nov 12, 1996
Description: Counseling in the field of prenatal care
COMP I
COMP I
Service Mark
Combined
ABANDONED
Owner:
Serial:74690556
Filed:Jun 19, 1995
Classes:36
Description: Processing health insurance claims for comprehensive health care provider programs
CHECK IT OUT
CHECK IT OUT
Service Mark
Word
REGISTERED
Owner:
Serial:74659192
Filed:Apr 11, 1995
Classes:36
Registration:2135158
Registered:Feb 10, 1998
Description: Arranging for automatic payments of health care subscribers' monthly premium by obtaining authorization to debit the subscribers' account at a financial institution and supervising such payment arrangements for subscribers
ENTRUST
ENTRUST
Service Mark
Word
REGISTERED
Owner:
Serial:74621203
Filed:Jan 13, 1995
Classes:36
Registration:1950950
Registered:Jan 23, 1996
Description: Third-party notification of a subscribers non-payment of premiums to avoid health insurance cancellation
CLASSICCOMP
CLASSICCOMP
Service Mark
Word
CANCELLED
Owner:
Serial:74558737
Filed:Aug 8, 1994
Classes:36
Registration:1936177
Registered:Nov 14, 1995
Description: Providing health and medical benefits to individual subscribers through insurance plans
CAPITAL ADVANTAGE FOR HEALTH
CAPITAL ADVANTAGE FOR HEALTH
Service Mark
Word
CANCELLED
Owner:
Serial:74042276
Filed:Mar 26, 1990
Classes:42
Registration:1739231
Registered:Dec 8, 1992
Description: "FOR HEALTH"
CAPITAL ADVANTAGE
CAPITAL ADVANTAGE
Service Mark
Word
CANCELLED
Owner:
Serial:73638677
Filed:Jan 7, 1987
Classes:36
Registration:1470004
Registered:Dec 22, 1987
Description: HEALTH RELATED AND LIFE INSURANCE SERVICES INCLUDING INSURANCE ADMINISTRATION, BROKERAGE AND UNDERWRITING SERVICES
CAPITAL'S SIMPLY SELECT
CAPITAL'S SIMPLY SELECT
Service Mark
Word
CANCELLED
Owner:
Serial:76622564
Filed:N/A
Classes:36, 44
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Comprehensive health care benefit programs, including those rendered health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services
SIMPLY SELECT.
SIMPLY SELECT.
Service Mark
Word
CANCELLED
Owner:
Serial:76622561
Filed:N/A
Classes:36, 44
Description: Prepaid financing and administration of medical, hospital and related health care services; health insurance; Comprehensive health care benefit programs, including those rendered through a health maintenance organization, namely physician, dental, hospital, home health care, preventive health treatment, therapy, pharmacy and ambulatory services
SECURITY 65
SECURITY 65
Service Mark
Word
Previous
REGISTERED
Owner:
Serial:74674325
Filed:May 15, 1995
Classes:36
Registration:2310121
Registered:Jan 25, 2000
Description: Administration in the field of medicare supplemental health care insurance programs; "65"