DIRECT MARKETING ASSOCIATION, INC.

"GLOBAL"

"ASSOCIATION"

Class 035: Association services, namely, promoting the interests of entities that provide, market, or sell goods or services over the Internet; lobbying services, namely, representing and promoting the interests of members and other entities involved in the Internet marketing process and Internet commerce before governmental and judicial bodies, agencies, and legislators; lobbying services, namely, monitoring legislation, holding conferences and meetings, and keeping members abreast of legislative, regulatory, and public-policy trends; public relations services, namely, interacting with the media to articulate members' interests; providing business information in the field of developments and policy issues relating to Internet marketing and Internet commerce; association services, namely, coordinating and enabling communication among members and working on special projects for members; association services, namely, offering member services such as networking opportunities, member education, and other services to members that assist them with their business and organizational needs; Class 041: Educational services, namely, conducting educational conferences and policy meetings in the fields of public policy and all aspects of Internet marketing and Internet commerce in an effort to improve and advance the Internet marketplace through effective and responsible marketing practices; development and dissemination of education materials in the field of advancing the Internet marketplace through effective and responsible marketing practices

Class 035: Association services, namely, promoting the interests of entities that provide, market, or sell goods or services over the Internet; lobbying services, namely, representing and promoting the interests of members and other entities involved in the Internet marketing process and Internet commerce before governmental and judicial bodies, agencies, and legislators; lobbying services, namely, monitoring legislation, holding conferences and meetings, and keeping members abreast of legislative, regulatory, and public-policy trends; public relations services, namely, interacting with the media to articulate members' interests; providing business information in the field of developments and policy issues relating to Internet marketing and Internet commerce; association services, namely, coordinating and enabling communication among members and working on special projects for members; association services, namely, offering member services such as networking opportunities, member education, and other services to members that assist them with their business and organizational needs; Class 041: Educational services, namely, conducting educational conferences and policy meetings in the fields of public policy and all aspects of Internet marketing and Internet commerce in an effort to improve and advance the Internet marketplace through effective and responsible marketing practices; development and dissemination of educational materials in the field of advancing the Internet marketplace through effective and responsible marketing practices

"ASSOCIATION"

"FEDERATION"

General information clearinghouse services in the field of marketing information on consumers and consumer preferences provided via a global computer network, particularly in connection with consumer option not to receive unsolicited e-mail

trade association services provided by a membership organization representing the interests of those engaged in all aspects of electronic commerce

"ASSOCIATION"

"DATA & MARKETING ASSOCIATION"

"INTERNATIONAL" AND "AWARDS"

Promoting excellence in the direct and digital marketing industry by the presentation of annual awards to direct marketers; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of direct and digital marketing and the impact on a business; Awards program for those in the direct and digital marketing industry honoring excellence in marketing campaigns

"EMAIL" AND "COUNCIL"

"INSTITUTE"

"ASSOCIATION"

Promoting public awareness of ecologically friendly business practices; direct marketing information services concerning ecologically friendly business practices, including environmentally sound paper procurement and use, recycling, pollution reduction, packaging, mail design and production, and ecological business practices; database management | [ Educational services, namely, conducting informal online programs in the fields of ecologically friendly business practices, including environmentally sound paper procurement and use, recycling, pollution reduction, packaging, mail design and production, and ecological business practices, and printable materials distributed therewith ]

Compilation of database of names of consumers who do not wish to receive unsolicited promotional messages through the mail or other media; maintaining a database registry of names of consumers who do not wish to receive unsolicited promotional messages through the mail or other media; maintenance of consumer do-not-mail, e-mail or otherwise solicit registry information; subscription service providing marketers with names of consumer do-not-mail, e-mail or otherwise solicit files; providing a website which allows consumers to register to opt-out of unsolicited commercial solicitations; providing a web site which allows consumers to register to receive commercial solicitations from specific marketers; providing consumer information in the field of direct marketing preferences; providing a web site which allows marketers to provide consumers with special offers and benefits based on their interaction with this site

Compilation of database of names of consumers who do not wish to receive unsolicited promotional messages through the mail or other media; maintaining a database registry of names of consumers who do not wish to receive unsolicited promotional messages through the mail or other media; maintenance of consumer do-not-mail, e-mail or otherwise solicit registry information; subscription service providing marketers with names of consumers do-not-mail, e-mail or otherwise solicit files; providing a web site which allows consumers to register to opt-out of unsolicited commercial solicitations; providing a web site which allows consumers to register to receive commercial solicitations from specific marketers; providing consumer information in the field of direct marketing preferences; providing a web site which allows marketers to provide consumers with special offers and benefits based on their interaction with this site

educational services, namely, conducting seminars, workshops and other forms of instruction in the field of direct marketing of goods and/or services; organizing and conducting trade shows for those engaged in the direct marketing of goods and/or services