MAKE IT YOURS Trademark
MAKE IT YOURS is a USPTO trademark filed by The National Collegiate Athletic Association. Status: Registered.
Prosecution Summary
Trademark Summary
The service mark MAKE IT YOURS covers association services promoting athletes and athletic programs in International Class 035, along with sponsor affiliations for sports competitions, and entertainment services including athletic events, contests, games, exhibitions, and related website information in International Class 041. It is owned by The National Collegiate Athletic Association, an unincorporated association based in Indiana. The mark is registered on the Principal Register and has been renewed with Sections 8 and 9 accepted.
Recent Activity
Filed on December 15, 2014, the mark was published for opposition on December 22, 2015, and registered on October 18, 2016, following statement of use submission. Most recently, on January 29, 2026
Trademark Facts
| Mark | MAKE IT YOURS |
|---|---|
| Serial Number | 86480972 |
| Registration Number | 5064859 |
| Status | Registered |
| Filing Date | 2014-12-15 |
| Registration Date | 2016-10-18 |
| Mark Type | Word |
| Nice Classes | 035 (Advertising & Business), 041 (Education & Entertainment) |
| Owner | The National Collegiate Athletic Association |
| Attorney of Record | Caitlin R. Byczko |
| Prosecution Events | 40 |
| Latest Event | RNL1 on 2026-01-29 |
Goods & Services
Association services in the nature of promoting the interest of athletes and athletic program providers; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with sports competitions and sporting activities | Entertainment services in the nature of providing athletic and sporting events, namely, contests, games, and exhibitions; Providing an interactive website featuring information related to entertainment and athletic sporting contests, games, exhibitions and events