HERSHEY'S S'MORES & MORE
RegisteredWord Mark
•
Ownership
HC
Current Owner
Type: Organization / Limited Liability Company
Address
19 East Chocolate Avenue
Hershey, PA 17033
Critical Dates
First Use Date
Oct 1, 2021
Filing Date
Nov 12, 2019
Registration Date
Dec 27, 2022
Mark Descriptions
Services
Class 35
Retail bakery shops
Class 43
Restaurant and café services
Mark Elements
Text Mark
HERSHEY'S S'MORES & MORE
Category
Service Mark
Standard Characters
Yes
Color Claim
No
Related Registrations
863592
HERSHEY'S
LIVE - REGISTERED
TrademarkWordOwner: HERSHEY CHOCOLATE & CONFECTIONERY LLC
Status: REGISTERED AND RENEWED
Record Details
Serial No.
72252097
Registration No.
0863592
Relation
Related registration
Important Dates
Filed
Aug 10, 1966
Registered
Jan 14, 1969
Goods & Services
SEMI-SWEET CHOCOLATE, COCOA, SWEET CHOCOLATE, MILK CHOCOLATE, BOTH WITH AND WITHOUT NUTS OR CEREALS, [ CHOCOLATE COATINGS, CHOCOLATE LIQUORS, ] MILK CHOCOLATE FUDGE, [ BUTTERSCOTCH TOPPING, CHOCOLATE MINT FUDGE TOPPING, CHOCOLATE PEANUT BUTTER TOPPING; ] INSTANT COCOA MIXES, [ COCOA BUTTER; ] CHOCOLATE FLAVORED SYRUPS, CANDY, [ MILK CHOCOLATE COVERED ALMOND MARSHMALLOW CUPS, ] AND MILK CHOCOLATE COVERED NUTROLLS, * SEMI-SWEET CHOCOLATE CHIPS AND MILK CHOCOLATE CHIPS *
1367943
HERSHEY'S
LIVE - REGISTERED
TrademarkWordOwner: HERSHEY CHOCOLATE & CONFECTIONERY LLC
Status: REGISTERED AND RENEWED
Record Details
Serial No.
73510359
Registration No.
1367943
Relation
Related registration
Important Dates
Filed
Nov 23, 1984
Registered
Oct 29, 1985
First Use
May 14, 1984
Goods & Services
Class 030
CHOCOLATE AND BAKED SPECIALTIES, NAMELY, MOULDED CHOCOLATE, COOKIES, CAKES, PIES AND BROWNIES FOR CONSUMPTION ON OR OFF THE PREMISES
2732261
HERSHEY'S
LIVE - REGISTERED
Service MarkWordOwner: HERSHEY CHOCOLATE & CONFECTIONERY LLC
Status: REGISTERED AND RENEWED
Record Details
Serial No.
78158088
Registration No.
2732261
Relation
Related registration
Important Dates
Filed
Aug 27, 2002
Registered
Jul 1, 2003
First Use
Jun 30, 1973
Goods & Services
Class 035Class 043
retail store services featuring clothing and gifts; retail grocery store services featuring candy, baked goods, chocolate, baking chocolate, cocoa, hot cocoa mixes, cocoa mixes, syrup, confectionery chips, bits and chunks for baking, dessert toppings; restaurant services, both eat-in and carry out
Data source: USPTO TSDR
View on USPTO websiteTrademark Timeline
First Use
Filing Date
Trademark Assignment
Assigned to HERSHEY CHOCOLATE & CONFECTIONERY LLC
Publication Date
Registration Date
USPTO Records
| Title | Date | Category | Source | Pages | Format | Actions |
|---|---|---|---|---|---|---|
AI AssessmentCached Mar 12, 2026, 06:15 AMCached
AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.
Trademark Summary
HERSHEY'S S'MORES & MORE is a standard character service mark with a disclaimer for "S'MORES," covering retail bakery shops in International Class 035 and restaurant and café services in International Class 043, with first use and commerce dates of October 1, 2021. It claims priority to prior U.S. registrations 863592, 1367943, and 2732261 and is registered on the Principal Register. The current owner is Hershey Chocolate & Confectionery LLC, a Delaware limited liability company headquartered at 19 East Chocolate Avenue, Hershey, Pennsylvania.
Recent Activity
Filed on November 12, 2019, the mark faced a non-final office action in January 2020, responded to in July 2020, and was published for opposition on September 1, 2020. After three extensions of time to file a statement of use, the statement was accepted on November 23, 2022, leading to registration on December 27, 2022.
USPTO
AI Analysis
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