THE CLOROX COMPANY logo

THE CLOROX COMPANY

655 Marks
Corp.
First Filed:Jan 25, 1960Latest Filed:Jan 21, 2026Address:1221 Broadway, OAKLAND, CA 94612, US

Portfolio Overview

Registered
169(26%)
Pending
22(3%)
Dead
464(71%)
Previous
20

Top Classes

Class 3
Cosmetics & Cleaning Products
442(67%)
Class 5
Pharmaceuticals
97(15%)
Class 21
Kitchen Utensils & Household Containers
44(7%)

TTAB Proceedings

Total Proceedings
189
As Plaintiff
159(84%)
As Defendant
30(16%)

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1

Trademark Activity Timeline

1981 – 2026

Trademark Portfolio

675 results

(current & previous marks)

Refine by Mark/Description🔽
Filed
Registered
Last Activity
UNLEASH THE BLEACH
UNLEASH THE BLEACH
Trademark
Word
PENDING
Owner:
Serial:99607404
Filed:Jan 21, 2026
Classes:3, 5
Goods & Services
Class 003: Cleaning preparations; Class 005: Disinfectants
RELEASE THE BLEACH
RELEASE THE BLEACH
Trademark
Word
PENDING
Owner:
Serial:99580567
Filed:Jan 6, 2026
Classes:3, 5
Goods & Services
Class 003: Cleaning preparations; Class 005: Disinfectants
REVEAL THE FRESH
REVEAL THE FRESH
Trademark
Word
PENDING
Owner:
Serial:99580570
Filed:Jan 6, 2026
Classes:3
Goods & Services
Class 003: Disposable towelettes impregnated with cleansing chemicals or compounds for household use
CLOROX SAFEHOME
CLOROX SAFEHOME
Trademark
Word
PENDING
Owner:
Serial:99538714
Filed:Dec 9, 2025
Classes:3
Goods & Services
Class 003: Cleaning preparations for household purposes in spray and liquid formats.
PINE-SOL
PINE-SOL
Trademark
Combined
PENDING
Owner:
Serial:99485318
Filed:Nov 7, 2025
Classes:3, 5
Goods & Services
Class 003: Floor cleaning preparations; All-purpose cleaners; Class 005: Disinfectants
CLOROX FRESHGUARD
CLOROX FRESHGUARD
Trademark
Combined
PENDING
Owner:
Serial:99437411
Filed:Oct 10, 2025
Classes:5
Goods & Services
Class 005: Fabric deodorizers
STOP ALLERGENS BEFORE THEY BECOME ALLERGIES
Owner:
Serial:99376191
Filed:Sep 5, 2025
Classes:3
Goods & Services
Class 003: Air fragrancing preparations; scented fabric refresher spray
STOP ALLERGENS BEFORE THEY BECOME ALLERGIES
Owner:
Serial:99376194
Filed:Sep 5, 2025
Classes:5
Goods & Services
Class 005: Air deodorizing preparations; anti-allergen preparations for air and on various surfaces; fabric deodorizers; odor neutralizing preparations for general use on various surfaces
CLEAN FEELS GOOD
CLEAN FEELS GOOD
Trademark
Word
PENDING
Owner:
Serial:99325029
Filed:Aug 7, 2025
Classes:5
Goods & Services
Class 005: Disinfectants
OMG DA PINE
OMG DA PINE
Trademark
Word
PENDING
Owner:
Serial:99324183
Filed:Aug 6, 2025
Classes:5
Goods & Services
Class 005: Disinfectants
OMG DA PINE
OMG DA PINE
Trademark
Word
PENDING
Owner:
Serial:99324186
Filed:Aug 6, 2025
Classes:25
Goods & Services
Class 025: T-shirts; Hats
OMG DA PINE
OMG DA PINE
Trademark
Word
PENDING
Owner:
Serial:99324181
Filed:Aug 6, 2025
Classes:3
Goods & Services
Class 003: Cleaning preparations
SAFE HOME
SAFE HOME
Trademark
Word
ABANDONED
Owner:
Serial:99298565
Filed:Jul 23, 2025
Classes:3
Goods & Services
Cleaning preparations for household purposes
SCENTIVA
SCENTIVA
Trademark
Word
REGISTERED
Owner:
Serial:99178173
Filed:May 9, 2025
Classes:3
Registration:8107725
Registered:Jan 20, 2026
Goods & Services
