HERSHEY'S S'MORES & MORE

Registered
Word Mark

Key Information

Serial Number

Registration Number

Status

Registered

Ownership

HC

Current Owner

Type: Organization / Limited Liability Company

Address

19 East Chocolate Avenue
Hershey, PA 17033

Critical Dates

First Use Date

Oct 1, 2021

Filing Date

Nov 12, 2019

Registration Date

Dec 27, 2022

Mark Descriptions

Services

Class 35
Retail bakery shops
Class 43
Restaurant and café services

Mark Elements

Text Mark
HERSHEY'S S'MORES & MORE
Category
Service Mark
Standard Characters
Yes
Color Claim
No
Related Registrations
863592
1367943
2732261
Data source: USPTO TSDR
View on USPTO website

Trademark Timeline

First Use

Oct 1, 2021

Filing Date

Nov 12, 2019

Trademark Assignment

Dec 27, 2019

Assigned to HERSHEY CHOCOLATE & CONFECTIONERY LLC

Publication Date

Sep 1, 2020

Registration Date

Dec 27, 2022

USPTO Records

TitleDateCategorySourcePagesFormatActions

AI AssessmentCached Mar 12, 2026, 06:15 AM
Cached

AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.

Trademark Summary

HERSHEY'S S'MORES & MORE is a standard character service mark with a disclaimer for "S'MORES," covering retail bakery shops in International Class 035 and restaurant and café services in International Class 043, with first use and commerce dates of October 1, 2021. It claims priority to prior U.S. registrations 863592, 1367943, and 2732261 and is registered on the Principal Register. The current owner is Hershey Chocolate & Confectionery LLC, a Delaware limited liability company headquartered at 19 East Chocolate Avenue, Hershey, Pennsylvania.

Recent Activity

Filed on November 12, 2019, the mark faced a non-final office action in January 2020, responded to in July 2020, and was published for opposition on September 1, 2020. After three extensions of time to file a statement of use, the statement was accepted on November 23, 2022, leading to registration on December 27, 2022.
USPTO
AI Analysis
v2.8.0
Generated Mar 12, 2026, 06:15 AM

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