Product Guide

Knockout Search: Check Trademark Availability Before Filing

By Howard Katzenberg
April 13, 2026
6 min read

The team behind GleanMark

Before filing a trademark, you need to know if conflicting marks already exist. GleanMark's Knockout Search runs the same multi-step analysis a USPTO examining attorney would — phonetic matching, visual similarity, coordinated class checks, and foreign equivalents — and returns risk-scored results in seconds.

What You Can Do

  • Check a proposed mark against all live federal trademarks (every active pending and registered mark)
  • See conflicts grouped by risk level (High, Medium, Low) with a summary verdict
  • Understand exactly how each conflict was found (phonetic, visual, semantic, etc.)
  • Save searches and revisit them from the Analysis Hub
  • Copy a link to your search results to share with colleagues
  • Run a full Clearance Report for attorney-grade analysis

How It Works

  1. Sign in and navigate to Knockout — Click "Knockout" under the Search menu in the sidebar. Knockout requires an account — new users can start at /knockout-search to learn about the feature first.
  2. Enter your proposed mark — Type the trademark name in the "Enter Your Proposed Mark" field
  3. Select Nice classes — Use the class picker to choose the international classes your goods or services fall under. This focuses the search on commercially relevant conflicts.
  4. Add a goods description (optional) — Describe your goods or services in plain language. This helps GleanMark suggest relevant Nice classes for your search.
  5. Click "Run Knockout Search" — The search runs multiple examiner-style strategies and returns results once complete.
  6. Review the verdict — The Risk Assessment Summary shows one of three outcomes: High Risk Conflicts Found (significant conflicts detected), Medium Risk Conflicts Found (moderate conflicts worth investigating), or No Significant Conflicts (no meaningful conflicts found)
  7. Examine individual conflicts — Results are grouped into High, Medium, and Low risk sections. Each result shows the conflicting mark name, owner, registration status, Nice classes, how it was discovered (discovery method badges), and a risk level.

Examiner-Style Search Methods

Knockout Search doesn't just run a text match. It applies multiple examiner-style search strategies, the same approaches a USPTO examining attorney uses when reviewing applications:

  • Exact Match — Direct word-for-word match against the full trademark database
  • Phonetic (Double Metaphone) — Finds marks that sound alike, even if spelled differently. "FONE" matches "PHONE", "KOOL" matches "COOL"
  • Consonant Skeleton — Strips vowels to find structural similarities. "STRIPES" matches "STRIPS"
  • Trigram (Visual Similarity) — Character-level comparison catches marks that look alike on paper
  • Component Intersection — Breaks multi-word marks into parts and checks if all words appear in existing marks
  • Component + Coordinated Classes — Checks individual words against marks in the same or related product/service classes
  • Component Phonetic — Runs phonetic matching on each individual word in a multi-word mark
  • Design Code — Searches design codes for marks with logos or stylized elements
  • Foreign Equivalents — Applies the Doctrine of Foreign Equivalents — if your mark contains a foreign word, it finds English translations and vice versa

The number of steps that run depends on the mark. Simple single-word marks may skip component-based steps, while multi-word marks with foreign elements run the full suite.

Understanding Risk Levels

Each conflict receives a risk level based on a confusion score that combines mark similarity and commercial overlap:

Risk LevelWhat It Means
HighSignificant conflict. Strongly consider a different mark or consult an attorney.
MediumModerate similarity. Review the specific goods/services overlap carefully.
LowMinimal concern. Mark differences or class distance reduce risk.

The summary counts how many conflicts fall into each level. Very high similarity marks (near-identical spelling) are always flagged as High risk regardless of class distance.

Tips & Best Practices

  • Always specify Nice classes — Without them, the search can't assess commercial overlap, and every phonetically similar mark looks like a conflict
  • Try variations — If your proposed mark is "BluePeak", also search "Blue Peak" (two words) and "BLUEPEAK" (one word)
  • Check the discovery method badges — Each result shows how it was found. A mark found by multiple methods (phonetic + trigram + component) is a stronger conflict than one found by a single method
  • Use "Run Clearance Search" for important filings — Knockout gives the quick pass/fail. A Clearance Report adds domain availability, web presence, DuPont analysis, and a formal recommendation

What's Included in Each Plan

FeatureStarterProfessionalMax
Knockout searches5/month25/seat/monthUnlimited
All search methodsYesYesYes
Save searchesYesYesYes
Clearance ReportsPer reportPer report5/seat/month, then per report

Knockout Search itself is metered as shown above. A full Clearance Report is a separate, paid upgrade on every plan — Max includes a monthly allotment per seat, and additional reports (or any report on Starter and Professional) are billed individually. See the Billing page for current per-report pricing.

Related Features

  • Markus AI — Ask Markus to run a knockout search conversationally
  • Setting Up Alerts — Monitor for new filings that conflict with your marks after you've filed

Share this article

Put This Research Into Practice

Search 14M USPTO trademarks — no account required.