Bleaching preparations for household use
CLOROX REFRESHABLES
CLOROX REFRESHABLES
Trademark
Word
PENDING
Owner:
Serial:99166439
Filed:May 1, 2025
Classes:3
Goods & Services
Disposable towelettes impregnated with cleansing chemicals or compounds for household use.
CLOROX REFRESHABLES!
PENDING
Owner:
Serial:99166445
Filed:May 1, 2025
Classes:3
Goods & Services
Disposable towelettes impregnated with cleansing chemicals or compounds for household use.
REFRESHABLES
REFRESHABLES
Trademark
Word
PENDING
Owner:
Serial:99166427
Filed:May 1, 2025
Classes:3
Goods & Services
Disposable towelettes impregnated with cleansing chemicals or compounds for household use.
REFRESHABLES!
REFRESHABLES!
Trademark
Word
PENDING
Owner:
Serial:99166434
Filed:May 1, 2025
Classes:3
Goods & Services
Disposable towelettes impregnated with cleansing chemicals or compounds for household use.
CLOROX
CLOROX
Trademark
Word
REGISTERED
Owner:
Serial:99125624
Filed:Apr 8, 2025
Classes:24
Registration:8040102
Registered:Nov 25, 2025
Goods & Services
Shower curtain liners; Shower curtains
CLOROX
CLOROX
Trademark
Word
PENDING
Owner:
Serial:99123273
Filed:Apr 7, 2025
Classes:20
Goods & Services
Shower curtain hooks
CLOROX AIR FILTERS
CLOROX AIR FILTERS
Trademark
Word
PENDING
Owner:
Serial:99019203
Filed:Jan 27, 2025
Classes:11
Goods & Services
Air filters for HVAC units; Filters for air purifiers; "AIR FILTERS"
CLOROX HOME APPLIANCES
REGISTERED
Owner:
Serial:99019213
Filed:Jan 27, 2025
Classes:11
Registration:7975441
Registered:Oct 7, 2025
Goods & Services
Filters for air purifiers; Air purifiers; Air humidifiers; Sanitizing apparatus; Air Purifier Replacement UV Bulb; "HOME APPLIANCES"
CLOROX
CLOROX
Trademark
Word
PENDING
Owner:
Serial:98517320
Filed:Apr 24, 2024
Classes:9
Goods & Services
Bathroom scales
TOTAL 360
TOTAL 360
Trademark
Word
ABANDONED
Owner:
Serial:98468809
Filed:Mar 26, 2024
Classes:3
Goods & Services
Cleaning preparations
CLOROX POOL & SPA
CLOROX POOL & SPA
Trademark
Word
REGISTERED
Owner:
Serial:98396462
Filed:Feb 7, 2024
Classes:1, 11, 22
Registration:7659055
Registered:Jan 21, 2025
Goods & Services
Water treatment chemicals for use in swimming pools and spas; Pool and spa water treatment salts; Swimming pool and spa skimming nets; Replacement water filter cartridges for swimming pools and spas.; "POOL & SPA"
A SMARTER WAY TO HEALTHIER SHARED SPACES
Owner:
Serial:98349506
Filed:Jan 9, 2024
Classes:3, 5
Goods & Services
Disinfectants; Disinfecting wipes; All-purpose cleaners; Wipes impregnated with a cleaning preparation
CLOROX KEPTCLEAN
CLOROX KEPTCLEAN
Trademark
Word
REGISTERED
Owner:
Serial:98061483
Filed:Jun 27, 2023
Classes:20
Registration:7931458
Registered:Sep 2, 2025
Goods & Services
Sink liners; Sink mats
CLOROX KEPTCLEAN
CLOROX KEPTCLEAN
Trademark
Word
REGISTERED
Owner:
Serial:98061486
Filed:Jun 27, 2023
Classes:21
Registration:7931459
Registered:Sep 2, 2025
Goods & Services
Caddies for holding sponges, cooking and cleaning utensils and soap for household use; Dish drying mats
CLOROX KEPTCLEAN
CLOROX KEPTCLEAN
Trademark
Word
REGISTERED
Owner:
Serial:98061465
Filed:Jun 27, 2023
Classes:11
Registration:7931457
Registered:Sep 2, 2025
Goods & Services
Plumbing supplies, namely, sink strainers
REFRESHING CLEAN
REFRESHING CLEAN
Trademark
