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Automobile dealership incentive programs to demonstrate excellence in the automotive field; automobile dealerships; training programs in the area of sales, service and management; [ Electric storage batteries and battery chargers; oil level monitors for internal combustion engines; calculators, antennas, audio cassette decks for land motor vehicles; cigarette lighters for land vehicles; cruise control for motor vehicles, electric power extension cords, emergency warning lights, fuses for automobiles, radios for vehicles; speedometers for vehicles, stereo amplifier, thermostats, timing sensors; batteries for vehicles ]; [ pocket knives, pliers ]; [ Gasoline engines not for land vehicles; engine parts, namely, alternators for land vehicles; machine parts, namely, roller bearings; fan belts for motor and engines, water pumps for use in motors and engines and structural and functional parts thereof; motorcycle muffler protectors; boat motors; engine idle controller and structural parts thereof; internal combustion engines for machine operation and their parts; engines, other than for land vehicles, namely, for edgers, pumps, mowers, air compressors, generators, washers, cement trowels and mixers, floor buffers and turf care equipment; power lawn and garden tools, namely, mulching mowers, and machines parts, namely, blades, rotary parts, tines, tine extension, catchers, chutes, arrestors, deckguards, hoes, handle supports, drum rotors, and structural parts thereof; generators for land vehicles, electric generators, and structural parts thereof, namely, covers, cords, switches, hanger kits, transport kits, remote control kits, plugs, and battery trays; power equipment, namely, power-operated cultivators, dynamos, power tiller and parts thereof and attachments for cultivating, weeding, pumping, spraying, reaping, harrowing, harvesting, planting, mowing, sweeping, pudding, furrowing, hulling, and snow removal; tractor towed equipment, namely, tillers, sweepers, loaders, mowers, blowers, hitches, harrows, cultivators, plows, carts and shredders; water debris and trash pumps for agriculture, construction, drainage, flooding, boating and home use; lawn mowers, snow blowers, riding lawn mowers, rotary power lawn mowers and commercial mowers; power-operated hosiery looms; water pumps for use in irrigation, gardening and construction; power-operated reapers; high pressure washing machines for cleaning shutters, bath tubs, tiled wells, pipes, outdoor walls, balconies, floor terraces and high space, and for removing moss; power-operated abrasive wheels; air brushes for applying coloring and the like; vehicles parts, namely, mufflers, starters, ignitions, shock absorbers, filters, air compressors, hoses, bearings, belts, carburetors, radiators, catalytic converters, oil pumps for use in motor and engines, clutches for land vehicles, cylinders, distributors, couplings and emission reduction units, namely, EGR valves and PCV valves; belts, brake linings, brakes, couplings, bits, gears and filters, for machines; bits for power tools; extension bars for power tools; tractor-towed fertilizer applicators; floor polishing and washing machines; gasoline engines not for land vehicles; machine parts, namely, grindstones, harrows, hose reels, hydraulic jacks, mechanical seals, air brushes for applying paint, piston rings, plows, power operated dethatchers and power operated grass/weed trimmers; power operated lifTs for moving, parking and storing land vehicles; power tools, namely, propellers, ratchet wrenches, rods, rotary pumps, sanders, saws, screwdrivers ]; all purpose athletic bags, gym bags, duffel bags, luggage, shoulder bags, [ book bags, leather key fobs, key cases; ] umbrellas; replicas of land motor vehicles of all types, namely, automobiles, four-wheel land motor vehicles; writing material, namely, pens; [ printed matter and paper goods namely, books on the subject of automobiles, motorcycles, bicycles, all-terrain vehicles and power equipment, memorandum books, decals and stickers ]; [ Carpets for land motor vehicles, mats and covers; rubber mats; rugs ]; [ Jewelry; watches, wristwatches and structural parts thereof ]; Headgear and clothing, namely, jackets, knit shirts, polo shirts, wind-resistant jackets, t-shirts, shirts, hats, [ neckties, ] sweatshirts; towels; dealership services, dealership identification programs in the field of land motor vehicles, automobiles, [ motorcycles, motorscooters, all-terrain vehicles and power equipment dealerships; ] sales in the field of all types of land vehicles, automobiles dealerships; marketing services, namely, direct mail, telemarketing and promotion of sales, leasing, and servicing of