KANSAS CITY LIFE INSURANCE COMPANY

45 Marks

Corp.

First Filed:Jun 10, 1974Latest Filed:May 27, 2026Address:3520 Broadway, Kansas City, MO 64111, US

Portfolio Overview

Top Classes

Class 36

Insurance, Financial Services & Real Estate

45(100%)

TTAB Proceedings

Total Proceedings

As Plaintiff

1(25%)

As Defendant

3(75%)

Top Firms

Trademark Activity Timeline(1982 – 2026)

Trademark Portfolio

46 results

(current & previous marks)

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Filed

Registered

Last Activity

ESSENTIALGUARD TERM

Service Mark

Word

PENDING

Owner:

Serial:99848181

Filed:May 27, 2026

Classes:36

Goods & Services

Class 036: Insurance services, namely, underwriting, issuance and administration of life insurance policies, income replacement, and financial protection insurance

ESSENTIALGUARD TERM

Service Mark

Word

ABANDONED

Owner:

Serial:98849577

Filed:Nov 12, 2024

Classes:36

Goods & Services

Insurance services, namely, issuance, administration, and underwriting of life insurance policies.

LONGEVITY TERM

Service Mark

Word

ABANDONED

Owner:

Serial:90571423

Filed:Mar 10, 2021

Classes:36

Goods & Services

"TERM"

SIGNATURE TERM EXPRESS

Service Mark

Word

REGISTERED

Owner:

Serial:88869353

Filed:Apr 13, 2020

Classes:36

Registration:6343243

Registered:May 4, 2021

Goods & Services

Class 036: Insurance services, namely, issuance, administration, and underwriting of life insurance policies

PREMIER PROTECTION UNIVERSAL LIFE

Service Mark

Word

REGISTERED

Owner:

Serial:88434105

Filed:May 16, 2019

Classes:36

Registration:6109541

Registered:Jul 21, 2020

Goods & Services

Insurance services, namely, issuance, administration, and underwriting of life insurance policies; "PROTECTION" AND "UNIVERSAL LIFE"

CHOICE ADVANTAGE TERM

Service Mark

Word

REGISTERED

Owner:

Serial:88221277

Filed:Dec 7, 2018

Classes:36

Registration:5864340

Registered:Sep 17, 2019

Goods & Services

Insurance services, namely, issuance, administration, and underwriting of life insurance policies; "TERM"

SIGNATURE TERM

Service Mark

Word

REGISTERED

Owner:

Serial:88221267

Filed:Dec 7, 2018

Classes:36

Registration:5853429

Registered:Sep 3, 2019

Goods & Services

Insurance services, namely, issuance, administration, and underwriting of life insurance policies; "TERM"

VALUE CERTAIN 20

Service Mark

Word

REGISTERED

Owner:

Serial:88221253

Filed:Dec 7, 2018

Classes:36

Registration:5853428

Registered:Sep 3, 2019

Goods & Services

Insurance services, namely, issuance, administration, and underwriting of life insurance policies; "20"

INCOME ASSURED OPTION

Service Mark

Word

REGISTERED

Owner:

Serial:87782887

Filed:Feb 2, 2018

Classes:36

Registration:5610178

Registered:Nov 20, 2018

Goods & Services

Class 036: Insurance services, namely, underwriting and administration of life insurance policies

ACCELETERM

Service Mark

Word

ABANDONED

Owner:

Serial:87315051

Filed:Jan 26, 2017

Classes:36

COMPASS ELITE IUL

Service Mark

Word

REGISTERED

Owner:

Serial:87192116

Filed:Oct 4, 2016

Classes:36

Registration:5243027

Registered:Jul 11, 2017

Goods & Services

Class 036: insurance services, namely, underwriting and administration of life insurance policies

LIFE IS FOR EVERYONE

Service Mark

Word

REGISTERED

Owner:

Serial:86863358

Filed:Dec 31, 2015

Classes:36

Registration:5167767

Registered:Mar 21, 2017

Goods & Services

Class 036: Insurance services, namely, underwriting and administration of life insurance policies

KANSAS CITY LIFE DENTAL ALLIANCE

Service Mark

Word

REGISTERED

Owner:

Serial:86859108

Filed:Dec 28, 2015

Classes:36

Registration:5017382

Registered:Aug 9, 2016

Goods & Services

Class 036: Organization and administration of a network of preferred provider dentists as part of group dental health insurance program; Organizing a preferred provider program in the field of group dental health insurance

VALUE ASSURED WHOLE LIFE

Service Mark

Word

REGISTERED

Owner:

Serial:86049904

Filed:Aug 28, 2013

Classes:36

Registration:4626048

Registered:Oct 21, 2014

Goods & Services

Class 036: Insurance services, namely, underwriting and administration of life insurance policies