Word
ABANDONED
Owner:
Serial:98021288
Filed:May 31, 2023
Classes:3
ALLER-FRESH
ALLER-FRESH
Trademark
Word
PENDING
Owner:
Serial:97927966
Filed:May 9, 2023
Classes:3, 5
Goods & Services
Air deodorizing preparations; Anti-allergen preparations for air and on various surfaces; Disinfecting wipes; Fabric deodorizers; Odor neutralizing preparations for general use on various surfaces; Sanitizing preparations for household use; Air fragrancing preparations; All-purpose cleaning preparation; Scented fabric refresher spray; Stain remover; Wipes impregnated with a cleaning preparation
CLOROX HEALTHCARE
CLOROX HEALTHCARE
Trademark
Word
REGISTERED
Owner:
Serial:97888748
Filed:Apr 14, 2023
Classes:3, 5
Registration:7164265
Registered:Sep 12, 2023
Goods & Services
Class 003: All-purpose cleaners; Wipes impregnated with a cleaning preparation; Non-medicated hand soaps; Class 005: Disinfectants; Hand-sanitizing preparations; Disinfecting wipes
CLOROX PURE
CLOROX PURE
Trademark
Word
PENDING
Owner:
Serial:97874286
Filed:Apr 5, 2023
Classes:3, 5
Goods & Services
Air deodorizing preparations; Anti-allergen preparations for air and on various surfaces; fabric deodorizers; odor neutralizing preparations for general use on various surfaces; Air fragrancing preparations; Scented fabric refresher spray; "PURE"
CLOROX POWER PICK-UP
REGISTERED
Owner:
Serial:97849625
Filed:Mar 21, 2023
Classes:3
Registration:7573624
Registered:Nov 19, 2024
Goods & Services
Wipes impregnated with a cleaning preparation | Disinfecting wipes
THE CLEAR SOLUTION FOR A CLEAN HOME
Owner:
Serial:97728575
Filed:Dec 22, 2022
Classes:3
RESPONSIBLE SOLUTIONS. EFFECTIVE RESULTS.
Owner:
Serial:97647436
Filed:Oct 25, 2022
Classes:3
Registration:7356977
Registered:Apr 9, 2024
Goods & Services
All-purpose cleaners; Glass cleaners | All purpose disinfectants
A SMARTER WAY TO A HEALTHIER CLEAN
Owner:
Serial:97524128
Filed:Jul 28, 2022
Classes:3
CLOROX ECOCLEAN
CLOROX ECOCLEAN
Trademark
Combined
REGISTERED
Owner:
Serial:97524125
Filed:Jul 28, 2022
Classes:3, 5
Registration:7707002
Registered:Feb 25, 2025
Goods & Services
Disinfectant wipes; Disinfectants; Wipes impregnated with a cleaning preparation; All-purpose cleaners
PINE-SOL
PINE-SOL
Trademark
Word
REGISTERED
Owner:
Serial:97431485
Filed:May 26, 2022
Classes:16
Registration:7256200
Registered:Dec 26, 2023
Goods & Services
Trash bags
CLOROXPRO
CLOROXPRO
Trademark
Word
REGISTERED
Owner:
Serial:97412051
Filed:May 16, 2022
Classes:1
Registration:7508517
Registered:Sep 17, 2024
Goods & Services
Water treatment chemicals for use in swimming pools and spas
ISLAND BLOSSOM
ISLAND BLOSSOM
Trademark
Word
ABANDONED
Owner:
Serial:97412099
Filed:May 16, 2022
Classes:5
CLOROX BATHROOM ULTRA FOAMER
ABANDONED
Owner:
Serial:97394613
Filed:May 4, 2022
Classes:5
Goods & Services
"BATHROOM" AND "FOAMER"
TOILETWAND 360
TOILETWAND 360
Trademark
Word
ABANDONED
Owner:
Serial:97389505
Filed:Apr 29, 2022
Classes:21
ACTIVE GUARD
ACTIVE GUARD
Trademark
Word
ABANDONED
Owner:
Serial:97365688
Filed:Apr 15, 2022
Classes:5
CLOROX ECOCLEAN
CLOROX ECOCLEAN
Trademark
Word
REGISTERED
Owner:
Serial:97366294
Filed:Apr 15, 2022
Classes:5
Registration:7715693
Registered:Mar 4, 2025
Goods & Services
Disinfectants; Disinfecting wipes; All-purpose sanitizing preparations
