THE MEDIA EQUATION

Registered
Word Mark

Key Information

Serial Number

Registration Number

Status

Registered

Ownership

TN

Owner Name

Type: Organization / Corporation

Address

620 Eighth Avenue
New York, NY 10036

Critical Dates

First Use Date

Sep 25, 2006

Filing Date

Dec 20, 2021

Registration Date

Apr 2, 2024

Mark Descriptions

Goods

Class 16
Printed columns on the subject of the media and communications outlets for delivering news and information

Services

Class 41
Providing on-line publications in the nature of columns, blogs and features in the field of the media and communications outlets for delivering news and information; On-line journals, namely, blogs featuring the media and communications outlets for delivering news and information...

Mark Elements

Text Mark
THE MEDIA EQUATION
Category
Trademark
Standard Characters
Yes
Color Claim
No
Data source: USPTO TSDR
View on USPTO website

Trademark Timeline

First Use

Sep 25, 2006

Filing Date

Dec 20, 2021

Publication Date

Jan 16, 2024

Registration Date

Apr 2, 2024

USPTO Records

Title
Date
Category
Source
Pages
Format
Actions
Notice of Registration Email
ERO(31 KB)
Apr 2, 2024
Unknown
CMS
1
XML
Registration Certificate
ORC(334 KB)
Apr 2, 2024
Outgoing
CMS
1
PDF
OG Publication Confirmation
PB3
Jan 16, 2024
Outgoing
TICRS
1
XML
Notification Of Notice of Publication
NON
Dec 27, 2023
Outgoing
TICRS
1
XML
Notice of Publication
NOP
Dec 27, 2023
Outgoing
TICRS
1
XML
TRAM Snapshot of App at Pub for Oppostn (Part 1)
PST
Dec 14, 2023
TRAM Snapshot
TICRS
2
XML
TRAM Snapshot of App at Pub for Oppostn (Part 2)
PST
Dec 14, 2023
TRAM Snapshot
TICRS
2
JPEG
Amendment and Mail Process Complete (Part 1)
AMC
Dec 13, 2023
TRAM Snapshot
TICRS
2
XML
Amendment and Mail Process Complete (Part 2)
AMC
Dec 13, 2023
TRAM Snapshot
TICRS
2
JPEG
TEAS Request Reconsideration after FOA (Part 1)
RFR
Dec 11, 2023
Incoming
TICRS
9
XML
TEAS Request Reconsideration after FOA (Part 2)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 3)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 4)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 5)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 6)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 7)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 8)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
TEAS Request Reconsideration after FOA (Part 9)
RFR
Dec 11, 2023
Incoming
TICRS
9
JPEG
Application Extension to Response
ELR
Dec 11, 2023
Incoming
TICRS
1
XML
Final Action
FREF(40 KB)
Sep 10, 2023
Outgoing
CMS
1
PDF
Amendment and Mail Process Complete (Part 1)
AMC
Jun 24, 2023
TRAM Snapshot
TICRS
2
XML
Amendment and Mail Process Complete (Part 2)
AMC
Jun 24, 2023
TRAM Snapshot
TICRS
2
JPEG
Response to Office Action (Part 1)
ROA
Feb 27, 2023
Incoming
TICRS
2
XML
Response to Office Action (Part 2)
ROA
Feb 27, 2023
Incoming
TICRS
2
JPEG
Specimen
SPE
Feb 27, 2023
Specimens
TICRS
1
JPEG

AI AssessmentCached Mar 12, 2026, 07:29 AM
Cached

AI-generated analysis of USPTO data for this trademark. WARNING: Content may not be accurate or up to date. Validate all responses.

Trademark Summary

THE MEDIA EQUATION is a standard character mark with a disclaimer for "MEDIA," covering printed columns on media and communications outlets in International Class 016 and online publications, blogs, and columns on the same subject in International Class 041. The mark is owned by The New York Times Company, a New York corporation. It is currently registered on the Principal Register, with registration effective April 2, 2024.

Recent Activity

The application was filed on December 20, 2021, and advanced through non-final and final office actions, with responses submitted in February 2023 and December 2023. It was approved for publication on December 13, 2023, published for opposition on January 16, 2024, and registered on April 2, 2024.
USPTO
AI Analysis
v2.8.0
Generated Mar 12, 2026, 07:29 AM

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