VELVEETA
PendingCombined Mark
•
Key Information
Serial Number
Registration Number
Not Registered
Status
New Application – Record Initialized Not Assigned to Examiner
Ownership
KF
Owner Name
Type: Organization / Limited Liability Company
Address
200 East Randolph St., Suite 7600
Chicago, IL 60601
Critical Dates
First Use Date
Jan 1, 2022
Filing Date
Jan 13, 2026
Publication Date
Not published yet
Mark Descriptions
Goods
Class 29
Cheese dips; Processed cheese; Cheddar cheese
Class 30
Cheese sauce; packaged entrees consisting primarily of pasta or rice
Mark Elements
Text Mark
VELVEETA
Category
Trademark
Standard Characters
No
Color Claim
Yes
Drawing/Image Description
The mark consists of the word “VELVEETA” is in red, bold, stylized script font in front of a yellow background. The letter “V” is capitalized and the letters “elveeta” are in lower case font with the letter “t” having an elongated curved cross stroke over the letters “ee”.
Color Details
The color(s) yellow, red is/are claimed as a feature of the mark.
Related Registrations
176615
VELVEETA
LIVE - REGISTERED
TrademarkStylizedOwner: KRAFT FOODS GROUP BRANDS LLC
Status: REGISTERED AND RENEWED
Record Details
Serial No.
71174866
Registration No.
0176615
Relation
Related registration
Important Dates
Filed
Jan 20, 1923
Registered
Nov 27, 1923
First Use
Jan 18, 1923
Goods & Services
Class 029
Cheese
1659969
VELVEETA
LIVE - REGISTERED
TrademarkWordOwner: KRAFT FOODS GROUP BRANDS LLC
Status: REGISTERED AND RENEWED
Record Details
Serial No.
74111987
Registration No.
1659969
Relation
Related registration
Important Dates
Filed
Nov 1, 1990
Registered
Oct 8, 1991
First Use
Jan 1, 1984
Goods & Services
Class 030
cheese sauce and packaged entrees consisting primarily of pasta
Data source: USPTO TSDR
View on USPTO websiteTrademark Timeline
First Use
Filing Date
USPTO Records
| Title | Date | Category | Source | Pages | Format | Actions |
|---|---|---|---|---|---|---|
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