Feature highlight: Trademark Search overview

Hi! This is Howard Katzenberg, GleanMark's founder. In this video, we'll walk you through GleanMark's different types of trademark searches. From finding a record to evaluating a client's proposed brand, here's which search to use and what each adds.

Start with Lookup when you need to find a mark, owner, or filing. AGENT ADVANTAGE returns hundreds of results. Type a word in Refine results, like real estate, to search the goods and services, owners, and mark names in that list. Or use the filters on the left, by match method, status, class, and owner. Exact Match leaves just a few, led by Guaranteed Rate's registration and Deloitte's pending application. Open either to examine the record. Lookup finds text matches; Knockout and Clearance help assess potential conflicts.

For a more precise search, use TESS Search. Here, we're looking for live, two-word marks beginning with AGENT in selected classes. Build the search one field at a time, and GleanMark writes the query as you go. Use it to study a shared term or narrow the register to the records you need.

For a logo, upload the image into Logo and Image Search. This bison returns visually similar designs from other owners, including the Buffalo Bills. Review the images, then inspect the goods and services behind the results.

Knockout is the initial screen for a proposed name. Enter the name, classes, and goods and services. GleanMark searches live USPTO marks and ranks potential conflicts by risk. Both AGENT ADVANTAGE filings appear here, rated very high.

Clearance includes the knockout results and goes deeper: web, domain, and social handle searches, DuPont analysis of the closest conflicts, and descriptiveness analysis. The report adds supporting evidence, strategy options, and next steps. Adjust ratings, dismiss irrelevant results, and customize a PDF, Word, or Excel report for your client.

Lookup finds records. TESS refines your research. Logo and Image Search finds similar designs. Knockout screens a proposed name. Clearance adds broader research, deeper analysis, and a customizable client report.

Find the right starting point for your next trademark question. Start a free trial or book a short walkthrough at gleanmark.com.