EQUIFLEX INDEXED UNIVERSAL LIFE

Service Mark

Word

REGISTERED

Owner:

Serial:85755913

Filed:Oct 17, 2012

Classes:36

Registration:4492116

Registered:Mar 4, 2014

Goods & Services

Class 036: Insurance services, namely, underwriting and administration of life insurance policies

INCOME ASSURED OPTION

Service Mark

Word

CANCELLED

Owner:

Serial:85524719

Filed:Jan 25, 2012

Classes:36

Registration:4259460

Registered:Dec 11, 2012

CHOICETERM 20

Service Mark

Word

CANCELLED

Owner:

Serial:85500352

Filed:Dec 20, 2011

Classes:36

Registration:4369407

Registered:Jul 16, 2013

Goods & Services

"20"

FLEXWEALTH ADVANTAGE

Service Mark

Word

REGISTERED

Owner:

Serial:77591963

Filed:Oct 14, 2008

Classes:36

Registration:3622829

Registered:May 19, 2009

Goods & Services

Financial and insurance services, namely, underwriting and administration of universal life insurance policies

SUPERNOVA

Service Mark

Word

REGISTERED

Owner:

Serial:77591968

Filed:Oct 14, 2008

Classes:36

Registration:3622831

Registered:May 19, 2009

Goods & Services

Financial and insurance services, namely, underwriting and administration of universal life insurance policies

BUILDING YOUR FUTURE WITH A SECURE PARTNER

Service Mark

Word

REGISTERED

Owner:

Serial:77283629

Filed:Sep 19, 2007

Classes:36

Registration:3435154

Registered:May 27, 2008

Goods & Services

Insurance services, namely, underwriting, issuing and administration of variable annuities and life insurance

FIVE PLUS

Service Mark

Word

REGISTERED

Owner:

Serial:77283576

Filed:Sep 19, 2007

Classes:36

Registration:3448428

Registered:Jun 17, 2008

Goods & Services

Insurance services, namely, underwriting, issuing and administration of variable annuities and life insurance

LIFE PRO

Service Mark

Word

ABANDONED

Owner:

Serial:78624062

Filed:May 5, 2005

Classes:36

Goods & Services

"LIFE"

LIFE IS BETTER HERE

Service Mark

Word

REGISTERED

Owner:

Serial:78603113

Filed:Apr 6, 2005

Classes:36

Registration:3073516

Registered:Mar 28, 2006

Goods & Services

Underwriting life, annuity, accident and disability insurance; "LIFE"

SECURITY ASSURED

Service Mark

Word

REGISTERED

Owner:

Serial:76571033

Filed:Jan 20, 2004

Classes:36

Registration:3537421

Registered:Nov 25, 2008

Goods & Services

INSURANCE UNDERWRITING, NAMELY, LIFE, ANNUITIES, ACCIDENT AND DISABILITY INSURANCE UNDERWRITING

INTEGRATED PLANNING STRATEGIES YOUR PERSONAL STRATEGY FOR AN INDEPENDENT TOMORROW

Service Mark

Combined

ABANDONED

Owner:

Serial:78125841

Filed:May 2, 2002

Classes:36

Goods & Services

Class 036: Financial Planning through insurance products.

SENIOR ADVANTAGE SEMINARS

Service Mark

Combined

ABANDONED

Owner:

Serial:78125850

Filed:May 2, 2002

Classes:36

Goods & Services

Class 036: Services. Financial Planning through Insurance Products.

76064773

Service Mark

Design

CANCELLED

Owner:

Serial:76064773

Filed:Jun 7, 2000

Classes:36

Registration:2640445

Registered:Oct 22, 2002

FOR LIFE'S FINANCIAL SEASONS

Service Mark

Word

CANCELLED

Owner:

Serial:76050884

Filed:May 17, 2000

Classes:36

Registration:2628954

Registered:Oct 1, 2002

EVERYWHERE

Service Mark

Stylized

CANCELLED

Owner:

Serial:75699597

Filed:May 7, 1999

Classes:36

Registration:2753386

Registered:Aug 19, 2003

Goods & Services

banking services and personal trust services via a global computer network and telephone network

@NYTIME

Service Mark

Combined

CANCELLED

Owner:

Serial:75699596

Filed:May 7, 1999

Classes:36

Registration:2439334

Registered:Mar 27, 2001

Goods & Services

banking services and personal trust services via a global computer network and telephone network

@NYTIME...EVERYWHERE

Service Mark

Combined

CANCELLED

Owner:

Serial:75699594

Filed:May 7, 1999

Classes:36

Registration:2448297

Registered:May 1, 2001

Goods & Services

banking services and personal trust services via a global computer network and telephone network

75050812

Service Mark

Design

REGISTERED

Owner:

