EMBRACE THE IMPOSSIBLE Trademark
EMBRACE THE IMPOSSIBLE is a USPTO trademark filed by JAGUAR LAND ROVER LIMITED. Status: Pending.
Prosecution Summary
Trademark Summary
The standard character mark EMBRACE THE IMPOSSIBLE covers goods in International Classes 012, 019, 021, 023, 031, 035, and 044, specifically land vehicles, electric passenger cars, sports utility vehicles, and related structural parts in class 012. The application is on the Principal Register under an intent-to-use basis and currently has a Notice of Allowance issued, requiring the applicant to file a Statement of Use or extension request within six months. Owner is JAGUAR LAND ROVER LIMITED, a UK limited company based in Whitley, Coventry.
Recent Activity
Filed on July 11, 2025, the application was approved for publication on December 5, 2025, published for opposition on December 30, 2025, and advanced to a Notice of Allowance on February 24, 202
Trademark Facts
| Mark | EMBRACE THE IMPOSSIBLE |
|---|---|
| Serial Number | 99278220 |
| Status | Pending |
| Filing Date | 2025-07-11 |
| Mark Type | Word |
| Nice Classes | 012 (Vehicles) |
| Owner | JAGUAR LAND ROVER LIMITED |
| Attorney of Record | Thomas W BROOKE |
| Prosecution Events | 9 |
| Latest Event | NOAM on 2026-02-24 |
Goods & Services
Land vehicles; Electric vehicles, namely, passenger cars; Sports utility vehicles; Land vehicle structural parts for passenger cars, electric vehicles, sports utlity vehicles