TRIPLEWEAVE
TRIPLEWEAVE
Trademark
Word
ABANDONED
Owner:
Serial:97324263
Filed:Mar 22, 2022
Classes:3, 5
Goods & Services
Disinfecting wipes; Wipes impregnated with a cleaning preparation
BLOOM
BLOOM
Trademark
Word
ABANDONED
Owner:
Serial:97293319
Filed:Mar 3, 2022
Classes:3
CLEARPHOS
CLEARPHOS
Trademark
Word
ABANDONED
Owner:
Serial:97147189
Filed:Nov 29, 2021
Classes:1
CLOROXPRO HEALTHYCLEAN
CLOROXPRO HEALTHYCLEAN
Service Mark
Combined
REGISTERED
Owner:
Serial:97022323
Filed:Sep 10, 2021
Classes:41
Registration:6881525
Registered:Oct 18, 2022
Goods & Services
Training in the use of electrostatic sprayers and cleaning chemicals; Providing training in the field of janitorial services for cleaning and disinfecting industrial, commercial, medical, and institutional facilities
CLOROX START CLEAN
CLOROX START CLEAN
Trademark
Word
ABANDONED
Owner:
Serial:97009563
Filed:Sep 2, 2021
Classes:3
START CLEAN CLOROX
START CLEAN CLOROX
Trademark
Word
ABANDONED
Owner:
Serial:97009490
Filed:Sep 2, 2021
Classes:3
CLOROX
CLOROX
Trademark
Word
REGISTERED
Owner:
Serial:90806168
Filed:Jul 1, 2021
Classes:7
Registration:6666757
Registered:Mar 8, 2022
Goods & Services
Swimming pool sweepers
CLOROXPRO HEALTHYCLEAN
CLOROXPRO HEALTHYCLEAN
Service Mark
Word
REGISTERED
Owner:
Serial:90785430
Filed:Jun 21, 2021
Classes:41
Registration:6881331
Registered:Oct 18, 2022
Goods & Services
Training in the use of electrostatic sprayers and cleaning chemicals; Providing training in the field of janitorial services for cleaning and disinfecting industrial, commercial, medical, and institutional facilities
DO NO HARM FROM CREATION TO DISPOSAL
Owner:
Serial:90782286
Filed:Jun 18, 2021
Classes:5
CLOROX
CLOROX
Trademark
Word
ABANDONED
Owner:
Serial:90619059
Filed:Apr 1, 2021
Classes:11
CLOROX
CLOROX
Trademark
Word
REGISTERED
Owner:
Serial:90619087
Filed:Apr 1, 2021
Classes:7
Registration:7196817
Registered:Oct 17, 2023
Goods & Services
Steam cleaning machines
CLOROX
CLOROX
Trademark
Word
REGISTERED
Owner:
Serial:90613411
Filed:Mar 30, 2021
Classes:5
Registration:6562992
Registered:Nov 16, 2021
Goods & Services
Sanitizing preparations for household use
CLOROX
CLOROX
Trademark
Combined
REGISTERED
Owner:
Serial:90613532
Filed:Mar 30, 2021
Classes:5
Registration:6576672
Registered:Nov 30, 2021
Goods & Services
Sanitizing preparations for household use
SUBELE A LA FRESCURA
ABANDONED
Owner:
Serial:90606628
Filed:Mar 26, 2021
Classes:3
TURN UP YOUR CLEAN
TURN UP YOUR CLEAN
Trademark
Word
ABANDONED
Owner:
Serial:90606656
Filed:Mar 26, 2021
Classes:3
CLOROX TURBOPRO
CLOROX TURBOPRO
Trademark
Word
REGISTERED
Owner:
Serial:90600887
Filed:Mar 24, 2021
Classes:5
Registration:6769536
Registered:Jun 21, 2022
Goods & Services
Disinfectants
CLOROX TURBOPRO
CLOROX TURBOPRO
Trademark
Word
REGISTERED
Owner:
Serial:90600850
Filed:Mar 24, 2021
Classes:7
Registration:6769535
Registered:Jun 21, 2022
Goods & Services
Power-operated sprayers
OXI MAX
OXI MAX
Trademark
Word
REGISTERED
Owner:
Serial:90547640
Filed:Feb 25, 2021
Classes:3
Registration:6769478
Registered:Jun 21, 2022
Goods & Services
Cleaning preparations for automatic dishwashers; Dishwasher detergents; Dishwashing detergents
CLOROX
CLOROX
Trademark
Word
REGISTERED
Owner:
Serial:90510375
