Design Mark 90083996

Registered
Design Mark

Key Information

Serial Number

Registration Number

Status

Registered

Ownership

BC

Current Owner

Type: Organization / Non-profit Corporation

Address

225 North Michigan Avenue
Chicago, IL 60601

Critical Dates

First Use Date

Jun 1, 1969

Filing Date

Jul 30, 2020

Registration Date

Oct 31, 2023

Mark Descriptions

Goods

Class 9
Downloadable software in the nature of a mobile application for access, management, and sharing of information and data in the fields of health, wellness, healthcare, healthcare insurance coverage, and healthcare insurance plan information

Services

Class 36
Insurance services, namely, underwriting, issuance, and administration of health insurance
Class 41
Providing a website featuring healthcare related resources in the nature of online non-downloadable publications, namely, reports, infographics, stories, and news articles in the fields of health, wellness, and healthcare
Class 42
Providing a website featuring information about healthcare related scientific research
Class 44
Providing personalized remote healthcare and medical information in the nature of medical consultations, namely, providing diagnosis, information, advice, intervention, monitoring and treatment in real time via telephone, online chat or videoconferencing...

Mark Elements

Text Mark
Design Mark 90083996
Category
Trademark
Standard Characters
No
Color Claim
No
Drawing/Image Description

The mark consists of a SHIELD design with the Staff of Aesculapius symbol superimposed upon it.

Design Search Codes
03.21.01
Caduceus
24.01.02
Shields or crests with figurative elements contained therein or superimposed thereon
Data source: USPTO TSDR
View on USPTO website

Trademark Timeline

First Use

Jun 1, 1969

Filing Date

Jul 30, 2020

Publication Date

Jun 29, 2021

Registration Date

Oct 31, 2023

USPTO Records

TitleDateCategorySourcePagesFormatActions

AI AssessmentCached Mar 12, 2026, 06:28 AM
Cached

AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.

Trademark Summary

The mark is a shield design with the Staff of Aesculapius symbol superimposed upon it (disclaiming the Staff of Aesculapius symbol), covering downloadable mobile software for health and wellness data management in class 009; health insurance underwriting and administration in class 036; online healthcare publications in class 041; healthcare research information websites in class 042; and remote medical consultations and wellness resources in class 044. It is owned by Blue Cross and Blue Shield Association, a non-profit corporation in Illinois. The mark is registered on the Principal Register as of October 31, 2023.

Recent Activity

Filed on July 30, 2020, the application faced a non-final office action in November 2020, followed by publication for opposition on June 29, 2021. After multiple statement of use extensions, the statement of use was accepted in September 2023, leading to registration; address and attorney changes occurred in March 2024.
USPTO
AI Analysis
v2.8.0
Generated Mar 12, 2026, 06:28 AM

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