ARBITRON INC.

Class 035: Conducting audience measurement surveys, media exposure measurement surveys, advertising effectiveness and advertisement placement surveys; business research and market research; market research services regarding audience measurement and media exposure measurement; advertising effectiveness and advertisement placement research; providing business research and market research information to customers

Class 009: Electronic devices, namely, encoders installed at the distribution sources of television, radio, cable and satellite broadcasting and retail locations that inserts inaudible signals into the audio stream, electronic devices that detect signals emitted from the encoders, electronic docking stations that extract codes from the devices, devices for communicating the detected information to audience measurement facilities, and computer software and databases, all for the purpose of providing audience estimate and business and market research information and data and media exposure measurement, advertising effectiveness and advertising placement information and data to broadcasters, cablecasters, webcasters, other media, and advertisers and advertising agencies; Downloadable electronic publications in the nature of reports in the fields of audience measurement, media exposure measurement, advertising effectiveness and advertisement placement, market research and business research; Electronic publications, namely, reports featuring information in the fields of audience measurement, media exposure measurement, advertising effectiveness and advertisement placement, market research and business research recorded on computer media; Class 016: Printed reports in the fields of audience measurement, media exposure measurement, advertising effectiveness and advertisement placement, market research and business research; Class 035: Conducting audience measurement surveys, media exposure measurement surveys, advertising effectiveness and advertisement placement surveys; business research and market research; market research services regarding audience measurement and media exposure measurement; advertising effectiveness and advertisement placement research; business research and market research information to customers

"MARKETING RESOURCES"

Computer software programs for collecting, processing and analyzing demographic, geographic, qualitative and audience estimate data pertaining to global computer network broadcasts in the field of media information services and electronic database in the field of media information recorded on computer media; Business and market research services to broadcasters, cablecasters and other media, and to advertising agencies and advertisers; "WEBCAST RATINGS"

computer application software and prerecorded computer programs on diskettes for processing market research information for use by broadcasters, cablecasters, advertisers, and advertising agencies; printed reports featuring market research information for use by broadcasters, cablecasters, advertisers, and advertising agencies; conducting business, market research, and personal preference surveys; providing business and market research information for broadcasters, cablecasters, advertisers, and advertising agencies

Class 009: Computer programs designed for the purchase and management of print media advertisements which includes developing and preparing advertisement insertion orders, revising these orders, preparing estimates and analyses of data, and creating flowcharts, used by advertising agencies, advertisers, and public relations media firms and related documentation sold as a unit

Electronic downloadable publications, namely, reports in the field of audience measurement, audience ratings, public opinion, media exposure measurement, market research, market surveys, business research, demographics, geographics, consumer behavior, consumer trends, and related data collection, processing, and analysis; electronic and mobile devices, namely, encoders that insert inaudible signals into the audio stream; electronic devices, namely, detectors that detect signals emitted from the encoders, and electronic docking stations that extract codes from the devices, all for use in the field of audience measurement, audience ratings, public opinion, media exposure measurement, market research, market surveys, business research, demographics, geographics, consumer behavior, consumer trends, and related data collection, processing, and analysis

"WEB"

"WEB"

"WEB"

"WEB"

Class 035: Media and market research, including studies about various media platforms such as radio, television, print, digital, and the Internet, about usage of various Internet-enabled devices such as personal computers, tablets, smart phones, game consoles, smart TVs, and about Internet usage related to such devices

"MOBILE TRENDS PANELS"

"MOBILE INDEX"

"MOBILE"

"MOBILE"

Downloadable electronic publications in the nature of reports in the fields of audience measurement, media exposure measurement, market research and business research; electronic publications, namely, reports in the fields of audience measurement, media exposure measurement, market research and business research recorded on computer media

Printed matter, namely, brochures, pamphlets, posters, paper signage, newsletters, manuals, and reports, in the fields of audience measurement, audience ratings, public opinion, media exposure measurement, market research, market surveys, business research, demographics, geographics, consumer behavior, consumer trends, and related data collection, processing, and analysis

Conducting audience measurement surveys, media exposure measurement surveys; business research and market research; market research services regarding audience measurement and media exposure measurement; business research and market research information to customers

Business market research data in machine readable format recorded on computer media for use by broadcasters, cablecasters, webcasters, advertisers, advertising agencies and other media; Printed reports featuring business market research information for use by broadcasters, cablecasters, webcasters, advertisers, advertising agencies and other media

computer application software for use in the management of media buying and selling for use by broadcasters, advertisers and advertising agencies

Class 009: Communication software for connecting to a global computer information network and for the transfer and delivery of computer programs, data and information; Class 035: Business and market research services to broadcasters, cablecasters, webcasters, advertising agencies and advertisers; Class 038: Providing multiple-user access to a global computer information network for the transfer and dissemination of a wide range

Computer application software and pre-recorded computer programs on diskettes, CD-ROM, or other media for processing market research; Conducting business and market research surveys; providing business and market research information; "PD"

computer software for use in formulating the purchase of television, radio or cable media

computer software for the processing and analysis of geographic, demographic, qualitative, broadcast audience and cablecast audience estimate data for carrying out market research to assist advertisers and advertising agencies in placing radio advertisements

[ computer application software and prerecorded computer programs on diskettes for processing market research data ]; conducting business and market research surveys; providing business and market research information for use by broadcasters, cablecasters, advertisers, and advertising agencies; "RETAIL"

[ computer software application for accessing and analyzing consumer, demographic, audience estimate and/or lifestyle qualitative information obtained from survey respondents ]; business research and survey services for broadcasters, cablecasters, advertising agencies and advertisers, namely surveying, reporting and/or analysis of demographic, audience estimates and/or lifestyle qualitative information obtained from survey respondents

Class 009: computer application software and manuals sold as a unit for the analysis of broadcast rating and socio-economic data; Class 035: services in the nature of providing information concerning broadcast audience estimates amd socio-economic data

SERVICE OF MEASURING THE SIZE AND COMPOSITION OF RADIO AUDIENCES

MEASUREMENT SURVEY REPORTS-NAMELY, ALL TYPES OF RADIO AND TELEVISION AUDIENCE AND BROADCAST MEDIA MARKET REPORTS, AND ADVERTISER BRAND AND MARKET SURVEY REPORTS; SPECIAL STUDIES REPORTS INVOLVING SURVEY TECHNIQUES PREPARED TO THE ORDER OF THE CUSTOMER

TELEVISION AUDIENCE RATING SERVICES TO THE ORDER AND/OR SPECIFICATION OF PARTICULAR CUSTOMERS