LOCAL LOOK TODAY

Registered
Word Mark

Key Information

Serial Number

Registration Number

Status

Registered

Ownership

GL

Owner Name

Type: Organization / Corporation

Address

445 Dexter Avenue, Suite 7000, Legal Department
Montgomery, AL 36104

Critical Dates

First Use Date

Jul 26, 2024

Filing Date

Jul 10, 2024

Registration Date

Apr 22, 2025

Mark Descriptions

Services

Class 38
television broadcasting; broadcasting television programs via global computer network; mobile media services in the nature of electronic transmission of entertainment media content to mobile devices featuring television programs featuring news, weather, sports and entertainment
Class 41
entertainment services, namely, ongoing audio and video programs featuring news, weather, sports, and entertainment for broadcast, streaming and transmission over television, cable, satellite and subscription services and over the internet to digital, wireless, and mobile devices...

Mark Elements

Text Mark
LOCAL LOOK TODAY
Category
Service Mark
Standard Characters
Yes
Color Claim
No
Data source: USPTO TSDR
View on USPTO website

Trademark Timeline

First Use

Jul 26, 2024

Filing Date

Jul 10, 2024

Publication Date

Mar 4, 2025

Registration Date

Apr 22, 2025

USPTO Records

Title
Date
Category
Source
Pages
Format
Actions
Amendment and Mail Process Complete (Part 1)
AMC(61 KB)
May 2, 2025
Unknown
CMS
2
XML
Amendment and Mail Process Complete (Part 2)
AMC(61 KB)
May 2, 2025
Unknown
CMS
2
PNG
Change Address or Representation Form
CAR
May 2, 2025
Incoming
TICRS
1
XML
Registration Certificate
ORC(332 KB)
Apr 22, 2025
Outgoing
CMS
1
PDF
Notice of Registration Email
ERO(29 KB)
Apr 22, 2025
Unknown
CMS
1
XML
OG Publication Confirmation
PB3(30 KB)
Mar 4, 2025
Unknown
CMS
1
XML
Notification of Notice of Publication
EB4(21 KB)
Feb 26, 2025
Unknown
CMS
1
XML
Notice of Publication
PB1(30 KB)
Feb 26, 2025
Unknown
CMS
1
XML
Amendment and Mail Process Complete (Part 1)
AMC(43 KB)
Feb 6, 2025
Unknown
CMS
2
XML
Amendment and Mail Process Complete (Part 2)
AMC(43 KB)
Feb 6, 2025
Unknown
CMS
2
PNG
Response to Office Action
ROA
Feb 5, 2025
Incoming
TICRS
1
XML
Non-Final Action (Part 1)
NFIN(601 KB)
Dec 19, 2024
Outgoing
CMS
2
PDF
Non-Final Action (Part 2)
NFIN(601 KB)
Dec 19, 2024
Outgoing
CMS
2
JPEG
XSearch Search Summary
XSS(3 KB)
Dec 19, 2024
XSearch
CMS
1
PDF
Accept-AAU-Notice
IUAFZ(3 KB)
Dec 19, 2024
Outgoing
CMS
1
PDF
AAU Processing Complete (Part 1)
APC(20 KB)
Aug 14, 2024
Unknown
CMS
2
XML
AAU Processing Complete (Part 2)
APC(20 KB)
Aug 14, 2024
Unknown
CMS
2
PNG
Amendment to Allege Use (Part 1)
AAU
Aug 14, 2024
Incoming
TICRS
6
XML
Amendment to Allege Use (Part 2)
AAU
Aug 14, 2024
Incoming
TICRS
6
JPEG
Amendment to Allege Use (Part 3)
AAU
Aug 14, 2024
Incoming
TICRS
6
JPEG
Amendment to Allege Use (Part 4)
AAU
Aug 14, 2024
Incoming
TICRS
6
JPEG
Amendment to Allege Use (Part 5)
AAU
Aug 14, 2024
Incoming
TICRS
6
JPEG
Amendment to Allege Use (Part 6)
AAU
Aug 14, 2024
Incoming
TICRS
6
JPEG
Specimen (Part 1)
SPE
Aug 14, 2024
Specimens
TICRS
4
JPEG
Specimen (Part 2)
SPE
Aug 14, 2024
Specimens
TICRS
4
JPEG

AI AssessmentCached Mar 12, 2026, 10:46 AM
Cached

AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.

Trademark Summary

The service mark LOCAL LOOK TODAY (disclaiming "LOCAL") covers telecommunications services including television broadcasting and mobile media transmission of news, weather, sports, and entertainment content in International Class 038, and entertainment services such as ongoing audio/video programs and website content in those fields in International Class 041. It is registered on the Principal Register (Registration No. 7766961) as of April 22, 2025. Gray Local Media, Inc., a Delaware corporation based in Montgomery, Alabama, is the owner.

Recent Activity

Filed on July 10, 2024, the application progressed through a non-final office action in December 2024, response and approval in early February 2025, publication for opposition on March 4, 2025, and registration on April 22, 2025. Post-registration, attorney and correspondence changes were recorded in May 2025, along with security interest assignments to U.S. Bank Trust Company and Wells Fargo Bank in July 2025.
USPTO
AI Analysis
v2.8.0
Generated Mar 12, 2026, 10:46 AM

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