IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. Trademark
IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. is a USPTO trademark filed by Jack Daniel's Properties, Inc.. Status: Registered.
Prosecution Summary
Trademark Summary
The standard character mark IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. covers alcoholic beverages, except beer, excluding whisky products distilled in Scotland in accordance with specific standards, in International Class 033. It is registered on the Principal Register under registration number 8033734, effective November 18, 2025, owned by Jack Daniel's Properties, Inc., a Delaware corporation based in San Rafael, California. A disclaimer applies to the terms "SCOTCH" or "BOURBON"; The Scotch Whisky Association requested extensions of time to oppose, but the proceeding terminated on March 13, 2025.
Recent Activity
Filed on December 19, 2023, the application was published for opposition on September 3, 2024, followed by
Trademark Facts
| Mark | IT'S NOT SCOTCH. IT'S NOT BOURBON. IT'S JACK. |
|---|---|
| Serial Number | 98322279 |
| Registration Number | 8033734 |
| Status | Registered |
| Filing Date | 2023-12-19 |
| Registration Date | 2025-11-18 |
| Mark Type | Word |
| Nice Classes | 033 (Wines & Spirits) |
| Owner | Jack Daniel's Properties, Inc. |
| Attorney of Record | Justin P. Welch |
| Prosecution Events | 32 |
| Latest Event | R.PR on 2025-11-18 |
Goods & Services
Alcoholic beverages, except beer, excluding whisky products distilled in Scotland in accordance with specific standards; "SCOTCH" "BOURBON"