THE MAN, THE MYTH, THE MICHI Trademark
THE MAN, THE MYTH, THE MICHI is a USPTO trademark filed by Monster Brewing LLC. Status: Pending.
Prosecution Summary
Trademark Summary
The standard character mark THE MAN, THE MYTH, THE MICHI covers beer and beer-based beverages in International Class 032, and alcoholic beverages except beer, alcoholic malt beverages except beer, and flavored malt-based alcoholic beverages excluding beer in International Class 033. It is owned by Monster Brewing LLC, a Delaware limited liability company with an address in Corona, California. The application is currently published for opposition as of February 17, 2026, with the opposition period beginning on the date of publication.
Recent Activity
Filed February 17, 2025 on an intent-to-use basis, the application advanced after a non-final office action issued July 24, 2025 and a TEAS response entered January 23, 2026. It was approved for public
Trademark Facts
| Mark | THE MAN, THE MYTH, THE MICHI |
|---|---|
| Serial Number | 99044455 |
| Status | Pending |
| Filing Date | 2025-02-17 |
| Mark Type | Word |
| Nice Classes | 032 (Beverages), 033 (Wines & Spirits) |
| Owner | Monster Brewing LLC |
| Attorney of Record | Joseph A. R. Gerber |
| Prosecution Events | 21 |
| Latest Event | NOAM on 2026-04-14 |
Goods & Services
Alcoholic beverages, except beer; Alcoholic malt beverages, except beers; Flavored malt-based alcoholic beverages, excluding beers; Beer; Beer-based beverages