Serial:75050812

Filed:Jan 25, 1996

Classes:36

Registration:2035398

Registered:Feb 4, 1997

Goods & Services

underwriting life, annuity, accident and disability insurance

KANSAS CITY LIFE INSURANCE COMPANY

Service Mark

Combined

REGISTERED

Owner:

Serial:75050813

Filed:Jan 25, 1996

Classes:36

Registration:2126594

Registered:Jan 6, 1998

Goods & Services

underwriting life, annuity, accident and disability insurance; "LIFE INSURANCE COMPANY"

KANSAS CITY LIFE INSURANCE COMPANY SINCE 1895 ... 100 YEARS OF QUALITY SERVICE

Service Mark

Combined

CANCELLED

Owner:

Serial:75050821

Filed:Jan 25, 1996

Classes:36

Registration:2120854

Registered:Dec 16, 1997

Goods & Services

underwriting life, annuity, accident and disability insurance; "SINCE 1895...100 YEARS OF QUALITY SERVICES"

PERSONAL GROWTH ACCOUNT

Service Mark

Word

EXPIRED

Owner:

Serial:73789786

Filed:Mar 27, 1989

Classes:36

Registration:1568807

Registered:Nov 28, 1989

Goods & Services

"ACCOUNT"

SELECT TRUST PLUS

Service Mark

Word

CANCELLED

Owner:

Serial:73716679

Filed:Mar 14, 1988

Classes:36

Registration:1513047

Registered:Nov 15, 1988

Goods & Services

Class 036: GROUP HEALTH AND LIFE INSURANCE UNDERWRITING SERVICES

RIGHTRACK

Service Mark

Stylized

CANCELLED

Owner:

Serial:73679946

Filed:Aug 21, 1987

Classes:36

Registration:1487109

Registered:May 3, 1988

Goods & Services

Class 036: INSURANCE UNDERWRITING SERVICES IN THE FIELD OF LIFE

RIGHTRACK

Service Mark

Combined

CANCELLED

Owner:

Serial:73679901

Filed:Aug 21, 1987

Classes:36

Registration:1487105

Registered:May 3, 1988

Goods & Services

Class 036: INSURANCE UNDERWRITING SERVICES IN THE FIELD OF LIFE

THE BETTER LIFE PLAN

Service Mark

Word

CANCELLED

Owner:

Serial:73365734

Filed:May 21, 1982

Classes:36

Registration:1264451

Registered:Jan 17, 1984

Goods & Services

Underwriting Universal Life Insurance

73023765

Service Mark

Design

EXPIRED

Owner:

Serial:73023765

Filed:Jun 10, 1974

Classes:36

Registration:1036979

Registered:Mar 30, 1976

Goods & Services

UNDERWRITING LIFE, ANNUITY, ACCIDENT AND DISABILITY INSURANCE

KANSAS CITY LIFE

Service Mark

Word

REGISTERED

Owner:

Serial:73023767

Filed:Jun 10, 1974

Classes:36

Registration:1031699

Registered:Jan 27, 1976

Goods & Services

UNDERWRITING LIFE, ANNUITY, ACCIDENT AND DISABILITY INSURANCE

SECURITY ASSURED

Service Mark

Combined

EXPIRED

Owner:

Serial:73023766

Filed:Jun 10, 1974

Classes:36

Registration:1026956

Registered:Dec 9, 1975

Goods & Services

SERVICES-NAMELY, UNDERWRITING LIFE, ANNUITIES, ACCIDENT AND DISABILITY INSURANCE

THE LIONESS ... PROTECTING HER OWN

Service Mark

Word

REGISTERED

Owner:

Serial:73023768

Filed:Jun 10, 1974

Classes:36

Registration:1031700

Registered:Jan 27, 1976

Goods & Services

UNDERWRITING LIFE, ANNUITY, ACCIDENT AND DISABILITY INSURANCE

81033261

Design

CANCELLED

Owner:

Serial:81033261

Filed:N/A

Classes:36

Registration:1033261

Registered:Feb 10, 1976

FOR YOU-FOR YOURS-FOREVER...

Word

CANCELLED

Owner:

Serial:81028108

Filed:N/A

Classes:36

Registration:1028108

Registered:Dec 23, 1975

GENERATIONS BANK

Service Mark

Word

CANCELLED

Owner:

Serial:75683454

Filed:Apr 14, 1999

Classes:36

Registration:2732441

Registered:Jul 1, 2003

Goods & Services

Banking and trust services; "BANK"

KANSAS CITY LIFE INSURANCE COMPANY

Portfolio Overview

Top Classes

TTAB Proceedings

Top Firms

Trademark Activity Timeline(1982 – 2026)

Trademark Portfolio

46 results

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