TRULY

Registered
Word Mark

Key Information

Serial Number

Registration Number

Status

Registered

Ownership

BB

Owner Name

Type: Organization / Corporation

Address

1 Design Center Place, Suite 850
Boston, MA 02210

Critical Dates

First Use Date

May 1, 2020

Filing Date

Jan 20, 2023

Registration Date

Oct 22, 2024

Mark Descriptions

Goods

Class 33
Alcoholic beverages, except beer

Mark Elements

Text Mark
TRULY
Category
Trademark
Standard Characters
Yes
Color Claim
No
Related Registrations
5853233
6171299
Data source: USPTO TSDR
View on USPTO website

Trademark Timeline

First Use

May 1, 2020

Filing Date

Jan 20, 2023

Publication Date

Nov 21, 2023

Registration Date

Oct 22, 2024

USPTO Records

Title
Date
Category
Source
Pages
Format
Actions
Notice of Registration Email
ERO(29 KB)
Oct 22, 2024
Unknown
CMS
1
XML
Registration Certificate
ORC(336 KB)
Oct 22, 2024
Outgoing
CMS
1
PDF
AAU Processing Complete (Part 1)
APC(48 KB)
Sep 17, 2024
Unknown
CMS
2
XML
AAU Processing Complete (Part 2)
APC(48 KB)
Sep 17, 2024
Unknown
CMS
2
PNG
Notice of Acceptance of SOU - E
ESO(25 KB)
Sep 17, 2024
Unknown
CMS
1
XML
Statement of Use (Part 1)
SOU
Jul 15, 2024
Incoming
TICRS
3
XML
Statement of Use (Part 2)
SOU
Jul 15, 2024
Incoming
TICRS
3
JPEG
Statement of Use (Part 3)
SOU
Jul 15, 2024
Incoming
TICRS
3
TIFF
Specimen
SPE
Jul 15, 2024
Specimens
TICRS
1
JPEG
Amendment and Mail Process Complete
AMC(44 KB)
Jun 25, 2024
Unknown
CMS
1
XML
Change Address or Representation Form
CAR
Jun 24, 2024
Incoming
TICRS
1
XML
Notice of Allowance
ALW
Jan 16, 2024
Outgoing
TICRS
1
XML
OG Publication Confirmation
PB3
Nov 21, 2023
Outgoing
TICRS
1
XML
Notice of Publication
NOP
Nov 1, 2023
Outgoing
TICRS
1
XML
Notification Of Notice of Publication
NON
Nov 1, 2023
Outgoing
TICRS
1
XML
TRAM Snapshot of App at Pub for Oppostn (Part 1)
PST
Oct 20, 2023
TRAM Snapshot
TICRS
2
XML
TRAM Snapshot of App at Pub for Oppostn (Part 2)
PST
Oct 20, 2023
TRAM Snapshot
TICRS
2
JPEG
XSearch Search Summary
XSS(2 KB)
Oct 18, 2023
XSearch
CMS
1
PDF
Drawing
DRW
Jan 20, 2023
Drawing
TICRS
1
JPEG
TEAS Plus New Application (Part 1)
FTK
Jan 20, 2023
Application
TICRS
2
XML
TEAS Plus New Application (Part 2)
FTK
Jan 20, 2023
Application
TICRS
2
JPEG

AI AssessmentCached Mar 12, 2026, 08:27 AM
Cached

AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.

Trademark Summary

TRULY is a standard character mark owned by Boston Beer Corporation for alcoholic beverages, except beer in International Class 033. It claims prior registrations 5853233 and 6171299 and first use in commerce on May 1, 2020. The mark is registered on the Principal Register as of October 22, 2024.

Recent Activity

Filed January 20, 2023, the application was published for opposition November 21, 2023, and issued a Notice of Allowance January 16, 2024. Boston Beer Corporation filed a Statement of Use July 15, 2024, which was accepted September 17, 2024, leading to registration October 22, 2024.
USPTO
AI Analysis
v2.8.0
Generated Mar 12, 2026, 08:27 AM

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