DOLLAR FRESH MARKET PERKS
RegisteredCombined Mark
•
Ownership
HI
Owner Name
Type: Organization / Corporation
Address
5820 Westown Parkway
West Des Moines, IA 50266
Critical Dates
First Use Date
Oct 1, 2023
Filing Date
Oct 10, 2023
Registration Date
Dec 31, 2024
Mark Descriptions
Services
Class 35
Arranging and conducting incentive reward programs to promote the sale of groceries and gasoline
Mark Elements
Text Mark
DOLLAR FRESH MARKET PERKS
Category
Service Mark
Standard Characters
No
Color Claim
No
Drawing/Image Description
The mark consists of an image of a tag containing the word DOLLAR and the character $; to the left of the tag is the word "Fresh" in sans serif font; to the right of the tag is the word "Market" in sans serif font. All of the preceding are situated just above the word "PERKS" in a different sans serif font in all-capital letters.
Design Search Codes
20.03.06
Address labels24.17.03
Dollar symbol ($)Data source: USPTO TSDR
View on USPTO websiteTrademark Timeline
First Use
Filing Date
Publication Date
Registration Date
USPTO Records
| Title | Date | Category | Source | Pages | Format | Actions |
|---|---|---|---|---|---|---|
AI AssessmentCached Mar 12, 2026, 09:35 AMCached
AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.
Trademark Summary
The mark DOLLAR FRESH MARKET PERKS is a stylized service mark featuring a tag with "DOLLAR" and a dollar sign ($), flanked by "Fresh" on the left and "Market" on the right, all above the word "PERKS" (FRESH MARKET PERKS disclaimed). It covers arranging and conducting incentive reward programs to promote the sale of groceries and gasoline in International Class 035. Hy-Vee, Inc., an Iowa corporation, owns the mark, which is registered on the Principal Register (Registration No. 7630335) as of December 31, 2024.
Recent Activity
Filed on October 10, 2023, the application faced a non-final office action in late May 2024, followed by applicant responses and examiner amendments in August and September 2024. It was approved for publication on October 1, 2024, published for opposition on November 12, 2024, and registered on December 31, 2024.
USPTO
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