PANERA BREAD

Registered
Combined Mark

Key Information

Serial Number

Registration Number

Status

Partial Section 8 & 15 Accepted and Acknowledged

Ownership

PA

Owner Name

Type: Organization / Limited Liability Company

Address

1400 South Highway Drive, Suite 100
Fenton, MO 63026

Critical Dates

First Use Date

Sep 3, 2013

Filing Date

Jul 22, 2014

Registration Date

Apr 5, 2016

Mark Descriptions

Goods

Class 5
Nutritionally fortified beverages and vitamin fortified beverages
Class 9
Magnetically encoded loyalty cards, incentive cards, reward cards that may be redeemed for or used towards the purchase of menu items
Class 29
Soup, potato chips,
Class 30
Bakery goods, coffee, coffee and tea drinks, coffee and tea based beverages, prepared pastas, bread, cookies, salad dressings
Class 32
Beverages, namely, fruit juices, drinks, or smoothies; frozen fruit beverages and frozen fruit-based beverages

Services

Class 35
Franchising, namely, providing technical and business management assistance in the establishment and/or operation of restaurants and cafes; computerized online ordering services in the field of restaurant take-out and delivery; administration of a customer loyalty program which provides registered customers with free and discounted menu items...
Class 43
Restaurant, cafe and catering services; take-out restaurant services; restaurants featuring delivery; food preparation; preparation of carry out foods and beverages

Mark Elements

Text Mark
PANERA BREAD
Category
Trademark
Standard Characters
No
Color Claim
Yes
Drawing/Image Description

The mark consists of a woman's head and arm with loaf of bread in black on yellow background, above the words PANERA BREAD in white, all placed in an etched green square.

Color Details

The color(s) yellow, black, white and green is/are claimed as a feature of the mark.

Design Search Codes
02.03.01
Busts of women facing forward
02.03.24
Women, stylized, including women depicted in caricature form
08.01.01
Bread (whole loaves)
26.09.21
Squares that are completely or partially shaded
Related Registrations
2354029
2190023
2288314
Data source: USPTO TSDR
View on USPTO website

Trademark Timeline

First Use

Sep 3, 2013

Filing Date

Jul 22, 2014

Publication Date

Jan 19, 2016

Registration Date

Apr 5, 2016

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Apr 5, 2025

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