land motor vehicles, parts, and accessories thereof; co-operative advertising and marketing provided to applicant's dealers regarding the sale, leasing and servicing of land motor vehicles, automobiles; marketing services, namely, direct mailings, telemarketing campaigns, and periodic reports, designed to encourage customers to return to originating dealers to lease or purchase new vehicles; conducting employee and dealership incentive award programs to promote on-the-job quality, service, productivity, performance, and sales in the field of land motor vehicles, automobiles dealerships; advertising agencies, namely, promoting the services of automobile, [ motorcycle, scooter, all-terrain vehicle, and power equipment dealerships ] through the distribution of printed promotional materials and by rendering sales promotion advice; developing campaigns for dealers; promoting the sale of land motor vehicles, automobiles by dealers through the administration of incentive award programs; [ distributorship services in the field of engines; distributorship services in the field of generators and pumps; distributorship services in the field of power equipment, namely, lawnmowers and riding mowers; ] catalog services and distributorship services featuring shirts, hats, jackets, luggage, watches, mugs, umbrellas, pens, tools; catalogue services [ and distribution services featuring motorcycle bolt-on accessories and motorcycle power kits ]; [ internal combustion engines for land vehicles; engine parts namely, transmission shifters; land tractors; devices for proportioning stopping force between front and rear wheel brakes, namely, a secondary master cylinder; a proportional control valve and multi-piston calipers for proportioning stopping; motorcycle suspensions; frames for motorcycles; motorcycle parts, namely, a mechanically activated anti-drive system for use in braking comprised of brake calipers, valves and levers; structural parts and accessories for all terrain vehicles, namely, drive train mechanism; structural parts for land vehicles which combine an anti-lock braking system, traction control and side slip; land motor vehicle accessories, namely, license plate frames, anti-theft alarms for vehicles, bumpers, chassis, oil pans, seat cushions, sunroofs, windshield sunshades, exhaust pipe, axle bearing, axle boot kits for use with land vehicles, axles, bearings, belts, blades, brake blocks, brakes, brake cylinder repair kits, brake hardware, namely, air truck brake hoses, brake linings, brake pads, tire chains, clutches, connecting rods, torque converters for land vehicles, vehicle seat covers, brake cylinder repair kits, directional signals for vehicles, drive belts other than parts of motors and engines, drive gears, land vehicle engine rebuilt kits sold as a unit and aerodynamic fairings; horns for vehicles, ] hub caps, [ inner tubes for vehicle tires, license plate holders, luggage carriers for vehicles; vehicle parts, namely, rear view mirrors; mopeds and pick up trucks, caps and patches for tires; seat belts for use in vehicles, vehicle seats; snow mobiles; spoilers for vehicles, steering boot kits for use with land vehicles, steering wheel lock, ] steering wheels, [ automobile windshield sunshades, suspension systems for motorcycles and automobiles, thrusters for vehicles, tires valves, tires, tractors, land vehicle transmission, automobiles motorcycles, motorscooters, all-terrain vehicles and transmissions; tricycles, trucks, and, wagons; valves, ] vehicle windows [, wipers ] and windshields [ ; vehicle brakes ]; flashlights [, headlights for vehicles ]; Mugs; beverage coolers; coffee cups, cups, insulated containers for food or beverage; Automobiles and for automobile division services, including the establishment of a dealer network and the procurement sale; providing an interactive computer database in the field of automotive sales, service and information; [ motorcycle and motorscooter dealership services ]

Land motor vehicles of all types, namely, automobiles, electric vehicles, four-wheel land motor vehicles, sport utility vehicles, passenger land motor vehicles, minivans, motor cars, trucks, vans and structural and mechanical parts thereof | promotional materials on the subject of automobiles, [ and all-terrain vehicles ] printed matter in the nature of publications, namely, pamphlets, manuals and instructions booklets on the subject of automobiles to be distributed to the purchasers | Service station services for vehicles, namely, repair, maintenance, detailing, greasing, painting and polishing of vehicles; motor vehicle oil and filter replacement services; emergency roadside assistance services; power operated repair and maintenance services for vehicles