Filed:Feb 4, 2021
Classes:11
Registration:6695647
Registered:Apr 5, 2022
Goods & Services
Air purification units
CLOROX CLINICAL
CLOROX CLINICAL
Trademark
Word
ABANDONED
Owner:
Serial:90467238
Filed:Jan 14, 2021
Classes:5
Goods & Services
"CLINICAL"
GET YOUR ENTIRE SPACE CLOROX CLEAN IN MINUTES
Owner:
Serial:90312812
Filed:Nov 11, 2020
Classes:7
Registration:6591891
Registered:Dec 14, 2021
Goods & Services
Power-operated sprayers
CLOROX SAFER TODAY ALLIANCE
CLOROX SAFER TODAY ALLIANCE
Service Mark
Combined
ABANDONED
Owner:
Serial:90298772
Filed:Nov 4, 2020
Classes:41
Goods & Services
"ALLIANCE"
CLOROX SAFER TODAY ALLIANCE
ABANDONED
Owner:
Serial:90289805
Filed:Oct 30, 2020
Classes:41
Goods & Services
"ALLIANCE"
CLOROX
CLOROX
Trademark
Combined
REGISTERED
Owner:
Serial:90245312
Filed:Oct 9, 2020
Classes:5
Registration:6591812
Registered:Dec 14, 2021
Goods & Services
Hand-sanitizing preparations
KILLS COVID-19 VIRUS*
KILLS COVID-19 VIRUS*
Trademark
Combined
REGISTERED
Owner:
Serial:90243242
Filed:Oct 8, 2020
Classes:3
Registration:6867049
Registered:Oct 4, 2022
Goods & Services
"KILLS COVID-19 VIRUS"
WHEN IT COUNTS, TRUST CLOROX
ABANDONED
Owner:
Serial:90232894
Filed:Oct 2, 2020
Classes:3
WITH CLOROMAX TECHNOLOGY
WITH CLOROMAX TECHNOLOGY
Trademark
Combined
REGISTERED
Owner:
Serial:90233127
Filed:Oct 2, 2020
Classes:3
Registration:6355901
Registered:May 18, 2021
Goods & Services
" TECHNOLOGY"
CLOROX TURBO
CLOROX TURBO
Trademark
Word
REGISTERED
Owner:
Serial:90226105
Filed:Sep 30, 2020
Classes:5
Registration:6732713
Registered:May 24, 2022
Goods & Services
All purpose disinfectants | Power-operated sprayers for applying disinfectant to surfaces
PINE STORE
PINE STORE
Service Mark
Word
REGISTERED
Owner:
Serial:90169503
Filed:Sep 9, 2020
Classes:35
Registration:6654738
Registered:Feb 22, 2022
Goods & Services
Class 035: On-line retail store services featuring branded promotional merchandise, apparel and gifts
TUSCAN LAVENDER & JASMINE
REGISTERED
Owner:
Serial:90028491
Filed:Jun 30, 2020
Classes:3, 5
Registration:6216831
Registered:Dec 8, 2020
Goods & Services
"LAVENDER & JASMINE"
88954164
88954164
Trademark
Design
REGISTERED
Owner:
Serial:88954164
Filed:Jun 8, 2020
Classes:3
Registration:6610636
Registered:Jan 11, 2022
Goods & Services
Wipes impregnated with a cleaning preparation
SPORE DEFENSE
SPORE DEFENSE
Trademark
Word
REGISTERED
Owner:
Serial:88912135
Filed:May 12, 2020
Classes:5
Registration:6357530
Registered:May 18, 2021
Goods & Services
Class 005: Disinfectants; disinfecting and sanitizing preparations for use in institutional and industrial areas; all purpose disinfectants; all purpose disinfectants for eliminating bacteria, viruses and fungi
CLOROX
CLOROX
Trademark
Combined
REGISTERED
Owner:
Serial:88760769
Filed:Jan 15, 2020
Classes:16
Registration:6296552
Registered:Mar 16, 2021
Goods & Services
Trash bags
PINE-SOL
PINE-SOL
Trademark
Stylized
REGISTERED
Owner:
Serial:88666227
Filed:Oct 23, 2019
Classes:21
Registration:6390212
Registered:Jun 15, 2021
Goods & Services
Brooms
PINE-SOL
PINE-SOL
Trademark
Stylized
REGISTERED
Owner:
Serial:88657435
Filed:Oct 16, 2019
Classes:3
Registration:6201919
Registered:Nov 17, 2020
Goods & Services
Furniture polish

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