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The Markus Casebook

Real questions. Real sessions.
Nothing invented.

10 working sessions with Markus: TTAB research, evidence for a response, clearance, office actions, filing and docket questions. Each one ran live on the USPTO record, each links to the unedited conversation, and every serial number is checkable.

See plans & pricing Download the Casebook (PDF)

01TTAB

The Board's own words on fraud, quoted from nine precedential decisions.

I'm preparing an opposition that includes a fraud claim. What exactly does the Board require to prove fraud, and which precedential TTAB decisions set that standard? I especially want any cases on whether a false statement about use, or a bad specimen, was enough.

9 precedential decisionsRead it

02TTAB

Sixty-five cases since 2021. Not one argued to a decision on the merits.

My client's drinkware brand just received an extension of time to oppose from YETI Coolers. What has YETI opposed or tried to cancel over the last five years, what kinds of marks does it go after, and how did those cases end? Does it usually litigate to a decision or settle?

65 proceedings · no merits rulingRead it

03TTAB

It scouted the opposer's litigation record before the opposition was even filed.

My client's BEASTFUEL application (Class 32, energy drinks) just drew an extension of time to oppose from Monster Energy. How seriously should we take it — do they follow through, and what do they actually target?

Take it seriouslyRead it

04Evidence

The opposer claims exclusivity. The register says thirty-seven owners.

Opposer claims exclusive rights in APS. Run a crowded-field search — how many third parties actually hold live APS registrations, and in what classes?

50 live marks · 37 ownersRead it

05Evidence

Tiffany's blue, exactly as the register records it.

Does Tiffany & Co. own U.S. registrations that claim a color, like its blue box? List them with what each color claim says.

5 registrations · all claim blueRead it

06Clearance

A unique spelling doesn't survive the sound test.

Run a knockout on ZENNITH for smartwatches and fitness trackers, Classes 9 and 14. The client says the spelling is unique. Include sound-alikes, not just the literal spelling.

CriticalRead it

07Clearance

Clearance that hears the mark the way consumers will.

Run a knockout on LUVLOKK for a dating/relationship app — Classes 9 and 45. Include phonetic equivalents, not just the literal spelling.

CRITICAL CONFLICTRead it

08Office actions

A two-issue office action, read and triaged the day it issued.

Pull the latest office action for application 99882477, SKYLINE JUICE. What is the examiner refusing and requiring, what did they cite, and what are the applicant's realistic options for responding?

§2(d) refusal + JUICE disclaimerRead it

09Filing

A coffee roaster's whole business, mapped to classes and live ID Manual entries.

New client: a small-batch coffee roaster. They roast and sell whole-bean and ground coffee online and to wholesale accounts, run two cafés, sell a monthly coffee subscription, sell mugs and T-shirts, and teach home-brewing classes. Which classes do we need, and which pre-approved ID Manual entries fit each part of the business?

6 core classesRead it

10Docket & analytics

Every Coca-Cola deadline in the next 60 days, in date order.

What does The Coca-Cola Company have coming due at the USPTO in the next 60 days: renewals, declarations of use, office action responses? Put it in date order.

5 live Statement of Use deadlinesRead it

About these sessions

Every Markus response shown is genuine, unscripted product output from a live run (dated on each session), condensed for space, never rewritten. The attorneys and clients in the scenarios are invented, inspired by the kinds of questions practitioners ask; no GleanMark customer's matter or wording is used. Every mark, owner, serial number, registration number, disclaimer finding and ID Manual Term ID was independently re-verified against the USPTO record, and where Markus got something wrong or couldn't confirm it, the session says so. All third-party marks belong to their respective owners and appear solely as factual references to public USPTO records. Markus produces first drafts and research for review by a qualified practitioner. It is a research tool, not legal advice.

The best demo is your own docket.

Every session above started with one plain-English question. Ask Markus about your marks, your clients, your deadlines, your opposer. It's on every paid plan: 5 messages a month on Starter, unlimited on Professional and Max.

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